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Binus Business Review
ISSN : 20871228     EISSN : 24769053     DOI : -
Core Subject : Economy,
Binus Business Review is an international journal published in March, July, and November hosted by the Research and Technology Transfer Office (LPPM) of Universitas Bina Nusantara. The journal contents are managed by the Binus Business School, Faculty of Economics and Communications, and Forum Manajemen Indonesia (FMI). BBR has been accredited by DIKTI under the decree number 158/E/KPT/2021. BBR provide a forum for lecturers, academicians, researchers, practitioners, and postgraduate students to publish empirical multidiscipline research in business & management research, from operations to corporate governance and marketing. All empirical methods including, but not limited to, qualitative, quantitative, field, laboratory, meta-analytic, and mixed methods are welcome.
Arjuna Subject : -
Articles 1,231 Documents
Analysis of Intellectual Capital Effect Toward Financial Performance and Growth Sasya Sabrina
Binus Business Review Vol. 6 No. 3 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i3.955

Abstract

The purpose of this research is to investigate the influence of intellectual capital of firm toward financial performance and growth. The Value Added Intellectual Coefficient (VAICTM) is used to measure intellectual capital. The indicators for VAICTM are Value Added Capital Employed (VACA), Value Added Human Capital (VAHU), and Structural Capital Value Added (STVA). The indicators for financial performance are Current Ratio (CR), Total Assets Turnover (TATO), Return on Investment (ROI), and Return on Equity (ROE). The indicators for growth are Earnings Growth (EG) and Assets Growth (AG). This research uses data drawn from 92 publicly listed manufacturing companies in Indonesian Stock Exchange in 2010, 2011, and 2012. Partial Least Square (PLS) is used as the method of data analysis. This research uses SmartPLS 3.2.0 to analyze the data.The results show that: intellectual capital doesn’t influence financial performance and intellectual capital positively influences growth.
Business Strategy of CV Jaya Sampurna in Facing Soft Drink Distributor Competition in Bekasi Seri Nurmala; Hartiwi Hartiwi
Binus Business Review Vol. 6 No. 3 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i3.956

Abstract

CV Jaya Sampurna is a soft drink distributor in Bekasi. Distributor company has a low profit margin, moreover the product sold is Fast Moving Consumers Goods with a very low profit margin (3.5%–5%). Therefore the company depends on a high volume of sales. Besides, there are many competitors in this industry, thus the business strategy is needed to improve the competitive advantage of the company. Given the conditions,this research was to identify the internal and the external factors, to identify the formulation of business strategy alternative, and to identify the recommendation of functional strategy for CV Jaya Sampurna. Research used descriptive method; and the type of research used was case study. Data were gathered from questionnaires and interview to three member of managers: Director, Operational Manager, and Finance Manager. Data wereanalyzed by using EFE, IFE, SWOT, IE, Grand Strategy Matrix and QSPM. The result of this research implies that the alternative strategy based on QSPM’s result was market penetration
The Relationships among Leadership, Entrepreneurial Mindset, Innovation and Competitive Advantage (A Conceptual Model of Logistics Service Industry) Darjat Sudrajat
Binus Business Review Vol. 6 No. 3 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i3.957

Abstract

Nowadays, improvement of competitive advantage is an important and urgent issue facing logistics service companies in Indonesia. Some previous researches showed that to improve the competitive advantage could be conducted through improvement of leadership, entrepreneurial mindset and innovation variables. This research intended to recognize relationships among the variables. The research used causal-explanatory method. The results of research encompass a conceptual model, status of each variable and hypotheses. The conceptual model could be further verified through verification research. 
The Factors That Influence Consumer Decisions in Purchasing Products in Alfamart Minimarket in Pinang, a Subdistrict of Tangerang Muhammad Tony Nawawi; Muhammad Safiqi Ikhaz
Binus Business Review Vol. 6 No. 3 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i3.958

Abstract

This study analyzes the factors that influence consumer decisions in purchasing products in Alfamart minimarket in Pinang, a subdistrict of Tangerang. The population in this study is the consumers of householdproducts that is retailed in minimarket Alfamart. The sampling technique used is purposive random sampling and samples are taken from 200 consumers. The purpose of the study is to examine and analyze the factors that may affect consumers decisions in purchasing products on Alfamart mini market. The method of analysis is multiple regression analysis and assumptions test. The validity and reliability test is done by using the help ofSPSS (Statistical Program for Society Science) versus16:00. The analysis shows that all positive significant factors affect consumers decisions in purchasing products and it is evidenced by the significance 0.000<0.05,and the factor of location has no significance as evidenced by the significance value 0.478>0.05 and the value of R Square value 0.369, it means that it is only 36.9% of consumer decisions are influenced by factors of locations.
Dinamika Perkembangan Pariwisata Pusaka: Tinjauan dari Sisi Penawaran dan Permintaan di Kota Bandung Teguh Amor Patria
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.960

Abstract

Tourism is one of the largest industries in the world today, and heritage tourism is one tourism segment that has shown a rapid growth. Heritage tourism in Indonesia only began to grow in the beginning of this millennium, marked by emergence of heritage tourism organizations in a number of major cities. In the city of Bandung, heritage tourism activities were initially organized in 2003 following the birth of Bandung Trails. The organization has been active in organizing heritage tours annually. Identification of heritage tourism development, both from demand and supply side, is the goal of a research that became the basis for this paper. The type of the research is qualitatiive and the population taken was the participants of tours organized by the Bandung Trails between 2003 and 2007. Samples were chosen randomly involving around 750 respondents who were given questionnaires from which primary data of profiles and demand patterns were generated. Aside from that, secondary data from literatures were used to identify the conditions of heritage tourism products at the supply side. Heritage tourism is a new phenomenon in Bandung that began to develop in the early millennium and pioneered by grassroots communities in heritage conservation. Findings of this research include, from the supply side, some challenges in the development of heritage tourism in Bandung, such as weak law enforcement, limited economic condition of local communities, and lack of attachment between the communities and heritage objects. From the demand side, heritage tourists in Bandung was domnated by young people aged 19-30 (78%) and it is assumed that there is a connection between level of education and interest in heritage tourism.
Tingkat Keberhasilan Implementasi Enterprise Resources Planning di BUMN Sektor Manufaktur di Indonesia Bachtiar H. Simamora; Kuspuji C.B. Wicaksono; Harly Toindo; Rudi Rudi
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.968

