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Jurnal The Messenger
Published by Universitas Semarang
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Articles 260 Documents
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Pengaruh Bauran Komunikasi Pemasaran Terhadap Keputusan Pembelian (Studi Kasus pada Produk Mie Instant Indofood Semarang) Latief, Muhammad Chaerul
Jurnal The Messenger Vol. 1 No. 1 (2009): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v1i1.172

Abstract

The aim of the research to know the influence of the integrated communicationmarketing toward   the decision of purchasing  lndofood  instant noodles product  either partial  or simultant.  This research used survey method and the analysis   tool Double Regression.     It is  concluded  that,  as  a partial,  there  are four    of five  independent variables    which    have  a  significant    influence  toward  the  decision    of     consumer purchasing  Indofood noodles instant product.  These are advertising, personal selling, sales   promotion    and  public  relation.    Direct  marketing  doesn't    have  a  significant influence toward the decision of purchasing  lndofood noodles instant product. Simultaneously,  independent, variable has a significant influence toward the decision of a noodles instant product.
Strategi Cyber Public Relations dalam Pembentukan Citra Institusi Pendidikan Tinggi Swasta E. B., Gita Aprinta
Jurnal The Messenger Vol. 6 No. 1 (2014): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v6i1.161

Abstract

As a strategy public relations, cyber public relations gives the new meaning for public relations practioners, especially in buliding positive image of private university (PTS). Trough cyber public relations, communcation between PTS and it public, can be bridge quickly and easy. Moreover, cyber public relations strategy provides dynamic and personal interaction, so that public posses their personal intepretation about the PTS.
Konstruksi Sosok Perjuangan Mgr. Albertus Soegijapranata, S.J dalam Film Soegija Kristianingrum, Maria Desi
Jurnal The Messenger Vol. 5 No. 2 (2013): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v5i2.152

Abstract

Maria Desi Kristianingrum, 2013, the figure Struggle Construction Mgr. Albertus Soegijpranata, SJ in Film Seogija, Department of Communication Studies, Faculty of Opera-and Communication Technology, University of Semarang.This study aims to determine the construction of the figure of the struggle Mgr. Albertus Soegjipranata, S.J in Film Soegija. The hypothesis of this study are: a) estimated a figure of media constructions struggle Mgr. Albertus Seogijapranata, SJ in the film Soegija, b) estimated the fact that minus, plus and highlighted through the storyline is presented.Object samples taken as many as 12 scenes using data collection techniques. Researchers collected data to analyze and scrutinize the data in the form of a movie scene scene per scene. Data analysis is done by using framing your analysis. The results of this study indicate that the reality of the struggle figure Mgr. Albertus Seogijapranata, SJ in the frame by the media is to reduce and add to the actual facts, and packaged in a simple and interesting.
Penerapan Komunikasi Terapeutik Pada Proses Penyembuhan Pasien Di Bangsal Keperawatan RSUD Kota Semarang Yularsih, Dinita
Jurnal The Messenger Vol. 6 No. 2 (2014): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v6i2.189

Abstract

Dinita Yularsih. G.331.100.019. Application of Therapeutic Ccommunication in The Healing Process of Patients in Nursing Wards in General Hospitals Semarang Skripsi : Program S-1 Study of Communication Studies University of Semarang. This study aims to determine the effectiveness of the application of therapeutic communication in nursing wards General Hospital Semarang, and how much influence can give satisfaction to the customer as a hospital patient. The foundation of the theory used in this study is the theory of interpersonal communication, persuasive communication, symbolic interaction, and therapeutic communication. The research method used is the deskriptive qualitative.Teknique qualitative method of data collection is done by in-depth interviews and observation, data collection techniques by purposive sampling technique. This study involves a Physician Specialist, Head of Nursing, in patient room nurses, and hospital patients Semarang in accordance with the criteria previously specified writer. Concluded that therapeutic communication is applied by doctors and nurses in hospitals Semarang going very well on the healing process of the patient. Application not only in the nursing ward, but has started since the patient was still in the clinic. With the implementation of therapeutic communication is expected the patient will feel comfortable while undergoing treatment in hospital and were satisfied with the services provided by the hospital in Semarang.
Memahami Komunikasi Kelompok dalam Pendampingan Korban Kekerasan Jerbasis Gender Setiawan, Yuliyanto Budi
Jurnal The Messenger Vol. 1 No. 1 (2009): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v1i1.177

Abstract

Through this study, some topics/themes  which where ever communicated by participants together in a meeting of Support Group, among others violence cases experienced by each member/victim, the form of gender emancipation and anti-' trafficking. The obstacles experienced by a member when her violence case was being handled by the police,  a  discussion of the adaptation of Support Group with its surrounding environment, felt by the victim,  discussion of business development of the member, the distribution of petrol fund from the Semarang City Government for the unable community as well as discussions on the content of UP-PKDRT No.23/2004. Counselor/Facilitator was noted to use the method of Art Therapy and Method of Discussion during facilitating victims in the mentioned therapy group.
Harry Potter: Konsumsi dan Pemujaan Komoditas Dunia Sihir (Kajian Media dalam Perspektif Marxis) Malau, Ruth
Jurnal The Messenger Vol. 5 No. 2 (2013): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v5i2.147

