cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
-
Editorial Address
-
Location
Kota surabaya,
Jawa timur
INDONESIA
iBuss Management
Published by Universitas Kristen Petra Surabaya
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
iBuss Management is a student journal of International Business Management program of Petra Christian University.
Arjuna Subject : -
Articles 305 Documents
 5   6   7   8   9 
THE IMPACT OF FINANCIAL RATIOS ON STOCK RETURN: EVIDENCE FROM RETAIL COMPANY LISTED IN INDONESIA STOCK EXCHANGE DURING 2011-2013 Christian, Stephen
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

Indonesia is one of the biggest economies in the world, proven by its involvement in G20. Not only that, Indonesia Stock Exchange is also attractive for the investor. In opening of 2013, Jakarta Composite Index positioned themselves in 4,316.69 and increased to 5,214.98 only in five months, highest position ever. Retail industry is also a promising industry in Indonesia given the fact that the sales in 2014 is 178% of 2010 sales. Given all of the facts, there might be many investor that is interested in investing in retail industry in Indonesia. However, they need to adapt some tools to help them understand the unpredictable movement of stock market.This research tries to predict the stock return by using three financial ratios, which are price earnings ratio, dividend yield, and book to market ratio. This research will use multiple linear regression to test the hypothesis by including all of the population available. The result of this research conclude that price earnings ratio, dividend yield, and book to market ratio has significant effect on stock return simultaneously whereas, only dividend yield is the only ratio that might predict the stock return individually.  Keywords: Financial ratio, stock return, retail company, Jakarta stock exchange.  
The Impact of LOréal Paris Fall Repair‘s Celebrity Endorsement towards Consumer Purchase Intention with Brand Image as a Mediating Variable Widjaja, Anastasia Andrea
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

Hair fall problem had been in the second rank for the most common hair problems faced by women in Indonesia since 2010 to 2014. Hence, LOréal Paris Fall Repair that was just launched in 2013 has had potential chance to fulfill market need. However, LOréal Paris Fall Repair needs to compete with other famous hair fall brands. Therefore, this research is conducted to help analyzing the current LOréal Paris Fall Repair’s celebrity endorsement is.  The primary data of this research comes from 117 filled questionnaires. Afterwards, path analysis is used to identify the relationship of independent, mediating, and dependent variable. The result indicates that there is significant positive impact of LOréal Paris Fall Repair’s celebrity endorsement towards consumer purchase intention with brand image as a mediating variable.Keywords: Celebrity Endorsement, Brand Image, Consumer Purchase Intention, Path Analysis  
CONSUMER INTENTION OF PURCHASING ORIGINAL AND COUNTERFEIT PRODUCTS; A CASE STUDY OF LOUIS VUITTON WALLET Hadiwijaya, Kevin Kristanto
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

Counterfeit products have spreads worldwide, and Indonesia is no exception. Losses due to rampant counterfeiting accounted to 34.2 trillion rupiah in GDP.  This research is conducted with the aim to find out the most influencing factor in improving customer intention to buy original product and at the same time decreasing the number of counterfeit product on the market, especially in Surabaya. The data was gathered using simple random sampling by distributing questionnaires to 130 respondents in Surabaya. The data was analyzed by using Multiple Linear Regression Analysis. The result shows that attitude, price quality inference, past purchase, personal appearance, and social influence has significant impact on consumer intention to purchase original and counterfeit product. Meanwhile, price quality inference is the most influencing factor affecting consumer’s intention to purchase both original and counterfeit Louis Vuitton walletKeywords: Counterfeit products, Intention to purchase, Price quality inference  
The Impact of Employee Job Satisfaction towards Employee Job Performance at PT.Y Sutjitra, Devilan
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

This research is done to analyze The Impact of Employee Job Satisfaction towards Employee Job Performance at PT.Y. The decreasing in employee job performance for the past 3 years has indicated the author to analyze the impact of employee job satisfaction towards job performance. The elements that used are 9 job satisfactions to measure the impact of satisfaction at PT.Y. The author got 100 respondents from PT.Y and use simple random sampling method.The analysis technique that used in this research is multiple linear regression analysis to describe the relationship between job satisfaction and job performance. The result of this research is show significant impact of employee job satisfaction towards employee job performance.  Keywords: Job satisfaction, Job performance, Employee, Spector’s Theory  
The Effect of Burnout towards Organizational Citizenship Behaviour, Mediated by Job Satsifaction in XYZ Company, Surabaya Prasetyo, Renaldo
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

The purpose of this research was to investigate the effect of Burnout towards Organizational Citizenship Behavior, mediated by Job Satisfaction in XYZ Company, Surabaya. The data gathered using simple random sampling method and the questionnaires obtained from 80 respondents whom work as permanent employee in XYZ Company. Among 80 Questionnaires obtained, only 70 Questionnaires are valid and able to be analyzed. Then the data being analyzed by Multiple Linear Regression and Tested for mediation. The result shown that Burnout simultaneously and individually having significant impact toward OCB. However in testing for mediation,  Job Satisfaction is found out not to be the mediating factor between the relationships of Burnout towards OCB.  Keywords: Burnout, Organizational Citizenship Behavior, Job Satisfaction
The Impact of Cosumers’ Attitude on Online Video Advertising towards Product Branding Gunawan, Lunardi
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

