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JBTI : Jurnal Bisnis : Teori dan Implementasi
Published by Universitas Muhammadiyah Yogyakarta
ISSN : 20857721     EISSN : 26220733     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Bisnis: Teori dan Implikasi (JBTI) merupakan jurnal ilmiah berkala (setahun dua kali). Tujuan utama jurnal ini adalah untuk mendiseminasi artikel ilmiah dalam bidang bisnis, yang memiliki fondasi teori dan implemetatif. Berkaitan dengan hal tersebut, artikel yang dipublikasikan harus berkaitan dengan ilmu manajemen bisnis dan akuntansi keuangan terutama yang terkait dengan praktek bisnis.
Arjuna Subject : -
Articles 5 Documents
 1 
Search results for , issue "Vol 14, No 3 (2023): December 2023" : 5 Documents clear
Information Quality, Social Friendship and Social Interaction in Predicting Web Usage and Online News Readers’ Understanding Yusdiana Yusdiana; Bernardinus Maria Purwanto; Sahid Susilo Nugroho
JBTI : Jurnal Bisnis : Teori dan Implementasi Vol 14, No 3 (2023): December 2023
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jbti.v14i3.19181

Abstract

This research aims to reveal information quality, social friendship, and social interaction in predicting web usage and understanding of online news readers and also to reveal that web usage predicts online news readers’ understanding. This quantitative research uses an online survey design based on a purposive sampling technique using 423 respondents who are active readers of online news. The data in the study were analyzed using SEM Amos and SPSS 21. The results and findings showed that information quality and social interaction could positively and significantly predict web usage and understanding of online readers. Web usage could also predict online reader understanding positively and significantly. Social friendships could not predict web usage and reader understanding of online news based on research results. The theoretical implication of the research aims to fill the gap in the existing literature on information quality and social interaction that can explain web usage and understanding of online newsreaders and web usage as a predictor to explain the effect of comprehension as an individual’s intended media use. The practical implication of this study is that websites as news sources must pay attention to information and features that are more attractive to readers or potential online news readers.
Adhoc Apparatus Quality Improvement Model: Recruitment And Selection System Zulkifli Sultan; Abdul Rahman Rahim; Dian Fitri; Roman Klimko
JBTI : Jurnal Bisnis : Teori dan Implementasi Vol 14, No 3 (2023): December 2023
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jbti.v14i3.20110

Abstract

The quality of human resources has an important role in the organization's sustainability, so the recruitment and selection process is carried out according to existing procedures, especially supported by technology-based systems. This research aims to analyze the relationship between recruitment and selection in producing quality human resources using a model utilizing an online-based system. Researchers used a mixed method approach to complete what had been formulated, reaching 114 samples employing simple random sampling. Data was obtained by distributing questionnaires and conducting interviews using the FGD method with the implementing committee and selected District Panwaslu members. Data from the questionnaire research were analyzed utilizing structural equation modeling (SEM), while data from interviews were analyzed using data triangulation. The results found that information and communication technology systems significantly influenced recruitment, selection, and quality of human resources. Meanwhile, the recruitment and selection process did not significantly influence the production quality of human resources since optimal recruitment and selection did not guarantee that the selected human resources were of good quality. However, the role of selection could mediate the relationship between technological systems in creating quality human resources, while recruitment cannot.
Knowledge Management and Organizational Performance: The Mediating Role of Dynamic Capabilities Muzakar Isa; Fauziah Ar Rahmah
JBTI : Jurnal Bisnis : Teori dan Implementasi Vol 14, No 3 (2023): December 2023
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jbti.v14i3.20404

Abstract

This research examines the effect of knowledge management on organizational performance, with dynamic capability as a mediating variable. A quantitative research approach was applied. A survey was conducted using purposive random sampling. Data were collected manually by using a questionnaire. SmartPLS3 was used to analyze the data. The results showed that dynamic capability has been verified to mediate the relationship between knowledge management and performance. Greater knowledge management leads to higher performance, especially if the mediated dynamic capability is also greater. The managerial implications were that knowledge management and dynamic capability have prominent roles in organizational performance. Knowledge management and dynamic capability allow managers to optimize their creativity and innovation to develop ideas, which helps maximize the growth of organizational performance. The results supported the knowledge-based view (KBV). KBV serves as the foundation for comprehension of knowledge-based organizational theory. Knowledge significantly affects sustainable performance.
Do Job Resources Matter for The Sales Force? Enhancing Sales Force Performance and Adaptive Selling Behavior Imanirrahma Salsabil; Ratih Hurriyati; Puspo Dewi Dirgantari; Lili Adi Wibowo
JBTI : Jurnal Bisnis : Teori dan Implementasi Vol 14, No 3 (2023): December 2023
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jbti.v14i3.20818

Abstract

This study was carried out to examine the influence of emotional regulation as an individual's personal resource on the sales force performance by considering the mediating role of adaptive selling behavior and the moderating role of perceived job autonomy. Using a quantitative approach, data were obtained from 135 sales forces in the banking services industry in DKI Jakarta and Bandung City, selected using a purposive sampling method. The data obtained were then processed using structural equation modeling with partial least squares. The findings of this study empirically confirm the conservation of resources theory in terms of sales force performance, as emotional regulation acts as the personal resource that can, directly and indirectly, affect sales force performance through adaptive selling behavior. In addition, perceived job autonomy acts as the external resource that can strengthen the influence of emotional regulation on adaptive selling behavior, as well as adaptive selling behavior on sales force performance. The findings of this study also emphasize the need for management, especially sales managers, to ensure that their salespeople have a customer orientation and are willing to dedicate the energy and resources they possess to meet customer requests or needs.
Marketing Tactics and Corporate Image: The Key to Maintaining Loyalty Pahmi Pahmi; Tasrim Tasrim; Ansri Jayanti; Satria Lintang Rachmadana; Munzir Munzir
JBTI : Jurnal Bisnis : Teori dan Implementasi Vol 14, No 3 (2023): December 2023
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jbti.v14i3.20493

Abstract

The banking sector is a business that really needs attention regarding retaining customers because this sector generally offers relatively the same type of service. This research aims to analyze marketing tactics consisting of service quality, service convenience, and added value to loyalty—corporate image variable as a mediating variable. The research population is customers of Sharia commercial banks in Indonesia. The research sample was 360 customers. SEM PLS was used for data analysis with the help of warpPLS 7.0. The results showed that marketing tactics and company image are determinants in increasing customer loyalty. Service quality, convenience services, and added value can be part of marketing tactics to increase loyalty. Meanwhile, the company image did not succeed in providing a mediating effect from marketing tactics with loyalty because companies generally only see the image partially. The results contribute to economic utility theory, showing that utility provides a reciprocal effect between banks and customers.

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