Abstract

Harry Potter, the book and film series are form of celebration of the magic world commodities. Media then took place as an amplifier that bringing the magic worlds as a part embodied in our real world. Magic commodity consumption turns out with a magically success. Youth in different parts of world named themself as the generation of Harry Potter. The existance of Harry Potter has become a fetishism consumption, but activated so many Marxism critique about inequality and materialism, while consuming and celebrating the cultural industry of Harry Potter.
Konstruksi Sosial Pemberitaan Kasus Simulator SIM di Media Online Kompas.com Kresno, Slamet Dodi
Jurnal The Messenger Vol. 6 No. 1 (2014): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v6i1.166

Abstract

This is a descriptive study using a qualitative approach. The method used in this research is to use the model of Robert framing. N.Entman. This model is used to determine how the mass media to construct reality with four elements: define problems, diagnose causes, make moral judgments and treatment recommendation. The method used is qualitative research and analysis of framing. The research was conducted by collecting data from websites related cases sim simulator.           Results showed that online media news Kompas.com construct simulator sim case based on two issues will find that one of the suspectsis a police officer Inspector General Djoko Susilo abuse of power and authority toenrich them selves and others and relationships with the Police   Commissionis getting better.
Memahami Komunikasi Beda Budaya Studi Kasus Pada Proses Adaptasi Kaum Expatriate Eropa dan Australia Terhadap Masyarakat Lokal Kota Semarang Hardani, Martina Dwi
Jurnal The Messenger Vol. 4 No. 2 (2012): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v4i2.157

Abstract

The research aims to understand how to communicate between culture of expatriate cross cultural adaptation process to local society in Semarang. Those, can seen from communing meaning process by language, culture, and lifestyle.The main theories used in this research is Interactional Symbolic Theory. There are three base of principal in Interactional Symbolic Theory by Blummer involve meaning, language, and thought. This permis leads to conclusion about persons self and their socialization to bigger community.Research Methodology used was qualitative descriptive is there search method that seeks to describe and interpret the object as it is, by describing systematically the facts and characteristics of the object studied properly. Data sampling using a purposive sampling that is based on the theoretical basis used, but it can grow as needed and steadiness in obtaining data. Sources studied are the expatriates who live in the city of Semarang. Informants were interviewed were three people who joined in Semarang Expatriate Community who have more than3 years and experiencing the cross culture.This research concluded that cross culture communication in adaptation process of the expatriate to Semarang community vulnerable on problems because of cultural differences, patterns of thought, behavior, and lifestyle habits so that anxiety and uncertainty lead to misunderstandings, and differences in communicating meaning. Therefore, in the process adaptation needs a high sense of empathy and good management meaning and mutual respecting   between different cultures to create a good living in different cultural society.
Memahami Keterbukaan Komunikasi Antar Pribadi Dalam Percakapan Online Kasanah, Uswatun
Jurnal The Messenger Vol. 3 No. 1 (2011): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v3i1.194

Abstract

The study aims to find the openness of interpersonal communication and process of exchange of stimulation in online conversation of Facebook social network Sites among students of Communication Science Semarang of University. The theory used in the study is Technological Determinism Theory which states that the changes that occur in a variety of ways to communicate will also make up the existence of mankind itself. The study can it is concluded that the openness of interpersonal communication in online conversation is open wide among students of Communication Science. Since Facebook overcomes the limitations of distance and physical and it is possible to the conversations is far more familiar than the face to face communication. It means that the users of chatting facility do not hesitate to open their selves and talk about serious matter of their lives.
Pola Komunikasi Interpersonal dalam Konflik Antara Pasangan Suami Istri Beda Budaya yang Baru Menikah Kurniawati, Dessy
Jurnal The Messenger Vol. 5 No. 1 (2013): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v5i1.143

Abstract

This research aims is to understand how marrying couples manage their conflict in the setting of cultural difference. The principal theory used in this research is Johari Window theory that explains connection between self and openness in individual communications. The methodology that used in this research is qualitative descriptive with interpretive perspective. This research is done at city of Semarang and use five couples as source. The couples itself do have setting on ethnical difference. From fifth marriage couples we can found that openness, support, and sincere positive attitude in family, gives big contribution to create good communication in a family. Based on the interview all of informants declare that their wedding life is goes on well and harmonic, despite of several problems. In a whole they have good marriage and doesn t find big conflict and or big problem that makes them lose communication each other, or with their larger family circle, or with society, despite their different ethnic background.

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