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Sugeng Santoso
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Program Magister Pariwisata, Fakultas Pariwisata, Universitas Udayana, Bali, Indonesia. Jl. PB. Sudirman Denpasar Bali 80232 Indonesia
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Kota denpasar,
Bali
INDONESIA
Jurnal Master Pariwisata (JUMPA)
Published by Universitas Udayana
ISSN : 24069116     EISSN : 25028022     DOI : -
Core Subject : Economy, Science, Engineering,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering
The tourism industry is an industry that can absorb many creative economic markets. The purpose of this paper is to evaluate the creative economic activities as added value that support the tourism industry. The creative economy analyzed here is the creative fashion economy, which is one of the supporters in providing direct income and advertising as a downstream chain of tourism to convey messages to consumers. Method used qualitative and quantitative by looking for regression between income and costs and based on questionnaires conducted on consumers. The results showed a relationship between costs of advertising incurred with income derived from visitor. In a qualitative analysis in the fashion subsector, fashion can contribute a value of 10-12% to revenue. To accelerate in this industry is by knowing the various sub-sectors that are part of the tourism industry value chain and increasing creativity and innovation of creative economic products (fashion and advertising).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 10 Documents
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Search results for , issue "Volume 01, Nomor 01, Juli 2014" : 10 Documents clear
EMPAT SRIKANDI KULINER BALI: PERAN PEREMPUAN DALAM PEMBANGUNAN PARIWISATA BERKELANJUTAN1 I Nyoman Darma Putra
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p04

Abstract

This article discusses the role of women in supporting sustainable tourism development in Bali by promoting Balinese cuisine to the tourism world. To date, studies on the role of Balinese women in the tourism industry have looked mainly at women as ordinary workers or professionals. In fact, Balinese women operate as culinary entrepreneurs who have not only been successful in introducing Balinese cuisine to the world of tourism but have opened up job opportunities for men and women alike. The data presented in this article was collected through observation of four leading Balinese women who run successful local culinary outlets or restaurants offering local dishes, and is complemented by interviews and other published sources relating to their business activities. The four pioneering women surveyed are Men Tempeh of Gilimanuk (West Bali) serving chicken betutu, the suckling pig restaurant manager Ibu Oka in Ubud, the owner of Made’s Warung Ni Made Masih, and the catering company owner Ibu Warti Buleleng, based in Denpasar. This article concludes that these four Balinese culinary heroines or srikandi have successfully managed to preserve and promote Balinese dishes to the world of tourism while contributing to the sustainable development of Balinese tourism by providing opportunities for tourists to experience local cuisine.
KAJIAN KENYAMANAN DAN KEAMANAN WISATAWAN DI KAWASAN PARIWISATA KUTA LOMBOK Wahyu Khalik
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p02

Abstract

Comfort and security are vital factors in tourism destination of Kuta Lombok with great tourism potential. However, this potential will not be desirable if the conditions are not created by comfort and security. This proves that there are factors that affect the comfort, community understanding of tourism awareness, and community participation in comfort and security of tourists. The study was conducted aimed to determine the factors that affect comfort and safety, the level of community understanding of tourism awareness, and community participation in the comfort and security of tourists in Kuta Lombok tourism.This study examines the comfort and safety of tourists in tourism of Kuta Lombok are included in the descriptive study. Therefore, the research conducted through a qualitative approach. Methods of data collection through observation, interview and documentation. Decision is determined by the method of purposive, with 15 informants. The theory applied is the theory of structural functionalism which analyzed the factors and community participation, and motivation theory is applied to analyze the level of community understanding about tourism awareness.The analysis results of research conducted by qualitative descriptive analysis presents the results of research through a narrative supported by photographs. The results of this study suggests that the comfort and safety factor is  influenced by the low level of community understanding in the elements of tourism awareness through Sapta Pesona. The low raises community understanding of factors that affect comfort and safety as a factor of environmental aspects of parking management and environmental hygiene, factors of economic activity and the hawkers aspects trasnportation service providers as well as factors in the aspect of tourism access roads were damaged. Community participation in the comfort and security of tourists is not functioning optimally. This is caused by unsynchronization between organizations. Forms of community participation in the form of the participation into the organization and the coast guard and empowerment of communities in the festival. Based on those results of the three studies, the government of Central Lombok is expected especially for Culture and Tourism Department particular attention to the factors that affect comfort and safety, and the formation of tourism awareness with benchmarks Sapta Pesona.
IMPLEMENTASI KONSEP “SUSTAINABLE EVENT MANAGEMENT” DALAM PENGELOLAAN KEGIATAN MICE DI KAWASAN WISATA NUSA DUA, BALI Komang Trisna Pratiwi Arcana
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p05

