Alma Aulia Siffa
Universitas Muhammadiyah Bandung

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Analisis Manajemen Risiko dan Analisis SWOT pada UMKM Ushwoohe dalam Industri Sepatu Thrifting Amira Muthi Ghassani; Alma Aulia Siffa; Susi Nurohimah; Tini Kartini; Alfiana Alfiana
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/54g6dr83

Abstract

This study analyzes risk management in Uswhoose, a micro enterprise selling thrifted footwear, using a qualitative descriptive approach through interviews and supporting data. The findings reveal four main risk categories: market, operational, human resource, and financial risks, driven by trend changes, inconsistent product quality, limited employee skills, and unstable cash flow. SWOT analysis shows strengths such as competitive pricing and flexible sales channels, while weaknesses include product inconsistency and limited HR capacity. Opportunities arise from the growing thrift market and digital platforms, whereas threats include intense competition. Risk mitigation is strengthened through SOP implementation, employee training, and improved financial control.  
Pengaruh Etika Komunikasi Organisasi terhadap Kenyamanan Anggota dalam Organisasi Mahasiswa Manajemen Universitas Muhammadiyah Bandung Ghulam Priyatna Yoniar; Susi Nurohimah; Alma Aulia Siffa; Amira Muthi Ghassani; Sofa Parihah Nurasiah
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/61z84d71

Abstract

Organizational communication ethics play an important role in creating a comfortable and supportive organizational environment for its members. Communication based on mutual respect, openness, honesty, and responsibility is believed to enhance members' comfort and engagement within the organization. This study aims to analyze the effect of organizational communication ethics on members' comfort in the Student Organization of the Management Study Program at Universitas Muhammadiyah Bandung. This research employed a quantitative approach using a survey method. The study involved 35 respondents selected through purposive sampling. Data were collected using a Likert-scale questionnaire and analyzed through descriptive analysis and simple linear regression. The results indicate that organizational communication ethics have a positive and significant effect on members' comfort. Descriptive analysis also reveals that both organizational communication ethics and members' comfort are categorized as high. These findings suggest that better implementation of ethical communication within the organization contributes to higher levels of members' comfort. Therefore, student organizations are encouraged to strengthen ethical, open, and respectful communication practices to create a more conducive organizational environment and improve members' active participation.