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Program Corporate Social Responsibility (Csr) dalam Pilar Astra Cerdas di Pt Astra Agro Lestari Tbk Nelsa Nelsa; Intan Fazira; Arifa Nurhidayanti; Dian Nurfadila; Yulita Septi Ardaneshwari; Sabania Amrina Rosada; Nur Fadhilah Dwi Putri Zaenong; Devi Petonengan; Moh. Taqwa; Rahmawati Halim; Andi Maman; Askar Mayusa
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 3 (2026): MEI
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i3.2442

Abstract

This study aims to analyze the implementation of the Corporate Social Responsibility (CSR) Program under the Astra Cerdas pillar at PT Astra Agro Lestari Tbk as a form of corporate social responsibility in the field of education. The study employs a descriptive qualitative method, with data collected through observation, documentation, and Focus Group Discussions (FGDs). The Astra Cerdas Program is implemented in the company’s Ring-1 area, which includes Gunungsari Village, Pakawa Village, Ako Village, Ngovi Village, and Pasangkayu Subdistrict. The research findings indicate that the implementation of the Astra Cerdas CSR program is not only focused on providing educational assistance but is also directed toward sustainable social development. The programs implemented include scholarships for high-achieving students and underprivileged families, capacity building for educators, the construction of educational facilities and infrastructure, the development of Adiwiyata Schools, the Love Pink program, and special education for the Bunggu indigenous community through tutoring and the Kejar Paket program. These programs have a positive impact on improving access to education, the quality of learning, environmental awareness, and community empowerment in the areas surrounding the company’s operations. The implementation of the Astra Cerdas program demonstrates that CSR can serve as a strategic tool in fostering harmonious relationships between the company and the community while supporting the development of high-quality human resources
Analisis Implementasi Empat Pilar Corporate Social Responsibility (CSR) PT Pasangkayu dalam Meningkatkan Kesejahteraan Masyarakat di Sekitar Wilayah Operasional Perusahaan Yorensia Resti; Muhammad Wandi Adriansa; Dina Hardianti; Indah Veronika; Nadia I Tala a; Wulandari Wulandari; Suci Handayani; Rahmawati Halim; Syarif Permana Salingkat; Richard F Labiro
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 4 (2026): JULI
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i4.2470

Abstract

Corporate Social Responsibility (CSR) is a strategic instrument that connects corporate interests with community needs, especially for companies operating in resource extraction sectors. This study aims to analyze the implementation and effectiveness of CSR programs at PT Pasangkayu based on four main pillars: Education, Health, Economy, and Environment, as well as to identify their impact on community welfare in the operational area. This research employed a descriptive qualitative approach using a case study method. Data were collected through in-depth interviews with 19 informants, field observations, and documentation studies. The results show that PT Pasangkayu has consistently and structurally implemented its four-pillar CSR program in Martajaya Village, Pasangkayu Regency, West Sulawesi. The Education pillar is implemented through scholarships for 120 students per year and school infrastructure development. The Health pillar is realized through integrated health service programs, stunting prevention achieving a 12% reduction over two years, and provision of health facilities. The Economy pillar is carried out through the empowerment of 85 active SMEs and entrepreneurship training programs that increase community income by 25-30%. The Environment pillar encompasses annual reforestation of 10,000 seedlings, waste management, and natural resource conservation. Analysis using Stakeholder Theory, Triple Bottom Line, and the UN Sustainable Development Goals (SDGs) framework reveals that the four-pillar CSR implementation contributes significantly to sustainable community development. However, aspects of program sustainability, independent monitoring capacity, and community participation in program design still require enhancement.
EFEKTIVITAS KEMITRAAN PUBLIK PRIVAT DALAM PENGELOLAAN PROGRAM PEMBERDAYAAN MASYARAKAT DI DESA MARTAJAYA KABUPATEN PASANGKAYU, KECAMATAN PASANGKAYU Rahmawati Halim; Syarif Permana Salingkat; Richard F. Labiro; Miftah Amalia; Nur Aini Bakri; Anang Ma’ruf; Siti Nuraziza; Rendy Kurniawan; Usman Meinar; Desyha Nabilla
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 4 (2026): JULI
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i4.2490

Abstract

Penelitian ini bertujuan untuk mengetahui efektivitas kemitraan publik privat dalam pengelolaan program pemberdayaan masyarakat di Desa Martajaya Kecamatan Pasangkayu. Penelitian ini menggunakan metode deskriptif kualitatif dengan teknik pengumpulan data melalui observasi, wawancara, dan dokumentasi. Teori yang digunakan adalah teori efektivitas menurut Richard M. Steers. Hasil penelitian menunjukkan bahwa kemitraan publik privat dalam program pemberdayaan masyarakat sudah berjalan cukup baik, namun masih terdapat kendala seperti kurangnya partisipasi masyarakat dan komunikasi yang belum optimal. Oleh karena itu, diperlukan peningkatan koordinasi dan kerja sama antara pemerintah, perusahaan, dan masyarakat agar program dapat berjalan lebih efektif dan berkelanjutan.
ANALISIS PROGRAM CORPORATE SOCIAL RESPONSIBILITY (CSR) PT PASANGKAYU DALAM MENDUKUNG INDONESIA KREATIF Muh Faldi; Nining Vitria; Norce Christanti Ta'ela; Novitasari Novitasari; Nur Fadilla; Rian Rachdiat Maka; Candra Abubakar; Mastang Mastang; Fikra Fikra; Putri Chicianti Datu Adam; Rahmawati Halim; Askar Mayusa; Andi Maman
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 3 (2026): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i3.10527

