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ANALISIS DESTINATION IMAGE TERHADAP REVISIT INTENTION MELALUI SATISFACTION DAN PLACE ATTACHMENT: LITERATURE REVIEW Satriawan, Aditya; Abdillah, Yusri; Pangestuti, Edriana
Profit: Jurnal Adminsitrasi Bisnis Vol. 16 No. 1 (2022): Profit : Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (260.429 KB) | DOI: 10.21776/ub.profit.2022.-16.01.16

Abstract

ABSTRACT     This literature review aims to examine the antecedent factor of one form of tourist loyalty, namely the revisit intention. This study was carried out by searching and filtering articles from reputable journals that match the problem, then presenting relevant theories to the research topic. Based on the results of this literature review, the authors found that destination image, satisfaction, and place attachment were antecedents of revisit intention. The image of a destination received by tourists after making a visit will affect the satisfaction and  attachment that occurs between the tourists themselves and the destination visited, which leads to the intention to revisit. This literature review concludes several implications, especially for tourism service providers for their tourist destinations, thus forming a positive image for tourists and leading to the intention to revisit.
Strategy of Kopi Sembalun Agro-tourism (Study in Sembalun Village, East Lombok Regency, NTB) Kurniatun, Eni; Hakim, Luchman; Pangestuti, Edriana
The International Journal of Accounting and Business Society Vol. 31 No. 1 (2023): The International Journal of Accounting and Business Society
Publisher : Accounting Department,

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ijabs.2023.31.1.741

Abstract

Purpose—This research aims to analyze the potential for developing the agrotourism “Kopi Sembalun” in Sembalun Village, East Lombok. Design/methodology/approach — This research used a qualitative approach by observing the Sembalun village areas to see the potential of agritourism activities related to coffee to be developed as a destination of agrotourism. Data were obtained from direct observation and a semi-structured interview with informants. Then, the obtained results were analyzed using the SWOT strategy IFAS and EFAS analysis. Findings — Glamping Sajang, Bukit Pemedengan, Kebun Kopi Amaq Hartono, Kopikey, Sembalun Coffee House, and Rinjani Coffee have more potential than the other places. The direction of the strategy for developing agritourism coffee Sembalun is in quadrant I. An aggressive strategy using the strength opportunity (SO) is the best strategy for agritourism coffee in Sembalun village. The system that will be developed will elevate the history of Sembalun coffee and increase the ability to process coffee as an attraction; expand the marketing of Sembalun coffee by exploiting the potential of nature, maintaining coffee productivity and quality, involving coffee farming communities in the development of coffee agrotourism. Practical implications—This research implication is used by the owner, manager, and community of Sembalun Village to manage and develop Sembalun coffee agrotourism so that Sembalun coffee is increasingly widely known and has an economic impact on coffee farming communities in Sembalun Village. Originality/value —  This paper describes effective solutions for coffee farmers regarding agro-tourism development strategies.
Expectancy Disconfirmation Theory: A Systematic Literature Review of Satisfaction & Behavioral Intentions Sumantra Yasa, I Kadek Java; Iqbal, Mohammad; Pangestuti, Edriana
Profit: Jurnal Adminsitrasi Bisnis Vol. 20 No. 1 (2026): Profit: Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.profit.2026.020.01.7