Abstract

The growth of MICE (Meeting, Incentive, Conference, and Exhibition)Tourism and a requirement to incorporate the principle of sustainability in the management of tourism sector, bring such a concept of sustainable development for business which called as Sustainable Event Management. This study determines the characteristic of MICE Tourism and discovers the reason why Nusa Dua Resort, Bali, becomes a well known MICE tourism destination. Besides, it tries to obtain a clear picture as well as details on how the implementation of the concept of Sustainable Event Management and how it could improves the image of MICE tourism destinations in Nusa Dua Resort, Bali. This destination becomes an attractive tourist area and well known by its capability in handling national and international scale events. Therefore the management of MICE activities at Nusa Dua Resort Bali through implementation of the concept is expected to be even better and could be an example for the rest tourism destination in Bali especially for the sustainable management. This research uses qualitative method with data source collecting was purposive sampling and data collecting method by a combination of observation, interview, questionnaire, and documentation. The research findings describes that Nusa Dua Resort, Bali has MICE destination attributes to accommodate both of national and international scale event in term of: (i) accessibility; (ii) attraction; (iii) amenities and affordability; (iv) ancillary service; (v) special intermediaries; (vi) stakeholder support.Meanwhile implementation of Sustainable Event Management concept based on the checklist guidelines from UNEP (United Nations Environment Program) for Sustainable Event Guide, founds that the Professional Conference Organization (PCO), Destination Management Company (DMC) and MICE Management Team at Nusa Dua Resort beliefs it would bring such economic benefit for the company and gave a chance to involves local community to participate in many forms (employees, suppliers, entertainer), and also inspired their client and other stakeholder to behave in sustainable way. This study concludes that the implementation of the concept subsequently derived some impacts for local community and creates an image of the destination to the business traveler whose use the product itself.
POTENSI DAN PERSEPSI MASYARAKAT SERTA WISATAWAN TERHADAP PENGEMBANGAN EKOWISATA DI DESA AIK BERIK, LOMBOK TENGAH Murianto Murianto
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p03

Abstract

Aik Berik village has a wide variety of tourist attractions. This research is aimed at identifying potential ecotourism attractions, activities that could be developed in and around the village. In addition, it will investigate perceptions of local communities and tourists concerning the village’s potential development as an ecotourism destination. The supporting data in the research were collected through qualitative observation, in-depth interviews, questionnaires, and documentation. The data were obtained through purposive sampling for the local communities and convenience sampling for the tourists. It was analysed using a descriptive, qualitative method. This analysis has revealed both positive and negative perceptions among local communities and tourists in response to the potential development of ecotourism.
KOMODIFIKASI DRAMATARI “CAK RAMAYANA” DESA SINGAPADU DALAM INDUSTRI PARIWISATA Sri Dwi Lestari
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p09