Online video advertising is becoming much more common and data shows that companies’ demand for online video advertising is increasing rapidly. However, there is a scarcity of research done about the consumers’ perspective on online video advertising and there is still little evidence that online video advertising is beneficial for companies and the products being advertised. This research would like to find out the impact of consumers’ attitude on online video advertising towards product branding. Consumer attitude itself is divided into cognitive, affective and behavioral components. The research was done using Android One as the case study. 100 respondents from Surabaya were taken and personally asked to watch the online video advertising and fill in questionnaires. Data from the questionnaires were analyzed using multiple linear regression. Results show that consumers’ attitude on online video advertising has significant positive effect towards product branding and all three component of consumer attitude have significant positive effect towards product branding individually with affective component having the most impact. Therefore it is recommended to promote using online video advertising and create online video advertising that focus more on giving affective impact to consumers. Keywords: Consumer Attitude, Online Video Advertising, Product Branding  
The Capital Structure Determinants of Indonesia Publicly Listed Firms Tandya, Carolina
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

In order to compete and survive in the unpredictable economy circumstances, corporation should be able to manage the capital structure. This research aims to investigate the influence of capital structure determinants  (profitability, firm size, tangibility, and growth opportunity) towards capital structure decision in 138 Indonesia publicly listed firms from the period of 2009 – 2013 using multiple regression model. This research suggests that profitability, firm size,  and growth opportunity statistically have significant influence toward corporate leverage. On the other hand, tangibility does not have significant influence toward capital structure decision. Profitability and firm size indicate negative influence towards corporate leverage that support pecking order theory. While, the negative relationship between growth opportunity and corporate leverage is aligned with static trade off theory and agency cost theory.  Keywords: Capital structure, Determinants, Indonesia, Public Listed
The Impact of Stress at Work on Employee’s Psychological Well-being in Jakarta Kurnia, Nafiri Paramitha
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

Higher work demands is experienced by employees working in Jakarta due to companies’ need to increase their productivity. Despite increasing productivity, higher work demands leads to higher stress at work, which indirectly affect companies’ productivity itself. This research is conducted to study the extent of stress at work, along with its factors, in impacting employee’s psychological well-being. Samples are employees working in  Jakarta from diverse industries, which are taken using questionnaire based on simple random sampling method, and 108 respondents are able to be obtained. Data is analyzed using Multiple Linear Regression, and the result there is significant impact of stress at work on employee’s psychological well-being in Jakarta. The result also shows that Influence over Decision, Role Clarity, Autonomy and Control, and Peer Support are the factors of stress at work which significantly impact employee’s psychological well-being.Keywords: Stress at work, job stressors, employee’s psychological well-being  
The Impact of Past Behavior, Attitude towards Counterfeit, Self Characteristic, and Purchase Intention of Original Crocs towards Consumer Purchase Intention of Counterfeit Crocs Lianto, Vely Tannia
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

This research is conducted to reveal the impact of past behavior, attitudes toward counterfeit, self-characteristic, and purchase intention of original Crocs towards the purchase intention of counterfeit Crocs. This problem needs to be analyzed because of the widespread of counterfeit in Indonesia which causes economical loss for the country.  Data collection is done through simple random sampling method. There are 140 respondents. The analysis in the research is done through multiple linear regressions to describe the relationship between the independent and dependent variables. All the variables are also tested using blue classic assumption test, F-test, and t-test. The finding shows that the independent variables simultaneously impact the consumer purchase intention of counterfeit Crocs.Keywords:  Past Behavior, Attitudes toward Counterfeit,  Self-Characteristic, Consumer Purchase Intention.  
The Relationship Between Customer Satisfaction and Customer Loyalty in Online Environment Leonata, Devi Rosana
iBuss Management Vol 3, No 2 (2015): iBuss Management
Publisher : iBuss Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.005 KB)

Abstract

Many researches have  already discussed about the relationship between customer satisfaction and customer loyalty. However, there is only few discussing about the relationship in online environment. Thus, this research is conducted to see whether there is significant relationship between customer satisfaction and customer loyalty in online environment as well as to know which best viewpoint that may describe the relationship. This research focuses on people who have done online transactions. The sampling method is simple random sampling and finally got 97 valid and reliable responses. Next, the valid data will be processed through several methods comprising Simple Linear Regression, Multiple Linear Regression, and Regression with Mediating Variable using SPSS Program. After going through several tests, the results of this research show that customer satisfaction has positive significance relationship to customer loyalty in online environment. Also, it is proven that the model with mediating variable, trust, may best define the relationship between customer satisfaction and customer loyalty in online environment.Keywords: Satisfaction, Loyalty, E-Commerce, Online Environment  

Page 7 of 31 | Total Record : 305

 5   6   7   8   9 

Filter by Year

2013 2023


Reset
Filter By Issues
All Issue Vol 11, No 2 (2023): iBuss Management Vol 11, No 1 (2023): iBuss Management Vol 10, No 1 (2022): iBuss Management Vol 9, No 2 (2021): iBuss Management Vol 9, No 1 (2021): iBuss Management Vol 8, No 2 (2020): iBuss Management Vol 8, No 1 (2020): iBuss Management Vol 7, No 3 (2019): iBuss Management Vol 7, No 2 (2019): iBuss Management Vol 7, No 1 (2019): iBuss Management Vol 7, No 1 (2019): iBuss Management Vol 6, No 2 (2018): iBuss Management Vol 6, No 1 (2018): iBuss Management Vol 5, No 1 (2017): iBuss Management Vol 4, No 1 (2016): iBuss Management Vol 3, No 2 (2015): iBuss Management Vol 3, No 2 (2015): iBuss Management Vol 3, No 1 (2015): iBuss Management Vol 3, No 1 (2015): iBuss Management Vol 2, No 2 (2014): iBuss Management Vol 2, No 2 (2014): iBuss Management Vol 2, No 1 (2014): iBuss Management Vol 2, No 1 (2014): iBuss Management Vol 1, No 2 (2013): iBuss Management Vol 1, No 2 (2013): iBuss Management Vol 1, No 1 (2013): iBuss Management Vol 1, No 1 (2013): iBuss Management More Issue