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Pemanfaatan Biji Nangka dan Biji Kluwih Sebagai Pendukung Produk Pound Cake Rizkyka, Yane; Riyanti, Anti
Manajemen dan Pariwisata Vol. 3 No. 1 (2024): April 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Yapari (STIEPAR YAPARI) Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32659/jmp.v3i1.343

Abstract

Cake is favored by people from all walks of life, due to its dominant sweet flavor and soft texture. Efforts to develop pastry products can be made by modifying processed pastry products made from wheat flour. One of them is in making cakes with the substitution of jackfruit seed flour and kluwih seed flour. Assess and develop cake products by utilizing jackfruit seed flour and kluwih seed flour into quality cake products. To achieve these goals, a good research and development method is needed. This Product Research and Development method is the Analysis, Design, Develop or Production, Implementation or Delivery, and Evaluation model and organoleptic test by creating new innovations in the world of pastiseri. The author found 3 different recipe formulations in this study. The author applied with 100% wheat flour substitution, then 50% wheat flour substitution combined with 50% substitution of jackfruit seed flour and kluwih seeds, and with 100% substitution of jackfruit seed flour and kuluwih seeds. The composition of the cake making formula with supporting ingredients of jackfruit seed flour and kluwih seed flour as much as 50% of the ratio has changed which is acceptable to the general public. Modifications to butter cake whose main ingredient is 50% wheat flour and 50% jackfruit seed flour and kluwih seed flour are still acceptable and become new cake innovations in the world of pastiseri.
Peran Digital Marketing pada UMKM dengan Prinsip-prinsip Syariah Awa, Awa; Safari, Apay; Riyanti, Anti
Manajemen dan Pariwisata Vol. 3 No. 2 (2024): Oktober 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Yapari (STIEPAR YAPARI) Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32659/jmp.v3i2.378

Abstract

The rapid development of technology has greatly changed the marketing landscape in the world, where marketing methods that were previously completely traditional and conventional have now been integrated into the digital world. Understanding and awareness of the importance, role and influence of digital marketing in micro, small and medium enterprises (MSMEs) is still low. Its implementation is still considered not that important, on the grounds that the business being run is not a large business that requires digital marketing. Including its implementation of sharia principles is still very minimal. Research that explores the role of digital marketing in MSMEs with sharia principles in a comprehensive manner has never been conducted before. The aim of the research is to explore the role of digital marketing in MSMEs with sharia principles. The method used is library research, using critical analysis techniques. The results of research regarding the role or impact or influence of digital marketing in MSMEs with sharia principles are on the following 15 things: (1) facilitate access to information; (2) marketing products; (3) become a superior product; (4) healthy competition; (5) expanding target/market share; (6) expanding geographic reach; (7) building trust and reputation; (8) purchasing decisions; (9) increase in income; (10) increase in sales; (11) increasing business performance; (12) business sustainability and success; (13) application of Islamic marketing ethics; (14) development of halal label MSMEs; and (15) development of MSMEs through cooperatives.
ITDC DAN NARASI BARU PARIWISATA LOMBOK MENGEMAS PESONA LOKAL DENGAN SENTUHAN KELAS DUNIA Riyanti, Anti; Lisdiani, Azkiya; Agiyanti, Dwi; Nugroho, Bayu; Yanti Fitriana, Liani
JURNAL MEKAR Vol. 4 No. 1 (2025): APRIL 2025
Publisher : Puslitabmas Batam Tourism Polytecnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jmr.v4i1.385

Abstract

This article aims to describe ITDC's new strategy in packaging Lombok's local charm with a world- class touch. The main focus is on infrastructure development, especially Mandalika. This research also explains how ITDC has succeeded in packaging the local charm of Lombok into world-class tourism products such as the local values raised, the target market, and the communication strategies used. The findings of the study show that the new narrative of Lombok tourism has succeeded in creating a unique destination image and attracting international tourists. Because the local party, the private sector, and the government jointly build and manage tourism well in Lombok. Based on data and descriptive qualitative analysis, a new tourism development strategy based on nature and culture that is a regional attraction in the Kuta Mandalika Lombok tourist attraction.
ITDC Sebagai Stimulan Pertumbuhan Sektor Perhotelan di Bali Riyanti, Anti; Afifah, Azmi Noer; Jatnika, Aldi Yusna; Fitriana, Liani Yanti; Revano, Mochamad Zidane; Wijaya, Rangga; Maria Caacbay, Rodolfo III Sta.; Syaputra, Ryan Hadi; Azizis, Auliya Rajwa; Novitasari, Ria
Manajemen dan Pariwisata Vol. 4 No. 1 (2025): April 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Yapari (STIEPAR YAPARI) Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32659/jmp.v4i1.415

