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ProTVF
ISSN : 2548687X     EISSN : 25490087     DOI : -
ProTVF is published twice a year (March and September) published by the Faculty of Communication Science, Universitas Padjadjaran. ProTVF provides open access to the public to read abstract and complete papers. ProTVF focuses on Television and Film studies.
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Articles 7 Documents
Search results for , issue "Vol 7, No 2 (2023): September 2023" : 7 Documents clear
Teacher Identity Formation: A Vernacular Discourse Analysis of Television Public Service Advertisement Florence Yulisinta; Rustono Farady Marta; Hana Panggabean
ProTVF Vol 7, No 2 (2023): September 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v7i2.42006

Abstract

Background: The influence of technology and media on teachers’ beliefs and self-concepts is substantial. The social identity theory explains how an individual’s perception of themselves as a group member influences their social identity. Purpose: This study aims to examine the analysis of vernacular discourse in public service announcements (PSA) from two perspectives: cultural syncretism and pastiche. Methods: The methodology utilized in this study is vernacular discourse analysis with a critical paradigm-based qualitative approach. The objects of this study were two PSA videos of the Ministry of Education (MOE) Singapore. Results: The vernacular discourse analysis reveals that cultural and social contexts influence teachers’ rhetoric, with sociocultural and linguistic conditions reinforcing educational hegemony in the PSA videos of Singapore. Conclusion: MOE’s PSA videos shape teachers’ social identity by employing persuasive strategies to promote teachers’ roles and self-concepts based on the belief that student and societal success begins with the teacher. Implications: Theoretically, this study implies that media can shape teachers’ social identities. The practical implications of this study are using PSA videos to align the role and self-concept of Indonesian teachers, demonstrating how the noble but less prestigious teaching profession shapes the next generation. Additionally, media can be utilized to enhance the quality of education in Indonesia.
Examining the motives of the deaf watching news programs on TV related to satisfaction level Kurnia Standi; Asep Suryana; Jimi Narotama Mahameruaji
ProTVF Vol 7, No 2 (2023): September 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v7i2.49684

Abstract

Background: Television is still the media of choice used by various layers of society to seek information; one of the programs in question is news programs. On the other hand, television still relies on audiovisuals to convey its information. This phenomenon becomes an obstacle for deaf people to get the necessary information. Therefore, it encourages KPI with the Ministry of Social Affairs of the Republic of Indonesia to work with sign language interpreters to provide access to deaf people to obtain information. Purpose: This study aims to test the relationship between the motives of Deaf people in watching news programs on television and the level of satisfaction with news programs after the availability of accessibility. These motives include information, personal identity, integration and social interaction, and entertainment motives. The theory used as the basis for this research is the Uses and gratification Theory. Methods: The analysis technique used in this research is descriptive and inferential analysis. The target population in this study were West Java Gerkatin members who watched news programs on television and understood BISINDO or SIBI; with probability sampling, We determined a sample of 95 people. Results: This study shows a significant relationship between the motives of deaf people to watch news programs on television and their level of satisfaction with news programs after accessibility. There is a moderate relationship between information motives and the level of satisfaction with news programs after accessibility. There is a substantial degree of relationship between personal identity motives and the level of satisfaction with news programs after accessibility. There is a moderate level of relationship between integration and social interaction motives with the level of satisfaction with news programs after accessibility, and there is a moderate level of relationship between entertainment motives and the level of satisfaction with news programs after accessibility. Implications: Providing knowledge that sign language interpreters need to be maximized in conveying information so that information can be easily transmitted.
Message strategy in short film production competition for strengthening film ecosystem Arindi, Citra; Abdullah, Aceng; Arifin, Hadi Suprapto
ProTVF Vol 7, No 2 (2023): September 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v7i2.48308

Abstract

Background: Film festivals in Indonesia are mostly used by filmmakers as a premiere space and showcase their work. The pandemic delayed the festival, which was not even held then, while film production was delayed. The Film, Music, and Media Directorate organize a Short Film Production Competition to strengthen the film ecosystem. A communication strategy must convey information to match the community’s expectations and the program’s objectives. Purpose: Therefore, this study aims to analyze the competition’s message orientation and message style. Methods: This research uses qualitative methodology with a case study approach based on Kotler’s marketing management and Joep Cornelissen’s message strategy model. Researchers obtained preliminary data from publication content with the highest number of ‘Likes’ on Instagram @pusbangfilm, then classified based on the series of activities of this competition to get an overview of the message strategy. Results: This research shows results that Hashtags, Colors, Fonts, and other visual elements emotionally attract attention the first time. Choosing words, language, and who conveys it becomes a stronger attraction. It is necessary to bring added value from the program, for example, with Behind the Scene content. Positive testimonials from various parties are also important messages conveyed. The general description of the program and the purpose of the program influenced the determination of the message theme so that it adjusted message orientation and in what style conveyed the message to stakeholders. Implication: Competition or festival organizers design messages following the objectives to be achieved from organizing the festival or competition.
Nakama: Reception on the Audience of One Piece Anime by Eiichiro Oda Mery Kharismawati; Lufi Wahidati
ProTVF Vol 7, No 2 (2023): September 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v7i2.41676