Abstract

Tourism development causes commodification on several cultural components. One of them is commodification of Cak Ramayana dance drama in Singapadu village. The performance of Cak Ramayana dance drama by dance groups from Singapadu nowadays are performed routinly as a show for tourists. This article analysis the forms of commodifications of Cak Ramayana dance drama of Singapadu village, factors affecting the commodification, and the effects of the commodification to the Singapadu people. Data forthe article were collected through interview and document study.They were analyzed by commodification theory and theory of social change. The article concludes that the forms of commodification Cak Ramayana dance drama involved the commodification of production, consumption and distribution, while the effect of commodification included two things. The first one is social economy effect, such as the effect of the sekaa’s income, enhancement of employment oppurtunity, and the other is social cultural effect, such as a mean of binding community citizens formally, preservation cultural and arts and decrease of aesthetic quality of Cak Ramayana dance drama.
PENGEMBANGAN DAYA TARIK WISATA BERBASIS MASYARAKAT DI PANTAI VATUVOU, DISTRIK LIQUISA, TIMOR LESTE Cipriana Dos Santos Guterres
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p06

Abstract

Vatuvou beach, located in the Village Vatuvou, Liquica District      of East Timor, has the potential to be developed into a tourist attraction, but until now its potential has not fully developed yet. The aim of this study is to determine the potential of Vatuvou Beach, to know how the local community have been involved to develop Vatuvou beach, to formulate the most effective strategies to develop it has a community based tourist attraction. The results of this study indicated that Vatuvou coastal region could be used as a tourist attraction in the District of Liquisa, because it has the existing potential such as beach panorama with sunset, black sandy beaches and under–sea wealth, availability of facilities and infrastructure to support tourism, such as water, electricity, road, telecommunication, public toilets, parking, and accommodation (but still limited). Socio-cultural potential as hospitality of the people in the village of Vatuvou, traditional activities, such as handcrafted, and rituals performed by people in the village of Vatuvou. In addition, the strategic location of the Vatuvou beach easily leads to some nearby tourist attraction, such as lake Maubara, Maubara Fort, historical buildings of Portuguese’s heritage, and souvenir center. The involvement of community participation in the coastal development of Vatuvou has been through the initial proceses, namely planning stage, development and evaluation of activities that have been implemented. Through the description, it can be concluded that the strategy of tourism development of Vatuvou beach can be made by the following procedures (1) Increasing the quality and quantity of human resources in tourism, (2) Inviting foreign or local investors to the potential of the existing tourism sectors, (3) Developing the potential of cultural as tourist attractions, and (4) Improving tourism facilities and infrastructure to support tourism activities in Vatuvou coastal areas.
BIOGRAFI PENGUSAHA HOTEL SEBAGAI SUMBER SEJARAH PARIWISATA BALI Slamat Trisila
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p10

Abstract

Dari dua buku ini, usaha Darma Putra menuliskan kisahbiografi tokoh pariwisata patut diapresiasi. Kahdiran buku initidak saja menjadi rekaman tersendiri kisah hidup tokoh yangdituturkan, tetapi juga banyak mengandung informasi tonggaktonggakpariwisata Bali. Untuk selanjutnya, langkah Darma Putramenulis biografi ini perlu dilanjutkan oleh sarjana dan penulis lainsehingga lebih banyak lagi buku biografi bisa kita simak. Apalagimemang fakta menunjukkan, Bali memiliki banyak tokoh yangmemiliki pengalaman hidup yang menarik dan berjasa dalamperkembangan pariwisata Bali.Terlepas dari isinya yang berkaitan dengan perjalananpariwisata Bali, biografi selalulah bisa memberikan inspirasitertentu pada pembacanya untuk belajar dari atau menirukesuksesan sang tokoh.
PENGEMBANGAN POTENSI DAYA TARIK WISATA PULAU ATAURO DI DISTRIK DILI, TIMOR-LESTE Miguel Da Costa Costa Gomes
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p08