Abstract

This study aims to analyze the role of PT Indonesian Tourism Development (Persero) or Injourney Tourism Development Corporation (ITDC) in encouraging the growth of the hospitality sector in Bali. through descriptive qualitative methods, this study focuses on analyzing the development of the hospitality sector in Bali before and after the presence of ITDC. vOne of the roles of ITDC which aims to improve the quality of tourism also encourages sector growth in the field of hospitality as accommodation that combines the 5A concept in tourism (Attractions, Accessibility, Amenity, Accommodation and Activities). So that there is a rapid increase in the number and capacity of star hotels, an increase in occupancy rates, as well as the entry of large amounts of foreign direct investment into the hospitality sector which is a driver of hospitality sector growth. The results show that ITDC has had a very significant impact on the growth of the hospitality sector in Bali. This research highlights the importance of the role of SOEs in encouraging the development of the tourism sector and making a real contribution to regional economic growth.
Pengaruh Daya Tarik Wisata dan Fasilitas Terhadap Kepuasan Pengunjung di Objek Wisata Pantai Tanjung Kelayang Kabupaten Belitung Safari, Apay; Riyanti, Anti; Natasya, Firna
Manajemen dan Pariwisata Vol. 4 No. 2 (2025): Oktober 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Yapari (STIEPAR YAPARI) Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32659/jmp.v4i2.477

Abstract

This research is motivated by issues related to "The Influence of Tourist Attractions and Facilities on Visitor Satisfaction at Tanjung Kelayang Beach Tourist Object, Belitung Regency." This research aims to determine the extent of the influence of tourist attractions and facilities on visitor satisfaction at the tourist site. This study uses a quantitative approach with descriptive analysis and verificative analysis, employing a multiple linear regression analysis model. The sample used consisted of 100 respondents, namely tourists who visited Tanjung Kelayang Beach. Data management was conducted using SPSS 24 software. Based on the results of the instrument testing, it is declared valid with a value above 0.30 and reliable with a value above 0.70. The results of the descriptive analysis test showed that the value of the tourism attraction variable with an average of 4.14 falls into the "Good" category, the value of the facilities variable with an average of 4.16 falls into the "Good" category, and the value of the visitor satisfaction variable with an average of 4.20 falls into the "Very Good" category. Meanwhile, the results of the verificative analysis show that the coefficient of determination is 75.6%, with the remaining 24.4% being variables not examined in this study. The tourism attraction variable has a significance level of 0.000<0.05 and the facilities variable has a significance level of 0.003<0.05. The test results indicate that this study has a positive and significant impact between the tourist attraction variable and facilities on visitor satisfaction.
Education On The Use Of Qris As A Payment Tool To Increase The Productivity Of Msmes In Rural Communities Safari, Apay; Riyanti, Anti; Alfiana, Alfiana; Astuti, Nelly; Ristati, Ristati
Journal Of Human And Education (JAHE) Vol. 4 No. 1 (2024): Journal Of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i1.684

Abstract

When conducting observations for 2 weeks in each of the villages of Cihanyir, West Java, Air Buluh village, Bangka Belitung, Lake Paris village, the stages of finding problems were MSMEs that were monotonous, less productive, less creative, and had a small market share. The author believes that the use of QRIS in these villages can solve the problems being experienced. The results in this article show 1. The author made observations for 3 days and found that the majority of MSMEs in these villages were less productive, less developed, and needed new innovations to overcome these problems. 2. The author/devotee believes that the use of QRIS can overcome these problems and discussed these innovations and proposals with MSME actors and MSME actors agreed. 3. The author/servant conducted education on the use of QRIS in theory and practice for 14 days and believes that the use of QRIS in rural MSMEs can increase productivity, creativity of MSMEs and expand market share (because knowing QRIS also makes you aware of other MSMEs).
The Role of Perceived Usefulness, Facilitating Conditions and Subjective Norms on Intention to Subscribe Digital On-Demand Streaming Service Netflix Nurdiani, Tanti Widia; Safari, Apay; Kusnadi, Iwan Henri; Riyanti, Anti; Sari, Dina Fahma; Pramono, Susatyo Adhi
Journal of Information System, Technology and Engineering Vol. 3 No. 1 (2025): JISTE
Publisher : Yayasan Gema Bina Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61487/jiste.v3i1.138

