Article Per Year (5 Year)
p-Index From 2021 - 2026
0.817
P-Index
This Author published in this journals
All Journal Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Innovative: Journal Of Social Science Research JER Vox Populi: Jurnal Umum Pengabdian Kepada Masyarakat
Renol Elmi Krisito
Universitas Merangin
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
Pengaruh Promosi Gratis Ongkir dan Countdown Time terhadap Impulse Buying pada Aplikasi Shopee Krisito, Renol Elmi; Musnaini, Musnaini; Fazri, Andang; Khotib, Wahyudil
Innovative: Journal Of Social Science Research Vol. 4 No. 3 (2024): Innovative: Journal Of Social Science Research (Special Issue)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i3.12706

Abstract

Perkembangan digital marketing saat ini menerapkan sistem pemasaran yang berorientasi pada perubahan tingkah laku calon konsumen. Dalam situasi pemasaran saat ini untuk menambah daya minat beli konsumen, marketplace online terkadang memberikan harga yang kompetitif, promo pengurangan biaya pengiriman bahkan sampai gratis, promo diskon, dan promo diskon berbasis Countdown Timer. Tujuan dari Penelitian ini adalah untuk menganalisa pengaruh promosi gratis ongkir, countdown time terhadap impulse buying, dan untuk menganalisa pengaruh promosi gratis ongkir, countdown time, terhadap impulse buying melalui flash sale. Penelitian ini merupakan penelitian kuantitatif, dengan menggunakan metode penelitian eksplanatori (explanatory research) yang bertujuan untuk menguji hipotesis yang telah dirumuskan sebelumnya dan hasil penelitian akan dapat menjelaskan hubungan kausal antar variabel dengan cara menguji hipotesis. Metode pengumpulan data dalam penelitian ini menggunakan kuesioner dengan skala likert 5 poin. Cara pengambilan sampel yang digunakan dalam penelitian ini adalah dengan menggunakan teknik Nonprobability sampling yaitu Snowball Sampling. Alat analisis data yang digunakan adalah Analisis Deskriptif, PLS (Partial Least Square), Evaluasi Model Pengukuran (Inner Model) dan Evaluasi Model Pengukuran (Outer Model).
Pengaruh Current Ratio, Debt To Equity Ratio dan Return On Assets dan Terhadap Return Saham pada Sektor Energi yang Terdaftar di Bursa Efek Indonesia Tahun 2020-2024 Wahyudil Khotib, Wahyudil Khotib; Zulpa Adila, Zulpa Adila; Renol Elmi Krisito, Renol Elmi Krisito; Mukhklis Yunus, Mukhklis Yunus
Jurnal Economic Resource Vol. 8 No. 2 (2025): September - February
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v8i2.2085

Abstract

This study aims to examine the effects of Current Ratio, Debt to Equity Ratio, and Return on Assets on stock returns of energy sector companies listed on the Indonesia Stock Exchange during the 2020–2024 period. A quantitative approach is employed using secondary data from audited annual financial statements, analyzed through multiple linear regression. The results indicate that the Current Ratio has a negative effect on stock returns, the Debt to Equity Ratio has no significant effect, while Return on Assets has a positive and dominant influence. These findings highlight the critical role of profitability in shaping stock returns in the energy sector.
Peran Media Sosial dalam Mendukung Kesuksesan Mahasiswa Prodi Bisnis Digital Universitas Merangin sebagai Affiliate marketer Syarif Lovedly; Mukhlis Yunus; Renol Elmi Krisito; Mulia Aminurahman
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 5 No. 3 (2026): September : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v5i3.7556

Abstract

The development of digital technology has created new opportunities for students to generate additional income through affiliate marketing. Social media has become an essential platform for promoting products, disseminating information, engaging with potential customers, and establishing personal branding as an affiliate marketer. However, achieving success in affiliate marketing requires more than simply sharing promotional content; it also depends on effective communication strategies, audience engagement, and consistent online activity. This study aims to explore the role of social media in supporting students' success as affiliate marketers. A qualitative research approach was employed using in-depth interviews with five university students who were actively involved in affiliate marketing. The collected data were analyzed thematically to identify key patterns and factors contributing to their success. The findings reveal that social media plays a strategic role in building audience trust, expanding promotional reach, increasing product visibility, and improving conversion rates. Furthermore, content quality, posting consistency, audience interaction, and the ability to adapt to social media trends were identified as significant factors influencing affiliate marketing performance. This study contributes to the growing literature on digital business and affiliate marketing while providing practical insights for students interested in developing sustainable online entrepreneurial activities through social media.
Penguatan Jiwa Kewirausahaan Mahasiswa untuk Menciptakan Peluang Bisnis Berkelanjutan Kusaimah Kusaimah; Rika Wahyuni; Zulpa Adila; Renol Elmi Krisito; Saldi Isra
Vox Populi: Jurnal Umum Pengabdian Kepada Masyarakat Vol 3 No 2 (2026): Vox Populi: Jurnal Umum Pengabdian Kepada Masyarakat
Publisher : PT. Meja Ilmiah Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70308/3an79p73

Abstract

Entrepreneurship is an important competency for university students in facing the challenges and opportunities of the digital economy. However, many students still lack sufficient understanding in identifying business opportunities, developing business innovation, and building sustainable ventures. This community service program aimed to strengthen students’ entrepreneurial mindset through an online interactive seminar conducted via Zoom Meeting. The activity involved 180 participants from the Digital Business, Entrepreneurship, Economic Education, and Elementary School Teacher Education (PGSD) study programs at Universitas Merangin. The program used an educational and participatory approach, with lecturers from economics education, entrepreneurship, and science and technology serving as speakers, followed by interactive discussions and Q&A sessions. The activity was evaluated using a Google Form. The results showed that 92.8% of participants gained new insights into entrepreneurship, 90.6% reported increased motivation to engage in entrepreneurial activities, and 87.2% considered the online seminar to be effective and interactive. In addition, participants found the material relevant to their needs and appreciated the speakers for being communicative and inspiring. These findings indicate that an interactive seminar based on practical experience is effective in strengthening students’ entrepreneurial spirit and enhancing their ability to create sustainable business opportunities.
Co-Authors Andang Fazri Khotib, Wahyudil Kusaimah, Kusaimah Mukhklis Yunus, Mukhklis Yunus Mukhlis Yunus Mulia Aminurahman musnaini musnaini Rika Wahyuni Saldi Isra Syarif Lovedly Wahyudil Khotib, Wahyudil Khotib Zulpa Adila Zulpa Adila, Zulpa Adila