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All Journal Sains: Jurnal Manajemen dan Bisnis Jurnal Al-Qardh Sains Manajemen:Jurnal Manajemen UNSERA Al-Muzara'ah DIJB (Diponegoro International Journal of Business) Banque Syar'i : Jurnal llmiah Perbankan Syariah Jurnal Manajemen To Maega: Jurnal Pengabdian Masyarakat Warta Ikatan Sarjana Komunikasi Indonesia JMB : Jurnal Manajemen dan Bisnis KAIBON ABHINAYA : JURNAL PENGABDIAN MASYARAKAT Indonesian Collaboration Journal of Community Services (ICJCS) Jurnal Pemberdayaan Masyarakat Indonesia (JPMI) Jurnal Keuangan dan Perbankan(KEBAN) JRABA Jurnal Keuangan dan Akuntansi Terapan (KUAT) Jurnal Inspirasi Binsis dan Manajemen Setia Mengabdi: Jurnal Pengabdian Kepada Masyarakat Applied Business and Administration Journal (ABAJ) Adpebi International Journal of Multidisciplinary Sciences
Huddin, Muhammad Nurhaula
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Religion Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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Journal : DIJB (Diponegoro International Journal of Business)

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The relationship between customer experience, customer satisfaction, customer trust, and customer loyalty in tourism destination Huddin, Muhammad Nurhaula; Kurnia, Denny; Deviyantoro, D; Nafiudin, N
Diponegoro International Journal of Business Vol 6, No 2 (2023)
Publisher : Department of Management | Faculty of Economics and Business | Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/dijb.6.2.2023.142-154

Abstract

This research aims to identify the relationship between customer experience, customer satisfaction, customer trust, and customer loyalty on loyalty tourism destination in Banten Province, Indonesia. This research was conducted using a quantitative approach through an online survey with 299 respondents, with SEM Amos to analyze the data. The results show that customer experience has a positive influence on consume trust, customer satisfaction a positive influence on consumer trust, customer experience has a positive effect on customer loyalty, customer satisfaction a positive effect on customer loyalty and customer trust a positive effect on customer loyalty.
Co-Authors Delly Maulana Denny Kurnia, Denny Deviyantoro, D Farid Wajdi Hany Azza Umama Jadmiko, Purbo Khairul Ikhsan Khairul Ikhsan Khairuniswah, Ihkda Martina Rahmawati Masitoh Masitoh, Martina Rahmawati Maulana, Irham Mochammad Lingga Ramadhani Mohammad Dimas Adhitya Muhamad Abduh, Muhamad Nafiuddin, Nafiuddin Nafiudin Nafiudin Nafiudin Nafiudin Nafiudin, Nafiudin Nafiudin, N Nirmala, Septi Intan Putra Pratama Rifaldi Maniku Saadah, Fitriatus Sahrupi, Sahrupi Santi, Endang Tri Shofa, Mohamad Jihan Solly Aryza Sukirno Sukirno Wahyudin Wahyudin