Abstract

This study examines the implementation of Corporate Social Responsibility (CSR) programs by PT Pasangkayu in supporting the development of the creative economy in West Sulawesi. The research background is rooted in Indonesia’s national vision, Asta Cita, which positions the creative economy as a pillar of inclusive and sustainable development. The objective of this study is to analyze the contribution of Astra Kreatif programs to local community empowerment, particularly in enhancing economic independence and strengthening social solidarity. A qualitative descriptive approach was employed, using Focus Group Discussions (FGD) with company employees to explore perceptions, experiences, challenges, and socio-economic impacts of the CSR initiatives. The findings reveal that Astra Kreatif successfully strengthened the capacity of palm oil farmer groups, created diversified non-palm businesses (catfish farming, chili cultivation, poultry, and mushroom production), and fostered the growth of local MSMEs. These initiatives directly benefited 475 households across four target villages, generating new employment opportunities, increasing household income, and empowering women and youth in village-based economies. The implications highlight that creativity-driven CSR is not merely a corporate obligation but also a catalyst for inclusive and sustainable rural economic development, aligning with the broader vision of Indonesia Kreatif.
PROGRAM CORPORATE SOCIAL RESPONSIBILITY (CSR) DALAM PILAR ASTRA SEHAT DI PT ASTRA AGRO LESTARI TBK Yuliyana Abd Aziz; Abdul Galang Maulana; Nurfadilah Nurfadilah; Mustika Mustika; Tiara Adita Syabilla; Almoonra Dwison I Yunde; Widya Mega Putri; Ferdiansyah Dwi Junianto P; Siti Nuranisah; Dudung jiniar; Rahmawati Halim; Andi Maman; Askar Mayusa
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 3 (2026): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i3.10593

Abstract

Penelitian ini bertujuan untuk mendeskripsikan pelaksanaan program Corporate Social Responsibility (CSR) dalam pilar Astra Sehat yang dijalankan oleh PT Astra Agro Lestari Tbk melalui unit usaha PT Pasangkayu di Kabupaten Pasangkayu, Provinsi Sulawesi Barat. Metode yang dipakai adalah penelitian kualitatif deskriptif dengan pengumpulan data melalui dokumentasi dan Focus Group Discussion (FGD). Program Astra Sehat dilaksanakan di wilayah Ring-1 perusahaan yang mencakup Desa Gunungsari, Desa Pakawa, Desa Ako, Desa Ngovi, dan Kelurahan Pasangkayu. Hasil penelitian menunjukkan bahwa program Astra Sehat mencakup berbagai kegiatan kesehatan yang berfokus pada penguatan posyandu sebagai ujung tombak pelayanan kesehatan masyarakat. Kegiatan yang dilaksanakan antara lain pemberian insentif dan pelatihan bagi kader posyandu, penyaluran Pemberian Makanan Tambahan (PMT) untuk balita dan ibu hamil, penyediaan sarana dan prasarana kesehatan bagi posyandu dan puskesmas yang dibina, serta upaya percepatan penurunan stunting. Program ini mendukung pelayanan kesehatan masyarakat, penguatan kapasitas kader, dan mendukung upaya perbaikan status gizi masyarakat di sekitar wilayah operasional perusahaan. Pelaksanaan Astra Sehat menunjukkan bahwa CSR dapat menjadi upaya mendukung pembangunan kesehatan masyarakat sekaligus memperkuat hubungan sosial antara perusahaan dan komunitas lokal.
Implementasi Empat Pilar Program Corporate Social Responsibility (CSR) Pt Pasangkayu Dalam Peningkatan Ekonomi Masyarakat Pasangkayu Siti Nurfadila; Lidya Olivia balanda; Fani Saudo; Zulvina Zulvina; Riskiyani Riskiyani; Almunawwara Almunawwara; Nanda Aprilia Royna; Rahmawati Halim; Syarif salingkat permana; Richard F. Labiro
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 4 (2026): JULI
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i4.10687

Abstract

Corporate Social Responsibility (CSR) has become an important strategy for companies in supporting sustainable development and improving community welfare. This study aims to analyze the implementation of the four pillars of Corporate Social Responsibility programs carried out by PT Pasangkayu in improving the economic conditions of communities in Pasangkayu Regency. The four CSR pillars consist of education, health, environment, and economic empowerment. This research employed a qualitative descriptive approach with data collected through observation, interviews, and documentation. The findings indicate that PT Pasangkayu has implemented the four CSR pillars through various community-based programs. In the education sector, the company provides educational assistance and capacity-building activities. In the health sector, it supports public health services and preventive health programs. Environmental programs focus on environmental conservation and community awareness. Meanwhile, economic empowerment programs include entrepreneurship training, support for micro and small enterprises, and community-based economic development initiatives. The implementation of these programs has contributed to increasing community income, strengthening local economic activities, and improving community self-reliance. The study concludes that the successful implementation of CSR programs depends on collaboration among companies, local governments, and communities to achieve sustainable development goals.