Abstract

An important factor in the success of a business is the performance of the promotion and marketing team. Management does everything to attract the attention and interest of potential buyers and also loyal customers. Digitalization and globalization have resulted in a massive number of producers, products and services. This study aims to analyze the influence of the variables perceived usefulness, facilitating conditions and subjective norms on the intention to subscribe to Netflix on-demand streaming service. The researcher conducted descriptive and verification analysis, where the researcher tested the effect of each independent variable on the dependent variable. The results of the analysis show that all independent variables have a positive effect on the dependent variable, namely the intention to subscribe. The researcher suggests that management continue to innovate Netflix services, be it the team's service in the field, good response from customer service and the quality of movies that continues to improve. This aims to create a good perception of the benefits of using Netflix services. The suggestion for the government is to continue to improve digital infrastructure to support the growth of digital-based businesses in Indonesia.
ANALISIS TECHNOLOGY ACCEPTANCE MODEL (TAM) TERHADAP MINAT PENGGUNAAN MOBILE BANKING Safari, Apay; Riyanti, Anti
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.10490

Abstract

Kemajuan teknologi telah maju dengan pesat dan menyebar ke seluruh pelosok tanah air. Penelitian ini dilakukan untuk mengetahui minat seseorang dalam menggunakan sistem teknologi mobile banking dengan menggunakan teori Technology Acceptance Model (TAM) yang dikembangkan oleh Davis pada tahun 1989 sebagai model penelitian. Populasi dan sampel dalam penelitian ini adalah pengguna Mobile Banking di Kota Bandung yang diperoleh dengan menggunakan teknik probability sampling: simple random yang berhasil diperoleh sebanyak 220 responden dan tehnik analisis menggunakan Smart PLS. Hasil penelitian menunjukkan bahwa bahwa Perceived Usefulness dan Perceived Ease of Use berpengaruh terhadap Minat Menggunakan Mobile Banking dengan koefisien jalur sebesar berpengaruh terhadap minat menggunakan Mobile Banking. Keamanan Mampu Memoderasi Perceived Usefulness Terhadap Minat Menggunakan Mobile Banking. Namun Keamanan tidak mampu Memoderasi Perceived Ease of Use Terhadap Minat Menggunakan Mobile Banking di Kota Bandung. Kata Kunci: Technology Acceptance Model (TAM), Keamanan, Niat Menggunakan Mobile Banking
THE INFLUENCE OF ELECTRONIC SERVICE QUALITY ON CUSTOMER SATISFACTION WITH BRAND TRUST AS A MODERATING VARIABLE Safari, Apay; Riyanti, Anti; Darul Fadli, Uus Mohammad
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i2.12824

Abstract

In line with the comprehensive explanation above, there are four actors that can influence customer satisfaction, namely product quality, price, service quality and emotionality. Of the four factors above, researchers believe that the Service Quality factor can influence Customer Satisfaction more significantly than the other three. Different from other research, what is meant by Service Quality in this research is electronic Service Quality. Apart from that, this research also added the Brand Trust variable as a moderating variable. This research is a quantitative research with a descriptive approach, namely research that has been used as a fundamental reference in previous studies to find new variations in the research being conducted, namely related to the influence of Electronic Service Quality on Employee Job Satisfaction with Brand Trus as a moderating variable. This research collected data using a questionnaire method which was distributed online to 400 Bank Bukopin employees spread throughout Indonesia. We can also say that this data is primary data. In using the SmartPLS 4.0 analysis tool and using primary data, the stages that must be passed are validity testing, reliability testing and path coefficients. This data was collected and analyzed using the smart PLS 4.0 analysis tool. The result in this article show that Electronic Service Quality can have a positive relationship and a significant influence on Consumer Satisfaction because the P-Values value is positive and is below the 0.05 significance level, namely 0.002. Apart from the first row of the second table, the third row of the third table is also the second hypothesis in this research showing that the Brand Trust variable can moderate the influence of the Electronic Service Quality variable on the Consumer Satisfaction variable because the P-Values value is positive and is below the 0.05 significance level, namely 0.000. Thus the results of the first and second hypotheses in this research can be proven and accepted. Keywords : Electronic Service Quality, Customer Satisfaction Brand Trust