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Rian Rachdiat Maka
Universitas Tadulako
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KEMITRAAN PUBLIK – PRIVAT PT PASANGKAYU PADA KELURAHAN MARTAJAYA MELALUI PROGRAM AIR BERSIH Apriliyani Apriliyani; Jerry Devano; Moh. Rahul Hi Sabollah; Rian Rachdiat Maka; Raihan Fathilah; Zulkifli Zulkifli
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 4 (2026): JULI
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i4.10521

Abstract

This research aims to analyze the form of PT Pasangkayu's Public-Private Partnership in Mertajaya Village through the clean water program. This research uses qualitative research methods with data collection techniques through observation, interviews and documentation. Research informant, Head of Public Services, Mertajaya Village and Community. The results of this research show that the clean water program has been implemented since 2025 and is sustainable. PT Pasangkayu provides water reservoirs, pipe installations, and building materials such as bricks to strengthen clean water infrastructure.
ANALISIS PROGRAM CORPORATE SOCIAL RESPONSIBILITY (CSR) PT PASANGKAYU DALAM MENDUKUNG INDONESIA KREATIF Muh Faldi; Nining Vitria; Norce Christanti Ta'ela; Novitasari Novitasari; Nur Fadilla; Rian Rachdiat Maka; Candra Abubakar; Mastang Mastang; Fikra Fikra; Putri Chicianti Datu Adam; Rahmawati Halim; Askar Mayusa; Andi Maman
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 3 (2026): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i3.10527

Abstract

This study examines the implementation of Corporate Social Responsibility (CSR) programs by PT Pasangkayu in supporting the development of the creative economy in West Sulawesi. The research background is rooted in Indonesia’s national vision, Asta Cita, which positions the creative economy as a pillar of inclusive and sustainable development. The objective of this study is to analyze the contribution of Astra Kreatif programs to local community empowerment, particularly in enhancing economic independence and strengthening social solidarity. A qualitative descriptive approach was employed, using Focus Group Discussions (FGD) with company employees to explore perceptions, experiences, challenges, and socio-economic impacts of the CSR initiatives. The findings reveal that Astra Kreatif successfully strengthened the capacity of palm oil farmer groups, created diversified non-palm businesses (catfish farming, chili cultivation, poultry, and mushroom production), and fostered the growth of local MSMEs. These initiatives directly benefited 475 households across four target villages, generating new employment opportunities, increasing household income, and empowering women and youth in village-based economies. The implications highlight that creativity-driven CSR is not merely a corporate obligation but also a catalyst for inclusive and sustainable rural economic development, aligning with the broader vision of Indonesia Kreatif.
Co-Authors Andi Maman Apriliyani Apriliyani Askar Mayusa Candra Abubakar Fikra Fikra Jerry Devano Mastang Mastang Moh. Rahul Hi Sabollah Muh Faldi Nining Vitria Norce Christanti Ta'ela Novitasari Novitasari Nur Fadilla Putri Chicianti Datu Adam Rahmawati Halim Raihan Fathilah Zulkifli Zulkifli