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260 Documents
Konstruksi Prinsip Kinerja Public Relations Dalam Pandangan Syariat Islam
Mubarok, Mubarok;
Marhaeni K, Dian
Jurnal The Messenger Vol. 8 No. 2 (2016): July-December
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v8i2.338
PR performance principle formulated as part of the management functions to achieve the objectives of an organization. Likewise with the influence of religious scriptures embraced by every individual involved in the communication process. One scripture that the reference human life is the Qur'an as a way of life of Muslims. Related to the practice and science of public relations it is interesting to look at dikontruksi how Islamic law principle of PR performance. The scales of the Shari'a as an integral part of the life of a Muslim will guide how he practice the principles of PR performance. Institutions are trying to get support through activities that can provoke support from the public without coercion or through a stage of conflict. Arthur W. Page mentions a number of principles that can be used in practice and as a philosophical PR in maintaining relations with the public institutions.
The Representation of Democracy in Islamic News Sites Voa-Islam and ArRahmah
Rahmawan, Detta;
Adiprasetio, Justito;
Janitra, Preciosa Alnashava
Jurnal The Messenger Vol. 10 No. 1 (2018): January-June
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v10i1.604
In Indonesia, various groups with Islamic ideology are emerging and often promoting the idea of Islamic Law to replace democratic concept. Some of these groups use various websites to deliver their ideology to the public and as a form of resistance to the mainstream news. This study uses framing analysis to reveal how Islamic news websites such as VOA-Islam and ArRahmah, portray the concept of democracy unilaterally, according to what they believe. Throug the analysis results that have been done, it is found that the sites frequently claim that democracy is fail system, because democracy is expensive system, creates political oligarchy, and against the teachings of Qur an. These Islamic news websites also frequent;y used information from anti-democratic organization members such as HTI (Hizbut-Tahrir Indonesia), as their primary sources. By contrasting the concept of democracy with Islamic values, this group offered narration that did not lead to healthy and productive discussion.
Program Employee Relations PT TELKOM INDONESIA: Kids Go To Office
Syuderajat, Fajar;
Prameswari, Yoke Putri
Jurnal The Messenger Vol. 9 No. 2 (2017): July-December
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v9i2.486
Backed by Telkom who want to make a good relationship with employees and their families so decided to create Kids Go To Office event. Aims to know the research and listening, planning and decision, communicating and implementing (communication and action), and evaluation (evaluation) of Kids Go To Office activities. The method used in this research is descriptive method. Data obtained through observation, interview, and literature study. The result is in conducting research and listening, Telkom has conducted an interview to find out what the prospective participants want. At the planning and implementation stage, Telkom is doing very well because it is almost in accordance with the flow and the existing stage. In addition, at the stage of communication and implementation went well because the enthusiastic participants are so great. While at the evaluation stage, Telkom has not done well seen from the absence of measuring instrument or indicator of success.
Pariwisata Syariah: Suatu Konsep Kepercayaan dan Nilai Budaya Lokal di Daerah Pedalaman Pilubang, Payakumbuh, Sumatera Barat
Masful, Mila Falma
Jurnal The Messenger Vol. 9 No. 1 (2017): January-June
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v9i1.433
West Sumatera have the most visitors on the big day such as Ied Fitr, Christmas and New Year who would come to area attractions such as Padang Beach, Pulau Pasumpahan that also rise sharply. Some of the famous tourist attractions are the Harau Valley and Pemandian Batang Tabik. But lately, about 5 years, Pilubang village, a small village in Payakumbuh offers something different and interesting to the tourists, the sharia travelling. This concept is believed to emerge as Islamic values and local wisdom are mixed into a tourist destination that will demand a lot of circles. By not losing the essence of this area as a village which is very un-Islamic and habitual but actually makes the sale value and attractiveness in the field of travel. Pilubang Resort itself offers a beautiful natural scenery and exotic, local people were friendly, as well as sites with custom rules included therein.
Pengembangan Agrowisata Berbasis Ketahanan Pangan Melalui Strategi Komunikasi Pemasaran di Desa Serang Purbalingga
Sulaiman, Adhi Iman;
Kuncoro, Bambang;
Sulistyoningsih, Endang Dwi;
Nuraeni, Hikmah;
Djawahir, Fatmah Siti
Jurnal The Messenger Vol. 9 No. 1 (2017): January-June
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v9i1.423
The study aims to analyze the developing agrotourism based on food security through marketing communications strategy. The research method used Participatory Rural Apprasial, data was collected through interviews, observation, documentation and focus group discussion with interactive analysis and SWOT analysis. The informant research through purposive sampling of 30 people as a community worker in the Serang village, Karangreja subdistrict of Purbalingga Regency. The results showed corporation effort possession village have not been able to manage the organization, marketing, promotion, developing business units and partnerships, thus require integrated marketing communications model on the empowerment of agrotourism based on food security in the Serang village.
