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EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis
Published by Universitas Dehasen Bengkulu
ISSN : 23388412     EISSN : 27164411     DOI : https://doi.org/10.37676/ekombis.v8i1.926
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Other
Ekombis Review: Jurnal Ilmiah Ekonomi dan Bisnis is a peer-reviewed journal. Ekombis invites academics and researchers who do original research in the fields of economics, management, and accounting.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 1,559 Documents
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Analysis Of The Application Of Resource-Based View Theory To Develop An Agile Strategy (Case Study At ABC SME) Elza Roselin Hutapea; Hilda Rossieta
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8710

Abstract

This study aims to analyze the application of Resource-Based View (RBV) in building agile strategies in MSMEs to face the challenges of the VUCA (Volatility, Uncertainty, Complexity, Ambiguity) era. The study was conducted on MSME ABC, a convection business that transformed from a B2B model to a combination of B2B and B2C in response to the dynamics of the business environment. A qualitative approach was used through a case study, with data collected through observation, in-depth interviews, analysis of customer reviews on e-commerce, and distribution of questionnaires to management and employees. The analysis was conducted with the RBV framework using the VRIO (Valuable, Rare, Inimitable, Organized) approach and the Agile Wheels concept (Gunasekaran, 2001). Of the 20 resources and capabilities of MSME ABC, five provide sustainable competitive advantages, while the rest are temporary. Key challenges include supply chain disruptions, technological limitations, lack of innovation, weak customer understanding, and low financial management capacity. The study recommends an agile strategy through strengthening adaptive internal processes, increasing external linkages with customers and suppliers, and developing human resource capabilities. These findings provide theoretical contributions to strengthening resource-based strategies and practical benefits for increasing the competitiveness of MSMEs amidst market uncertainty.
The Influence Of Digital Marketing And The Use Of Digital Wallets On Consumer Behavior On Ecommerce Platforms Saepul Nazar; M Ramaddan Julianti; Refi Nabilah Royadi
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8715

Abstract

This study aims to analyze the influence of digital marketing and digital wallet usage on consumer behavior within e-commerce platforms. The research is motivated by the rapid digitalization of transactions and the growing importance of digital marketing strategies and payment technologies in shaping consumer decision-making. A quantitative approach was employed, using multiple linear regression analysis based on data collected from 120 respondents who actively use e-commerce and make purchases via digital wallets. The findings reveal that both digital marketing and digital wallets have a positive and significant effect on consumer behavior, both individually and simultaneously, contributing 45.3% to the variation in consumer behavior. These results offer strategic implications for businesses and MSMEs in leveraging digital marketing and seamless transaction technologies to enhance customer loyalty and optimize service efficiency in the digital economy.
Consumptive Behavior: How Religiousity Moderation Affect in Financial Literacy and Self-Concept Student Digital Wallet Users Nur Aeni Waly; Mitta Muthia Wangsi; Bekti Wiji Lestari; Nugroho Dwi Prihandoko; Nurhani Nurhani; Aji Masyhur Nurlily
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8720

Abstract

This study aims to present empirical evidence that can be used as information related to how the role of religiosity moderates financial literacy and self concept towards the consumptive behavior of Islamic students who use digital wallets and has social intervention from the majority of non-Muslim students. This research is using quantitative methode. The sampling used purposive sampling technique and used the Slovin's formula to get the result 97 respondents. The data collection method used is a questionnaire structured. this research uses the moderated regression analysis (MRA) technique with the SPSS27 application. This research found that financial literacy has a negative and insignificant effect on consumptive behavior, self concept has a positive and significant effect on consumer behavior, Financial literacy with religiosity has not significant effect towards consumptive behavior, and Self concept with religiosity has significant effect towards consumptive behavior. The value from this research give the insight for educational institutions and financial education institutions to emphasize the importance of developing self concept and religiousity integration in student financial management program.
Digital Financial Services and Impact of M&A in the Banking Sector Performance: Case: Indonesian Fintech M&A on Banking Sectors Eka Putra Budi Nugroho; Telisa Aulia Falianty
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8758