Abstract

The island of Atauro is a tourist destination located in Dili    District of East Timor.The island has big potential for tourist attractions that deserves to be further developed to be tourist destinations. This study aims to investigate the potential tourist attractions, the internal and external environmental conditions as well as to formulate strategies and programs for sustainable tourism development. This study used IFAS (Internal Factor Analysis System) and EFAS (External Factor Analysis System) are used. This study applies planning theory, tourism area life cycle by Butler, planning and Participation Theory. Data are collected through observation, interviews, and questionnaires.The results showed that there is potential to further develop some tourist attractions in Atauro to be sustainable tourism. Unspoiled natural view, underwater panoramic, extended coral-reef with varieties of fishes, forest with various birds, unique social and cultural life are some of the potential areas for development. The analysis on internal and external environment showed that Atauro is categorized into cell I Grow and Development (the concentration is via vertical integration). The potential for tourism in Atauro Island mainly lays in marine, culture, beaches, history, biking, spring water, seaweed cultivation, cave, spirituality, and sightseeing adventure. The strongest factor of internal environmental condition is the panoramic view, while the weakest factor is the inadequate facilities and infrastructure.
ANALISIS KONSEP TRI HITA KARANA PADA DAYA TARIK WARISAN BUDAYA: STUDI KASUS PURI AGUNG KARANGASEM, BALI Kadek Wiweka
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p07

Abstract

This article discusses how local wisdom, namely                      Tri Hita Karana (three cause of harmony and prosperity), can support sustainable tourism, such as in cultural tourism attraction of Puri Agung Karangasem, Bali. This Puri (palace) has a great potency to become a cultural tourism product an can be developed with considerable community involvement.The Puri has selected Tri Hita Karana concept as the basis of tourist attraction’s management by giving specific attention to the three elements of Tri Hita Karana including parahyangan (spiritual/culture), pawongan (community), and palemahan (environment). Data for this study was collected through interview method to find description of the implementation of the concept of Tri Hita Karana in managing Puri Agung Karangasem as tourist attraction. Hereinafter, informants involved are the Puri’s management, local community and experts associated with Tri Hita Karana or sustainable tourism. These data were combined with secondary data such as reports or literature related with the object of research and presented in the form of description. This study concludes that the implementation of Tri Hita Karana in Puri Agung Karangasem have positive impact on all aspects involved in tourism activities, such as community, local culture and environment. These aspects are also considered as an important factor and attraction for both domestic and international tourists.
PEMANFAATAN BANGUNAN BERSEJARAH SEBAGAI WISATA WARISAN BUDAYA DI KOTA MAKASSAR Rafika Hayati
JURNAL MASTER PARIWISATA Volume 01, Nomor 01, Juli 2014
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2014.v01.i01.p01

Abstract

Colonial period in Indonesia bequeathed a number of buildings such as schools, bank and offices. The buildings have nuance of Dutch architecture, therefore becoming cultural heritages and tourist attractions. The Aim of this research is to find out the historical buildings utilization in Makassar city, South Sulawesi Province, however in this research selected three bulidings which developed as heritage tourism, namely Fort Rotterdam, Museum Kota dan Gedung Kesenian Makassar. The three historical buildings selected as research location because of the physical potency is building architecture which completed with non physical potency is historical and cultural value. This research applied tourist attraction management, tourism area life cycle by Butler and tourism marketing theory to find out evolution life cycle of each buildings then arrange the effective strategy to develop Fort Rotterdam, Museum Kota and Gedung Kesenian as heritage tourism in Makassar city.The article argues that the utilization of Fort Rotterdam as a tourist attraction is classified into development phase. Fort Rotterdam has been renovated several times by developing La Galigo Museum inside to increase the attractiveness. Local government has also a lot of promotions. Museum Kota and Gedung Kesenian Makassar are classified into exploration phase since the two historical buildings need physical improvement, structuring showroom and facilities to handle collections of Museum Kota and the assurance of building management and maintenance of Gedung Kesenian. Based on the result of the research Fort Rotterdam, Museum Kota dan Gedung Kesenian Makassar do not only have physical potency of building and historical value but also to become interesting tourist attraction which need improvement by maintaining architecture identity as much as possible, providing supporting facilities needed by tourists and increasing promotion by local government.

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