Abstract

Tourist satisfaction is known as one of the main antecedents affecting revisit intention, destination loyalty and word-of-mouth behavior. According to Expectancy Disconfirmation Theory (EDT), satisfaction results when pre-visit expectations are compared with actual experiences. This paper entails an SLR of the applications of EDT in tourism between 1993 and 2025 based on 160 articles indexed by Scopus and WoS, selecting ten for a systematic review. The SLR Methods involving four stages: (1) data base searches from Scopus and Web of Science using targeted EDT-related keywords, (2) screening based on peer-review status and journal quality, (3) eligibility assessment, (4) synthesis using qualitative content analysis. The results strongly highlight the applicability of EDT with regard to heritage tourism, wellness tourism and technology-oriented travel. The empirical findings indicate that effective disconfirmation improves satisfaction and revisit intentions, whereas ineffectual disconfirmation diminishes loyalty. Recent research also emphasizes that it is important to incorporate EDT with other related constructs such as perceived value, memorable tourism experiences and emotional engagement for a more comprehensive explanation of tourist behavior. Implications: This paper adds to theory by providing an overview of the evolution of EDT and also in practice by providing evidence on expectation management and service quality improvement.
The Influence of City Branding on Visit Intention, Mediated By Brand Identity and City Image, and Its Impact on Visit Decisions Akbar, Rais; Arifin, Zainul; Pangestuti, Edriana
Jurnal Mamangan Vol 14, No 2 (2025): Special Issue
Publisher : LPPM Universitas PGRI Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22202/mamangan.v14i2.9973

Abstract

This study examines the relationship between city branding and intention to visit by considering the mediating roles of brand identity and city image, as well as their ultimate influence on the decision to see, through a case study of tourists visiting Makassar City, which is branded as the "City of Delicious Food." This research contributes scientifically to the understanding of culinary-based destination marketing strategies, which are increasingly important in light of the growing competition among cities to attract tourists. Makassar was chosen as the research object because, in 2023, the city launched a new sub-brand highlighting its culinary strengths as a key attraction and element of city identity. Conceptually, this study is grounded in the Theory of Reasoned Action (TRA) and the Theory of Planned Behavior (TPB), which explains the relationship between individual perceptions of a place and the intention and actual behavior to visit. The study adopts a quantitative explanatory approach using Structural Equation Modeling (SEM) with SmartPLS version 4.1.8 software. Data were collected from 150 respondents who have either visited or plan to visit Makassar. The results of the analysis indicate that city branding has a positive and significant influence on building brand identity and city image, which subsequently enhances tourists' intention to visit. This intention was found to have a direct impact on the decision to visit. Furthermore, brand identity and city image play important mediating roles in this relationship. These findings confirm that the attractiveness of a city lies not only in its physical aspects or tourist attractions but also in how all stakeholders, including the government, businesses, and the local community, consistently manage brand identity and city image. In the context of Makassar, emphasizing local culinary richness—such as Jalangkote, Pisang Ijo, Mie Kering, and Pisang Epe—has been proven to be an effective branding strategy in shaping the city's image as a leading culinary destination. Practically, this study guides policymakers in designing destination promotion strategies that leverage local potential, strengthen community participation, and support the development of the creative economy and MSMEs in the region.
From Experience To Loyalty: Co-Creation In Sport Tourism Events Nesya Nandini; Pangestuti, Edriana; Abdillah, Yusri
Journal of Indonesian Tourism and Development Studies Vol. 13 No. 3 (2025)
Publisher : Graduate School, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jitode.2025.013.03.01.

Abstract

This study explores how co-creation experience and event service quality influence visitor satisfaction and revisit intention in the context of sport tourism events. Using the theoretical lens of the Stimulus-Organism-Response (SOR) model and Service-Dominant Logic (SDL), the research focuses on participants of the Colour Fun Run JTP Colour FunFest 2024 held in Batu City, Indonesia. Data were collected via a structured questionnaire from 130 participants and analyzed using PLS-SEM. The findings reveal that both co-creation experience and event service quality significantly affect satisfaction, which in turn influences revisit intention. The study highlights the critical role of participatory event design and service excellence in fostering repeat visitation in sport tourism.
The tourism supply chain management: Case Study on Mount Kelud, Kediri regency Hermawan, Romy; Pangestuti, Edriana; Artono, Gigih; Supriono, Supriono
International Journal of Green Tourism Research and Applications Vol. 5 No. 2 (2023): December 2023
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/ijogtra.v5i2.108-113