Abstract

This study examines the impact of bank acquisitions by financial technology (fintech) firms on the performance of conventional banks in Indonesia between 2017 and 2024. Employing a staggered Difference-in-Differences (DiD) approach with a double-robust estimator (did2s), the analysis focuses on four key indicators: market access (measured by the number of customer accounts), profitability (Net Interest Margin/NIM and Return on Assets/ROA), and operational efficiency (BOPO ratio). The findings reveal that fintech-led acquisitions significantly expanded customer accounts in the second year post-acquisition, indicating successful market reach. However, a sharp decline in NIM emerged in the first year, reflecting margin pressure. ROA showed initial improvement but diminished in subsequent years. No significant change was detected in the BOPO ratio, suggesting limited efficiency gains. These results indicate that digital integration yields immediate growth in customer base but slower improvements in financial metrics, shaped by integration challenges, regulatory factors, and competitive intensity. This study contributes to the Structure-Conduct-Performance (SCP) framework and Platform Economics by elucidating the complex dynamics of digital consolidation in Indonesia’s banking sector.
Implementation Of Work Discipline, Motivation, And Compensation On Employee Performance Of PT. Wan Tobacco Cigaret Sidoarjo Moch Nur Dieny Faylasuf; Hasan Ubaidillah; Rifdah Abadiyah
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 4 (2025): Oktober
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v13i4.8760

Abstract

This study aims to analyze the influence of work discipline, motivation, and compensation on employee performance at PT. Wan Rokok Tembakau Sidoarjo. This study uses descriptive and verification methods to explore the relationship between work discipline, motivation, and compensation. Data were collected using questionnaires, observations, and literature reviews involving a sample of 100 employees selected using simple random sampling. Hypothesis testing was carried out using multiple linear regression analysis with the help of the SPSS version 25 program. The results of the study indicate that work discipline, motivation, and independence have a significant effect on employee performance, both partially and simultaneously. This study confirms that work discipline, motivation, and recovery are strategic elements in effective human resource management, especially in improving employee performance. By paying attention to and developing all three in a balanced manner, the company can create a work system that is oriented towards results, sustainable, and competitive.
Analysis Of Macroeconomic Factors On Indonesian Stock Market Performance Through Stock Trading Volume In The Period 2015-2024 Wahyu Aji Santoso; Nicko Albart
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8764

Abstract

Over the past decade, global economic conditions have grown increasingly volatile, with various international challenges affecting national economies. Geopolitical tensions, in particular, have contributed to surging global energy and food prices, potentially driving up inflation and hindering economic growth. Additionally, climate change presents further obstacles to national economic development. In this context, the Composite Stock Price Index (IHSG) is often utilized as an indicator of economic performance, reflecting the health of the stock market, which is closely tied to macroeconomic factors. This study seeks to examine the impact of selected macroeconomic variables namely Gross Domestic Product (GDP), the Dow Jones Index, inflation, exchange rate, and the BI Rate on the IHSG, with stock trading volume considered as a mediating variable. Employing a quantitative research method, the study utilizes panel data regression analysis to test the proposed hypotheses. The sample was selected based on predetermined sampling criteria. The findings reveal that GDP, exchange rate, and the Dow Jones Index significantly affect the IHSG, whereas inflation and the BI Rate do not. Regarding the mediating role of stock trading volume, the results indicate that the exchange rate, BI Rate, and stock trading volume itself do not significantly influence the IHSG. However, inflation is found to have a significant indirect effect on the IHSG through stock trading volume.
The Influence Of Knowledge, Involvement, And Trust On Customer Decisions At Sutan Raja Hotel In Palu City Moh.Yusril Anugrah; H.Syamsul Bahri Dg; Elimawaty Rombe; Cici Rianty K
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8813

