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All Journal SIGMA: Jurnal Pendidikan Matematika Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia INSPIRAMATIKA IKRA-ITH ABDIMAS Mediakom : Jurnal Ilmu Komunikasi ELIPS: Jurnal Pendidikan Matematika Jurnal Pengabdian Teratai Eduvest - Journal of Universal Studies Jurnal Perpajakan dan Keuangan Publik Sipakaraya : Jurnal Pengabdian Masyarakat Jurnal Kefarmasian Indonesia
Herna, Herna
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Aerospace Engineering Humanities Chemistry Computer Science & IT Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Neuroscience Social Sciences Other

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Journal : Eduvest - Journal of Universal Studies

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The Co-Cultural Communication Approach of Female Players in Facing Toxic Communication Behavior in Mobile Legends Bang Bang Fikrih, Muhammad Nuh; Herna, Herna
Eduvest - Journal of Universal Studies Vol. 5 No. 1 (2025): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i1.1788

Abstract

The study examines toxic communication in Mobile Legends Bang Bang among female players using Mark Obe's co-cultural communication theory. Employing a qualitative approach using constructivis paradigm, including interviews with eight female players, the research identifies how these players encounter and address toxic behavior. The findings reveal that most participants use an assertive accommodation approach. They actively challenge and attempt to change the prevailing norms in the game by reprimanding and educating those who engage in toxic behavior. They also utilize reporting and blocking features to manage these interactions, demonstrating resilience and a commitment to fostering a fairer gaming environment. Other participants adopt a non-assertive separation strategy. They avoid or isolate themselves from toxic situations, preferring non-confrontational methods to minimize interaction with those displaying toxic behavior. A smaller group uses an aggressive assimilation approach. These players conceal their virtual identities to blend in with the dominant group, adapting to the toxic norms rather than challenging them. The study highlights the various strategies female players use to cope with issues like sexual harassment, racism, insults, and trolling. This behavior includes trashing such as sexual harassment, racism, insults, intimidation, gender discrimination, and trolling (contextually inappropriate threats). Insults like n**b, janc*k, bngs*t, and cewek gbl*k are examples of toxic communication in online games. It underscores their awareness of the causes of toxic behavior, such as poor gameplay or social media influence, and their diverse methods of responding, from active confrontation to avoidance and adaptation.
Co-Authors Amran Yahya Budiman Bela Dimas Seto Prasetyo Evriansyah, Evriansyah Fera Ibrahim Fikrih, Muhammad Nuh Indra Pahala Jaafar, Graciela Bianca Kasusilaningrum, Tyas Mesra Damayanti Mursinah Mursinah Murtafiah, Murtafiah Ningsi, Suci Sulistia Nursakina, Nursakina Radiah, Radiah Rahmadiana, Rahmadiana Ramadani, Putri Risa Rezki Amaliyah AR, Rezki Amaliyah Sainab Salim Salim, Salim Supardi Supardi Sutanto, Vinna Waty Wijaya, Widiastiana Vista