Abstract

Tourism is a lucrative sector for a country looking to boost its economy. The tourism industry can generate state income in the form of foreign exchange, therefore this tourism industry must be considered if a country wants its economy to rise. One way that can be done to increase the competitiveness of the tourism industry is to carry out comprehensive supply chain management. In this study the type of descriptive research selected and its approach with a qualitative research approach. So that the research location and research site is the Mount Kelud Tourism Area, Kediri Regency. Through the results of interviews, observations, and surveys related to the focus of research to related parties, there were 5 informants as primary data sources which were determined by researchers with certain considerations, namely the Tourism and Culture Office of Kediri Regency, tourism managers, visitors, motorcycle taxi associations, and traders associations. The results show that Mount Kelud tourism has very good potential to be developed. The lack of coordination between the two parties, namely between the government and the manager to improve existing facilities, becomes a problem such as adding photo spots which are considered insufficient and also expanding the parking area which is a problem because it is considered not spacious enough to accommodate many vehicles when the holidays arrive. The products sold are also less varied, namely only pineapple products and their derivatives such as pineapple chips, pineapple juice, pineapple candy, and others. So that visitors are not satisfied with the products sold because the products are less varied.
Pengembangan Ekonomi Kreatif Produk Batik Gandusari Melalui Green Marketing Menuju Industri Ramah Lingkungan Pangestuti, Edriana; Andayani, Wuryan; Yuafanedi Arifianto, Endra; Wardhani, Sri; Pangestuti, Endriana; Palupi Prabandari, Sri
Jurnal Pengabdian Pendidikan Masyarakat (JPPM) Vol 7 No 1 (2026): Jurnal Pengabdian Pendidikan Masyarakat (JPPM) Vol.7 No 1 (Maret 2026)
Publisher : LPPM UNIVERSITAS MUHAMMADIYAH MUARA BUNGO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52060/jppm.v7.i1.3832

Abstract

Batik Nimas Sekarsari, a small business located in Gandusari, Blitar Regency, faces several challenges regarding financial accounting, Cost of Goods Sold (COGS) determination, profit calculation, and financial management. Additionally, the business encounters marketing limitations, with its reach currently restricted to the Blitar Regency area. To address these issues, comprehensive assistance and mentoring were required. The methods employed included training sessions on financial accounting, COGS determination, profit calculation, investment strategies, and financial management. Furthermore, Human Resource (HR) development was enhanced by training the partners in digital catalog creation and Instagram marketing. The results indicate that the utilization of Instagram marketing significantly expanded the business's market reach. Monitoring and evaluation demonstrated that following the training and mentoring sessions, the partner experienced a profit increase of approximately 20%. This Doctoral Service Program (Doktor Mengabdi) contributes to several key areas: 1) Supporting the Sustainable Development Goals (SDGs), specifically "No Poverty," by fostering rural economic independence through batik entrepreneurship; 2) Implementing the Universitas Brawijaya Community Service Strategic Plan (RENSTRA) 2021–2025 concerning Community Empowerment; 3) Strengthening Social and Economic Resilience through MSME development, local economic capacity building, and cultural preservation; 4) Achieving Key Performance Indicator (IKU) 2 by providing students with off-campus experience (recognized as a 4-credit PKM); 5) Fulfilling IKU 3 through lecturers' off-campus activities; and 6) Establishing business management certainty, strengthening product branding, and expanding the reach of eco-friendly green marketing.
Development of Agrotourism Potentiality in Kampung Kopi Amadanom, Malang Pangestuti, Edriana; Hanum, Latifah; Wahyudi, Lestari Eko
Journal of Indonesian Tourism and Development Studies Vol. 6 No. 3 (2018)
Publisher : Graduate School, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jitode.2018.006.03.06

