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All Journal Jurnal Penelitian Ekonomi Manajemen dan Bisnis TOFEDU: The Future of Education Journal
Wiza Kurniawati
Universitas Jambi
Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Analyzing the External Environment in Business Strategy: PESTEL, Porter’s Five Forces, and the Identification of Opportunities and Threats Liza Isma Kurnia; Etria Marsa Angela; Wiza Kurniawati; Tuti Andriani; A. Budi Waluyo; M Hazel Alfarizi; Kuswanto Kuswanto; Ahmad Soleh; Sri Wahyuni
The Future of Education Journal Vol 5 No 2 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i2.1782

Abstract

Rapid changes in the global economy and technological disruption require companies to continuously adapt to a dynamic external environment. This article aims to comprehensively examine the use of PESTEL, Porter’s Five Forces, and SWOT methods in business strategy analysis in Indonesia over the last five years. Using a Systematic Literature Review (SLR) approach, articles published between 2021 and 2026 were collected from Google Scholar, SINTA, and Garuda databases, with a total of 25 articles analyzed. The main findings of this review indicate that although PESTEL, Porter’s Five Forces, and SWOT remain relevant, these methods are often applied separately without adequate integration. This study highlights the need for a more holistic and integrative approach in analyzing external factors that influence business strategies. The article suggests that companies should combine these three methods to obtain a more comprehensive perspective and achieve sustainable competitive advantage.
Analisis Praktik Pengelolaan Arsip Digital Mahasiswa Pendidikan Ekonomi Angkatan 2023 dalam Mendukung Kegiatan Perkuliahan Wiza Kurniawati; Nurfadila Nurfadila; Fadilla Ulfah; Novia Sri Dwijayanti
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 2 (2026): Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i2.6063

Abstract

The rapid development of information technology in the digital era has significantly transformed the way documents are created, stored, and managed, particularly in academic environments. Students continuously produce various digital documents such as assignments, lecture materials, papers, and presentations, which require proper management to ensure accessibility and efficiency. This study aims to analyze the practices of digital archive management among Economic Education students of the 2023 cohort in supporting their academic activities. The research employs a qualitative approach with a descriptive method, involving purposively selected informants. Data were collected through interviews and analyzed using data reduction, data presentation, and conclusion drawing techniques. The findings reveal that students utilize multiple storage media, including laptops, smartphones, and cloud-based platforms such as Google Drive, as well as communication applications for file storage. While some students have implemented structured management systems by organizing files into folders based on courses or document types, others still demonstrate unorganized storage practices, leading to difficulties in retrieving information. These variations indicate that digital archive management practices are not yet fully systematic. The study implies the need for structured digital archiving guidelines and targeted digital literacy training to standardize document organization practices among students and enhance academic efficiency.
Implementasi Program Koperasi Merah Putih dalam Mendorong Kemandirian Ekonomi Desa Rizky Juanda; Tiara Ukhti Sabilla; Wiza Kurniawati; Carina Fransisca; Aminah Ramalia
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 2 (2026): Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i2.6125

Abstract

This study aims to analyze the implementation of the Koperasi Desa/Kelurahan Merah Putih (KDMP) program in promoting the economic independence of rural communities in Indonesia. Rural economic development in Indonesia continues to face various structural challenges, including limited access to capital, low quality of human resources, weak local economic institutions, and unequal economic opportunities. These conditions have hindered the optimal contribution of rural economies to national development. This research employed a qualitative approach using a literature study method combined with content analysis of policy documents, government reports, and scientific articles related to village cooperatives and community empowerment. The findings indicate that KDMP has significant potential to improve access to financing, strengthen local economic activities, encourage community participation, and support the empowerment of rural communities through cooperative-based economic systems. Nevertheless, the implementation of the program has not yet achieved optimal results due to several obstacles, such as limited managerial capacity of human resources, weak governance and accountability systems, low public participation, and the underutilization of digital technology in cooperative management. In addition, ineffective monitoring and supervision mechanisms remain major challenges in ensuring the sustainability and transparency of cooperative operations. The study concludes that the success of KDMP should not merely be measured by the number of cooperatives established, but also by the quality of management and its tangible impact on community welfare. Therefore, strengthening institutional capacity, improving human resources, enhancing governance systems, and optimizing digital technology are essential to support the sustainable development of village cooperatives and rural economic resilience.
Co-Authors A. Budi Waluyo Ahmad Soleh Aminah Ramalia Carina Fransisca Etria Marsa Angela Fadilla Ulfah Kuswanto Kuswanto Liza Isma Kurnia M Hazel Alfarizi Novia Sri Dwijayanti Nurfadila Nurfadila Rizky Juanda Sri Wahyuni Tiara Ukhti Sabilla Tuti Andriani