Abstract

Background: The theme of friendship in anime is often why an anime fan makes an anime title his/ her favorite. One Piece by Eiichiro Oda is an anime themed on the friendship of pirate crews. It aired on Indonesia’s private television station in the 2000s. In One Piece, the word “Nakama” is assumed to represent the sincere bonds of friendship offered by the character Luffy. But there’s also an assumption about the hidden meaning of making someone into their nakama. Not the one celebrated by the fans, but a reciprocal deed of a human being who needs another person’s help to reach their ambition. The assumption is up because One Piece fan who was touched by this character’s charisma also called themselves “Nakama.” Purpose: Find out the dominant, negotiation, and opposition regarding the scene of “Nakama” explanation by the character Nami in anime episode 102. Methods: This research used a qualitative method with a reception analysis approach by Stuart Hall. An in-depth interview was conducted with four informants who had been fans of One Piece since childhood and studied Japanese language and culture. Results: This research revealed that “nakama” has a biased meaning and does not only refer to “sincere friendship .”The informant’s answers were also influenced by their knowledge of Japanese culture learned in college and their everyday socializing experiences. Two informants are in the dominant hegemony position, and the rest are in a negotiation position because they have not found someone like “nakama” in the One Piece anime. Implications: Provide information about how the audience learning the Japanese language and culture view the meaning of “nakama” in their favorite anime and their view about friendship in real life.
Characterization of Juno in the Film Kucumbu Tubuh Indahku Ranang Agung Sugihartono; Diego Aiwawi Wanggay
ProTVF Vol 7, No 2 (2023): September 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v7i2.46538

Abstract

Background: The film Kucumbu Tubuh Indahku (Memories of My Body) raises the theme of gender and the social life and culture of the Javanese people. This film has a main character named Juno, who has a strong and interesting character. Purpose: This study aims to explain how the main characters embody the film Kucumbu Tubuh Indahku. The reading of Juno’s character is carried out to explain how the character Juno through his name and appearance, can represent his life as a Lengger dancer. Methods: This research uses a qualitative descriptive approach to explain the characterization using the Telling Method of Albertine Mainderop. Data collection used observation and literature study methods and was processed using qualitative data analysis techniques. Results: This film presents the main character’s complexity from childhood to adulthood. The results of character analysis based on three character dimensions show that physical, sociological, and psychological typologies also influence the determination of character functions. Character development is increasingly obvious when Juno is a small teenager until he grows up. The study shows an overview of Juno’s character and the changes formed by the influence of the sociocultural environment of the community. The character of Juno reflects the conditions of his life journey and the social conditions at that time. Implications: It can provide an overview for society about the psychological life of a man who looks like a woman. It can be a learning tool for novice filmmakers in creating the characters in their films.
Diegetic and nondiegetic sounds in film scoring of Pengabdi Setan film Pandu Watu Alam; Rangga Saptya Mohamad Permana; Sri Seti Indriani
ProTVF Vol 7, No 2 (2023): September 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v7i2.47281

Abstract

Background: This research examines the 2017 film Pengabdi Setan scoring function. Joko Anwar wrote and directed the film Pengabdi Setan, released on September 28, 2017. This film is a remake of a 1980 film of the same name. In this film, the score is essential for visually confirming symbols or incomplete messages. There are two types of sound: diegetic sound and non-diegetic sound. Purpose: This research aims to determine how diegetic and non-diegetic sound were used to create a horror atmosphere in the film Pengabdi Setan. Methods: The authors described the audio analysis results in the form of diegetic and non-diegetic sounds using a qualitative descriptive analysis. Documented assessment and observation were employed as data collection techniques. Results: The results indicate that infrasonic sound (infrasound) and sub-bass frequencies in the form of non-diegetic sounds emotionally impact audiences. The typical frequency is 31 Hz, and although it is inaudible to the human ear, the audience can sense the vibrations of this frequency. This frequency can typically only be perceived as a “chest rumble.” In general, both diegetic and non-diegetic sounds in the film Pengabdi Setan contribute to completing the defective message symbol. The combination of infrasonic sound effects, sub-bass, and musical composition validates the visual messages or symbols. Implications: This research can theoretically serve as a resource for future researchers interested in studying diegetic and non-diegetic sound in film. Directors and cinema sound engineers can use this research to construct diegetic and non-diegetic sound in their films, particularly horror films.
Rethinking National Identity Construction Through Independent Films In Indonesia Creative Industry Idola Perdini Putri; Ellisha Nasruddin; Juliana Abdul Wahab; Iis Kurnia Nurhayati
ProTVF Vol 7, No 2 (2023): September 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v7i2.41905

Abstract

Background: The creative industry in Yogyakarta, since the post-reformation era, specifically the independent film industry, has been producing films that challenge the meaning and interpretation of national identity in its society. Yogyakarta independent films offer different discourses concerning the constructions of national identity. Thus, within this current context of the post-reformation era, the notion of national identity needs proper scrutiny. Purpose: The main purpose of this study is to define and understand the manifestations of Indonesian national identity as depicted in independent films during the post-reformation era within Yogyakarta’s creative city, utilizing Benedict Anderson’s (2006) imagined community concept. Methods: This study conducted a qualitative research methodology using the text analysis of four selected independent films and in-depth interviews with 27 informants located in Yogyakarta. The primary source of the data collected in this study were the textual analyses and the in-depth interviews. Results: The results of this study indicate that within the horizontal comradeship dimension, the notion of multiple interpretations of national identity was highlighted through the issues on the diversity of ethnic identity, modernization, Islamic fundamentalist organization, the promotion of local language, and community attachment to the nation’s symbols. Meanwhile, in the context of the geographical boundaries dimension, the regional attachment within the territory where the communities live implied the important role of the Yogyakarta Monarchy system and as a sovereign power of a Special Region in influencing the diverse interpretations of national identity. Implications: The findings indicated that the past historical meaning of Pancasila, which underscored a requirement for homogeneous identities within the society, contrasted with the evidence found, which demonstrated the evidence of diversity or heterogeneous identity.

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