Abstract

Agro tourism is the community-based tourism activities that utilize the agricultural business as a tourist attraction that has many positive impacts which can improve the economy of society, especially in the form of society's income, open employment opportunities and business opportunities (entrepreneurship). This research aim was to develop the concept of agro tourism in the largest coffee producing area in Malang Regency that is in Amstirdam (Ampelgading, Sumbermanjing Wetan, Tirtoyudo, and Dampit). This study used a qualitative approach by observing the four areas to see the potential of each region. SWOT technique was used to analyze data and the results showed that Dampit is one area that has more potential attractions than other regions. One area in Dampit that has the potential to be developed into agro tourism is Kampung Kopi Amadanom. The results of this research indicated that the effort for developing Kampung Kopi Amadanom was still not maximal due to the lack of local government support and also lack of quality supporting resources. This research suggested by using development model and applying appropriate strategy, it could provide and increase benefits not only for Kampung Kopi Amadanom but also for Malang generally. Keywords: Agro-tourism, Amadanom, Coffee Agro-tourism, Tourism.
The Involvement of Women in Tourism Village of Pujon Kidul, Malang, Indonesia Parmawati, Rita; Wike, Wike; Pangestuti, Edriana
Journal of Indonesian Tourism and Development Studies Vol. 7 No. 2 (2019)
Publisher : Graduate School, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jitode.2019.07.02.08

Abstract

Pujon Kidul Village has succeeded in tourism village, that improving the economy and social life and women's participation was seen in the technical sphere. It is interesting to analyze how women have played a role in a tourism village. This study aims to identify internal and external factors that support women's participation, identify the level participation, and analyze contributions to household income. We establish operational definitions in the form of internal and external factors and analyzed using cross tabulation and then Rank Spearman non-parametric statistical tests to provide an overview of study boundaries and data retrieval procedures. There are 56.7% of women who are graduating from high school/university and 173.33% have been in the tourism business for more than 5 years. Internal factors that have a significantly weak relationship are the level of women's education. Meanwhile, the aspect of the relationship between women's education level and women's participation as business actors in tourism villages was 100 percent in the low and medium categories, and 90 percent are in the high category. The influence of community actors to women participation is very high (100%). There are 53.57% of women had a high level of participation and contribution to household income.Keywords: Involvement, Pujon Kidul, Village tourism, Women.
Development and Sustainable Tourism Strategies in Red Islands Beach, Banyuwangi Regency Parmawati, Rita; Pangestuti, Edriana; Wike, Wike; Hardyansah, Rizha
Journal of Indonesian Tourism and Development Studies Vol. 8 No. 3 (2020)
Publisher : Graduate School, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jitode.2020.008.03.07

Abstract

Red Islands Beach in Banyuwangi is included in the Provincial Tourism Strategic Area (KSPP). It is an example of the application on tourism management by the community, due to the existence of the community group (POKMAS). Increasing the number of tourists each year causes the need for a sustainable tourism development strategy that also involves the surrounding community to maintain environmental conditions that continue to be sustainable. So, this study aims to formulate a policy of developing sustainable marine tourism on Red Islands Beach in the Banyuwangi Regency. Data was obtained by conducting FGDs and distributing questionnaires to 10 key informants consisting of the Chairperson of Pokmas, the Homestay Manager, the Chairperson of BUMDES in Sumberagung Village, Academics, Ecoranger, Restaurant Managers, and the Management of Waste Banks. The data was analyzed using a SWOT analysis strategy to describe internal factors (IFAS) and external factors (EFAS). The results of the scoring IFAS showed the value of the Strengths (3.337) and weaknesses (2.979), while external factors showed value of opportunity (3.135) and threats (3.224). The strategy that can be applied based on this analysis is Concentric Diversification Strategies. These strategies focus on adding products and services related to the tourism destination, which uses Weakness and Threat (W-T) components. This strategy will overcome weaknesses and minimize threats on Red Islands Beach. Some points that can be carried out in this strategy are increasing human resources, providing education to the community, and negotiating with other interested parties in the Marine Tourism Region of Red Islands Beach. Keywords: Red Island Beach, sustainable tourism, SWOT.