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All Journal urnal Interaksi: Jurnal Ilmu Komunikasi Jurnal Pengabdian Dharma Laksana Jurnal Sekretari Universitas Pamulang Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat Sekretari & Administrasi (Serasi) Jurnal Lokabmas Kreatif : Loyalitas Kreatifitas Abdi Masyarakat Kreatif Jurnal PKM Manajemen Bisnis Studi Akuntansi, Keuangan, dan Manajemen PENGABDIAN SOSIAL Jurnal Ilman: Jurnal Ilmu Manajemen
Wahidah, Nur Rachmah
UNIVERSITAS PAMULANG
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pengaruh Strategi Promosi Dan Pelayanan Terhadap Keputusan Pemilihan Jasa Pada PT. Bina Edu Pratama Syamtoro, Budi; Wahidah, Nur Rachmah; Kencana, Putri Nilam
Jurnal ILMAN (Jurnal Ilmu Manajemen) Vol. 12 No. 1 (2024): Februari
Publisher : Sekolah Tinggi Ilmu Manajemen Sukma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35126/ilman.v12i1.555

Abstract

Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh strategi promosi dan pelayanan terhadap Keputusan pemilihan jasa, baik secara parsial maupun simultan. Metode yang digunakan adalah kuantitatif. Metode pengumpulan data dalam penelitian ini dengan kuesioner secara manual kepada konsumen PT. BINA EDU PRATAMA. Adapun populasi dalam penelitian ini berjumlah 475 pelanggan dan sampel dalam penelitian ini berjumlah 83 responden. Hasil uji parsial (uji t) antara strategi promosi terhadap penjualan produk menunjukkan nilai t hitung 2,656 > t tabel 1,664, untuk variabel pelayanan terhadap kepuasan konsumen menunjukkan nilai t hitung 2,473 > t tabel 1,664, sedangkan kedua variabel tersebut diuji secara simultan (uji F) dan mendapatkan hasil nilai F hitung 9,918 > F tabel 4,88. Dari hasil tersebut dapat disimpulkan bahwa strategi promosi dan pelayanan memiliki pengaruh yang positif dan signifikan terhadap pemilihan jasa.
Peningkatan Kinerja, Pertumbuhan Berkelanjutan Di Dalam Manajemen Keuangan Bagi Perusahaan Studi Kasus PT. XYZ Nur Rachmah Wahidah; Yusuf
Jurnal ILMAN (Jurnal Ilmu Manajemen) Vol. 12 No. 3 (2024): Oktober
Publisher : Sekolah Tinggi Ilmu Manajemen Sukma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35126/ilman.v12i3.774

Abstract

Penelitian ini bertujuan untuk menganalisis upaya peningkatan kinerja dan pertumbuhan berkelanjutan dalam manajemen keuangan pada perusahaan, dengan studi kasus pada PT. XYZ. Fokus utama adalah pada evaluasi kebijakan keuangan yang mendukung efisiensi operasional, alokasi modal yang optimal, serta pengelolaan risiko dalam jangka panjang. Data diperoleh melalui analisis laporan keuangan, wawancara dengan manajer keuangan, dan observasi proses internal perusahaan. Hasil penelitian menunjukkan bahwa pengelolaan arus kas yang efektif, optimalisasi struktur modal, dan penerapan strategi investasi yang terukur sangat berkontribusi pada peningkatan kinerja perusahaan. Di samping itu, ditemukan bahwa keberlanjutan keuangan perusahaan sangat dipengaruhi oleh adaptasi terhadap perubahan pasar dan inovasi dalam manajemen risiko. Dengan penerapan kebijakan yang tepat, PT. XYZ berhasil meningkatkan profitabilitas dan mempertahankan pertumbuhan yang berkelanjutan. Studi ini diharapkan dapat menjadi acuan bagi perusahaan lain dalam mengimplementasikan strategi manajemen keuangan yang berorientasi pada pertumbuhan berkelanjutan.
Edukasi Literasi Keuangan untuk Meningkatkan Pemahaman Pengelolaan Keuangan di Yayasan Tajaul Karomatu Desa Situ Gadung Kabupaten Tangerang Destian Andhani; Asep Muhammad Lutfi; Nur Rachmah Wahidah
Jurnal PKM Manajemen Bisnis Vol. 6 No. 1 (2026): Jurnal PKM Manajemen Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/pkmb.v6i1.1747

Abstract

This community service activity was conducted to improve financial literacy and enhance the understanding of financial management among teachers and educational staff at Yayasan Tajaul Karomatu, Situ Gadung Village, Tangerang Regency. The background of this activity stems from the limited knowledge and skills in managing personal and institutional finances effectively, which often leads to inefficient financial practices. The purpose of the program was to provide participants with practical knowledge and skills related to budgeting, saving, and financial planning. The PKM was carried out by seven lecturers from Universitas Pamulang on October 25, 2025. A total of 18 participants, consisting of teachers and educational staff, attended the session. The implementation method included the stages of preparation, execution, and reporting. The activities involved the presentation of materials, practical exercises, group discussions, and a question-and-answer session to ensure active participation. The results showed an increase in participants’ understanding of financial concepts and their ability to apply them in daily financial management. Participants also expressed enthusiasm and commitment to applying the acquired knowledge in their work environment. Overall, the PKM successfully achieved its objectives in fostering financial literacy and promoting responsible financial behavior.
Financial Performance Ratios and Financial Distress: CS-ARDL Panel Analysis Wahidah, Nur Rachmah; Herdesviana , Dean; Sofiana, Noor Arida; Limakrisna, Nandan
Studi Akuntansi, Keuangan, dan Manajemen Vol 5 No 3 (2026): January
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/sakman.v5i3.5658

Abstract

Purpose: This study analyzes the influence of Financial Performance, Efficiency, Asset Quality, Capital Adequacy, Liquidity, and Foreign Exchange Exposure on Financial Distress in Islamic financial institutions across major Islamic countries.Methodology: A quantitative approach with panel data analysis was employed using secondary data from institutions in nine countries. The CS-ARDL technique was used to examine the short- and long-term relationships. Findings: Financial Performance, Capital Adequacy, and Liquidity have a significant negative effect on Financial Distress. In contrast, poorer Efficiency, Asset Quality, and Foreign Exchange Exposure significantly increase Financial Distress. The analysis confirms rapid adjustment to long-run equilibrium. Conclusion: This study finds that Financial Performance, Capital Adequacy, and Liquidity reduce financial distress, while Efficiency, Asset Quality, and Foreign Exchange Exposure increase it. Institutions quickly adjust to a long-run equilibrium. This study provides insights for managers and regulators and validates Financial Distress Theory in Islamic finance. However, its focus on major jurisdictions and the lack of macroeconomic factors suggest areas for further research. Limitations: The focus on major jurisdictions may limit generalizability, and the use of quarterly data might not capture more frequent distress dynamics. Macroeconomic factors were not considered. Contribution: This study offers practical insights for managers and regulators by identifying the key determinants of distress. Theoretically, this study validates the Financial Distress Theory and related frameworks within the unique context of Islamic finance.
Co-Authors Ading Sunarto Asep Muhammad Lutfi Desthiani, Unik Destian Andhani Herdesviana , Dean Kasmad Kasmad Katry Anggraini Kencana, Putri Nilam Lisa Novia Nandan Limakrisna Nurhayati Nurhayati Riri Oktarini Sofiana, Noor Arida Syamtoro, Budi Unik Desthianti Yusuf