Abstract

Implementation of the Enterprise Resource Planning (ERP) is an investment that does not appear in an organization. Indonesia State-Owned Enterprise, in particular manufacturing sector that have the leeway and autonomy to do ERP investments in supporting the achievement of its vision and mission. The World Economic Forum, put Indonesia on a ranking of 82 among the countries in the world in ICT utilization. This research aimed to test how big the investment that has been implanted in the area of information technology in the manufacturing sector, State-Owned Enterprises and the extent of the investment for the competitiveness of the company as well as its contribution to the wind of change on the manufactures business in Indonesia. This research was conducted to explore the performance of ERP implementation project. ERP implementation success rates seen from aspect of project management, determination of critical elements of urgency and contextual factors. The result is that all independent variables influence significantly to the success of the implementation of ERP of SOE’s manufactures. The greatest contribution to the success of such in sequence is an element of urgency determination of critical factors, a contextual factors, and management of the project.
Pengaruh Iklim Psikologis terhadap Komitmen Afektif yang Berdampak pada OCB Karyawan di PT. Petrokimia Gresik Jerry Marcellius Logahan; Harsya Rahman
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.969

Abstract

Seeing the considerably high increased in the growth of fertilizer industries in Indonesia, the company in the line business of fertilizer will have a lot of challenges and it needs to be handled in extra energy, especially the human resources of the company. The purpose of this study is to investigate the influence of psychological climate on affective commitment that impact on OCB (Organizational Citizenship Behavior) of the employees at PT. Petrokimia Gresik. Respondents in this study were the employees of PT. Petrokimia Gresik of 103 respondents. Data were analyzed by using analysis techniques of SEM -PLS (Partial Least Square). The results of this study indicate that there is an influence between employees’ psychological perceptions and organizational citizenship behavior of employees directly or indirectly through affective commitment. Advice that can be given to the company is to improve the psychological perceptions of the employees therefore it will increase the affective commitment that will give impact to the improvement of employees’OCB of PT. Petrokimia Gresik.
Balanced Scorecard sebagai Alternatif Alat Penilaian Kinerja untuk Pengukuran Kinerja pada BPR “MJP” Kriswanto Kriswanto
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.970

Abstract

The purpose of this study is to provide an alternative implementation of the Balanced Scorecard to improve the performance of the company in the long run. The alternative is recommended, because the measurement of the performance of the company was considered inappropriate. This is because at this time, the company uses traditional performance measurement which only emphasizes the financial aspects only. Study of literature and field observations have been made to obtain information related to the problem that occurred in the company. A questionnaire was used as a tool to look at from the side of the customers and workers during the traditional performance measurement is not a measurement element. Performance of the company in 2011 was less than satisfactory, due to a decrease in operating income, which also resulted in the company's net profit declined. Satisfactory results were obtained through questionnaires to customers who indicate that customers have been satisfied with the performance of the company. Questionnaire distributed to workers also showed satisfactory results that affect the company's internal business processes. It is known when the measurement of internal business process perspective, and learning and growth perspective is done. Suggestions and improvements to the company will be adapted to the circumstances of the company.
Pengembangan Kompetensi Sumber Daya Manusia untuk Mencapai Career Ready Professional di Universitas Tanri Abeng Ahmad Azmy
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.971

Abstract

This article discusses the development of competence in achieving organizational goals. This research discusses how the competence development of human resources in achieving the organization's motto, that is Career Ready Proffesional in Tanri Abeng University. This research objective is to analyze the organization's role in developing the human resource competencies in achieving organizational goals. The method used is descriptive. This research compared the theories related to the topic of research with applications that have been carried out and reinforced by previous studies. The results showed that development of human resource competencies needs to be done in achieving organizational goals. Organizational development and change must be done simultaneously and measured the results within a certain time. Both processes require competencies that are required by all members of the organization. Increased competence can be done by providing the process of knowledge transfer between members of the organization. The key of success is the commitment and communication.
Pengaruh Job Involvement dan Job Satisfaction terhadap Organizational Citizenship Behaviour serta Dampaknya pada Knowledge Sharing di PT Indolift Sukses Abadi Tinjung Desy Nursanti; Ebenhaezer Samudera; Fajar Widiansyah
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.972

Abstract

The research was conducted at PT Indolift Sukses Abadi, a folklift distributor that sells and distributes all heavy equipment products. The objective of this study was to determine whether there is any influence of job involvement and job satisfaction on organizational citizenship behavior that impact to knowledge sharing. Data were obtained by distributing a questionnaire to 100 respondents of the company; and then were processed using Path Analysis Technique. Based on this research, job involvement and job satisfaction partially and simultaneously have influence on organizational citizenship behaviour. Then, job satisfaction and organizational citizenship behaviour partially have influence on knowledge sharing. However, job involvement partially has no influence on knowledge sharing. Nevertheless, job involvement, job satisfaction, and organizational citizenship behavior simultaneously have influence on knowledge sharing.

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