Abstract

This study aims to examine the influence of knowledge, involvement, and trust on customer decisions to stay at Sutan Raja Hotel in Palu City. The target population consists of guests who have previously stayed at the hotel. The sampling technique used was purposive sampling, resulting in a total of 82 respondents. Data were collected through a structured questionnaire and analyzed using multiple regression analysis. The findings reveal three key points. First, knowledge, involvement, and trust simultaneously have a significant effect on customer decision-making when choosing to stay at Sutan Raja Hotel. Second, when examined individually, knowledge does not have a significant influence on customer decisions. Third, both involvement and trust show a significant partial influence on customers’ decisions to stay at the hotel. These results suggest that while customers may not prioritize knowledge or information about the hotel when making their decision, their level of involvement and the trust they place in the hotel play a crucial role. This implies that building strong customer relationships and trust, as well as encouraging customer engagement, are essential strategies for increasing customer retention and satisfaction in the hospitality industry.
Analysis Of The Relationship Between Product Innovation And Electronic Word Of Mouth (E – WOM) On Buying Interest. (Study Of Consumer Survey Of Jajanan Kita Brand In Harapan Mulia, Kemayoran) Istifa Ramadani; Koerniawan Hidajat
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8816

Abstract

This research aims to find out the relationship between product innovation and E-WOM on consumer buying interest, focusing on the Jajanan Kita brand located in Harapan Mulia, Kemayoran. Innovate products that will be highlighted in their marketing strategies, especially in the food industry. In the digital age, individuals, particularly young adults, rely more on social media to receive more data and recommendations. E – WOM refers to the information and recommendations provided by the client through an online platform to prove an effective response. Consumers no longer rely solely on ads due to the ease of access to recommendations and reviews of other buyers. This analysis applies Structural Equation Modelling and Partial Least Square to test the Research Model. The results of the analysis show that product innovation and E-WOM statistically and significantly affect consumer purchase intentions. This research, it is anticipated, can help those in the industry make important conclusions about marketing strategies, while also adding information about the importance of innovation and E-WOM to the food industry. Furthermore, this research can be applied as a basis for conducting more comprehensive investigations and to provide relevant empirical data to promote the development of local food stall businesses.
The Effect Of Product Quality And Packaging Prices Of Herbal Drinks On Customer Satisfaction Among Generation Z At Warkop Maju Rorotan, North Jakarta Muhammad Rafi; Koerniawan Hidajat
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8817

Abstract

This research serves to find out and explain the ability of the influence of product quality on customer satisfaction, as well as to find out and explain the ability to influence price on customer satisfaction. Herbal beverage packaging in Indonesia, which is influenced by changes in the lifestyle of people who are aware of health and the environment. Packaging of herbal drinks, such as ginger, is a better alternative choice than sweet or carbonated drinks, especially among Generation Z. Warkop Maju Rorotan North Jakarta innovates by selling packaging of herbal drinks to attract the younger generation, with a focus on product quality for customer satisfaction. This research also applies SEM and PLS methods to analyze the data, which allows researchers to obtain the value of variables that are relevant for predictions. Thus, the results of this research are expected to provide new insights in the development of herbal beverage products and improve the quality of educational institutions through scientific work at the University of August 17, 1945 Jakarta.
Effect Of Work Overload, Work-Life Balance, And Job Conflict On Employee Performance With Emotional Intelligence As A Moderating Variable Setijo Arlianto; Nurul Qomariah; Haris Hermawan
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8824

Abstract

This study investigates the impact of work overload, work-life balance, and job conflict on employee performance, with emotional intelligence acting as a moderating variable. Using a quantitative approach and survey method, data were collected from 57 employees of the Women’s Empowerment, Child Protection, and Family Planning Agency (DPPPAKB) of Jember Regency. Structural Equation Modeling Partial Least Squares (SEM-PLS) was used for data analysis. The results indicate that work overload, work-life balance, and job conflict significantly influence employee performance, with emotional intelligence playing a significant moderating role between work-life balance and performance. However, emotional intelligence did not have a significant direct effect on employee performance, nor did it significantly moderate the relationship between work overload or job conflict and performance. These findings highlight the importance of managing work-related stressors and fostering a balanced work-life environment to enhance employee performance, suggesting that emotional intelligence can be a key factor in improving performance under specific conditions.

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