Hashtag (#) as Message Identity in Virtual Community
Mulyadi, Urip;
Fitriana, Lisa
Jurnal The Messenger Vol. 10 No. 1 (2018): January-June
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v10i1.671
Computer Mediated Communication or CMC is able to present a virtual community, where the people inside have the same interest to share information related to events, activities, competitions, entertainment, history, event and others in Semarang City for publication. This research attempted to describe that hashtags can be utilized as the identity of a message in a communications network on Facebook Group MIK Semar. The results of this study are hashtags have changed how we build a virtual community, as the use of hashtags in Facebook Group MIK SEMAR as message identity to build better relationship and support communication among its members.
Pemanfaatan Media Sosial Twitter oleh Ridwan Kamil dan Ganjar Pranowo Telah Sesuai dengan Fungsi Utama Media Massa
Harrera, Andrea Eka Premasadha
Jurnal The Messenger Vol. 8 No. 2 (2016): July-December
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v8i2.335
The development of social media makes a lot of people should follow it. We are required to be able to use social media as a medium that can simplify our lives, as we can find a lot of information or news through the media. On the other hand, social media can also facilitate the work of someone. In this research, the researcher want to see that social media twitter belonging to Ridwan Kamil and Ganjar Pranowo which they use as a medium to get closer to the citizens, in accordance with the essential function of the mass media. This research using qualitative research method with observation the timeline twitter of @ridwankamil and @ganjarpranowo. Then, from the observation, It is indicate that the twitter account has complied with all the essential functions of a mass media.
MODEL KOMUNIKASI PARIWISATA YANG BERBASISKAN KEARIFAN LOKAL
Nugraha, Aat Ruchiat;
Perbawasari, Susie;
Zubair, Feliza
Jurnal The Messenger Vol. 9 No. 2 (2017): July-December
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v9i2.468
Cultural values will strengthen the attractions of a place. Viewed from the potential side, cultural values will provide benefits on social, ecological, and economic aspects. This research uses explorative method with data collection technique through in-depth interview, observation, and literature study. The results of research indicate that the elements of culture will strengthen the tourism sector if communicated well and sustainably among stakeholders in an effort to develop the object of tourism through local branding. The conclusion of this research resulted that the existence of culture applied through the display of arts and local wisdom that utilizes the beauty of natural panorama can strengthen and increase the popularity of a tourist attraction if it has established good communication between the government, capital owners, community and other interest groups.
Interaksi Sosial Anggota Komunitas LET S HIJRAH dalam Media Sosial Group LINE
Prasanti, Ditha;
Indriani, Sri Seti
Jurnal The Messenger Vol. 9 No. 2 (2017): July-December
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v9i2.467
Communication is an aspect that can not be separated in everyday life. Unwittingly, humans interact with each other to meet the needs of this communication. One of the containers that can be used as a means of social interaction is community or group. Let's Hijrah is an Islamic community with 200 members in its LINE social media group. This is interesting to investigate. Based on the phenomenon, researchers are interested to lift Social Interaction of Membership Let's Hijrah Community in LINE Social Media . Researchers use qualitative research approach with virtual ethnography method. The results of this study indicate: (1) social interaction that occurs in members of the community Let's Hijrah in social media group LINE often lead to debates that lead to negative perceptions for its members; (2) topics discussed in LINE social media about anything related to Islamic jurisprudence.
Hubungan Penggunaan Media Sosial dengan Tingkat Kepekaan Sosial di Usia Remaja
E.B., Gita Aprinta;
S.W., Errika Dwi
Jurnal The Messenger Vol. 9 No. 1 (2017): January-June
Publisher : Universitas Semarang
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DOI: 10.26623/themessenger.v9i1.428
Social media could improve the deployment of information and communication among users, including teenagers user. However, to be considered is whether the intensity of high social media usage among teens can reduce their social skills, as teens tend to become more individualized. The study was conducted using quantitative methods that involving 145 respondents, who attend in public and private schools, within 1-15 km of study range location. This study done based on the Uses and gratification theory as the grand theory. Other theory which used in this study is media dependency theory, in order to see how dependent the user on the use of social media. The results shows that the more often user access to social media, the more frequently the information search is done as a fulfillment of the information, which will triggered the concern of environment as well as the form of social consciousness.