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All Journal Seminar Nasional Hasil Riset dan Pengabdian (SNHRP)
Azzahra Nazwa Syahirah
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UPLIFTING READING HABIT THROUGH FLASH CARD FOR YOUNG LEARNERS IN RUMAH BACA TANTE DJIE SURABAYA Ana Mikhaela Refaya; Lucida Ataya Erly; Gladys Fortuna Idealis; Azzahra Nazwa Syahirah; Ni Nyoman Sarmi; Rindrah Kartiningsih; Rommel Utungga Pasopati
Seminar Nasional Hasil Riset dan Pengabdian Vol. 8 (2026): Seminar Nasional Hasil Riset dan Pengabdian (SNHRP) Ke 8 Tahun 2026
Publisher : LPPM Universitas PGRI Adi Buana

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Abstract

This study explores the implementation of flash card–based activities to enhance reading habits among young learners at Rumah Baca Tante Djie Surabaya. The program was designed to introduce English vocabulary and basic reading skills through interactive and engaging learning methods. Flash cards containing words, images, and simple sentences were utilized to support learners’ recognition of letters, sounds, and meanings. The activities were conducted in small groups and facilitated by a community service team from Universitas Dr. Soetomo, allowing for individualized guidance and peer interaction. Observations revealed that the use of flash cards increased learners’ motivation, participation, and confidence in reading activities. Learners showed improvement in vocabulary mastery, pronunciation, and willingness to engage in reading tasks. In conclusion, the visual and game-based nature of flash cards created a positive learning atmosphere that reduced anxiety toward English learning. The findings indicate that flash card-assisted instruction is an effective approach for fostering early reading habits and supporting literacy development among young learners in community-based learning environments.
EMPHASIZING EMOTIONAL APPEALS IN PERSUASIVE AUDIO AND VIDEO MATERIALS Azzahra Nazwa Syahirah; Muhammad Ihsan Aryo Prakoso; Astika R. Pratiwi; Emilia Areq; Rommel Utungga Pasopati; Anicleta Yuliastuti
Seminar Nasional Hasil Riset dan Pengabdian Vol. 8 (2026): Seminar Nasional Hasil Riset dan Pengabdian (SNHRP) Ke 8 Tahun 2026
Publisher : LPPM Universitas PGRI Adi Buana

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Abstract

This study explores the role of emotional appeals in persuasive audio-visual communication, emphasizing how specific emotional strategies influence audience perception, engagement, and behavioral response. Audio and video media possess a unique capacity to combine visual imagery, sound, and narrative, making them highly effective tools for evoking emotions such as fear, happiness, sadness, hope, love, guilt, pride, anger, nostalgia, and curiosity. Each of these appeals serves a distinct persuasive function: fear creates urgency, happiness builds positive association, sadness and guilt foster empathy and responsibility, while hope and pride inspire motivation and self-affirmation. The paper examines how these emotional triggers are strategically integrated into storytelling, advertising, and public messaging to shape audience attitudes. It also highlights the importance of balance, as excessive or manipulative use of emotional appeals may reduce credibility or lead to audience resistance. By analyzing the psychological mechanisms underlying emotional engagement, this study demonstrates that effective persuasion relies not only on logical argumentation but also on the careful orchestration of emotional experiences. In conclusion, the findings suggest that emotional appeals, when used ethically and thoughtfully, significantly enhance the persuasive power of audio-visual media.
Co-Authors Ana Mikhaela Refaya Anicleta Yuliastuti Astika R. Pratiwi Emilia Areq Gladys Fortuna Idealis Lucida Ataya Erly Muhammad Ihsan Aryo Prakoso Ni Nyoman Sarmi Pasopati, Rommel Utungga Rindrah Kartiningsih