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All Journal The Journal of Pure and Applied Chemistry Research Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Journal of Management, Entrepreneurship and Tourism Abdi Wisata: Jurnal Pengabdian Kepada Masyarakat
Hizmi, Surayyal
Unknown Affiliation
Chemical Engineering, Chemistry & Bioengineering Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Medicine & Pharmacology Social Sciences

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Increasing Human Resource Capacity in The Development of Limbungan Traditional Villages and Perigi Villages, East Lombok District Ferdianto, Jujuk; Hizmi, Surayyal; Supardi, Supardi; Wahim, Isdar; Syahrihudin, Syahrihudin; Darsa, Lalu Hari; Juanda, Juanda
JMET: Journal of Management Entrepreneurship and Tourism Vol. 2 No. 1 (2024): January 2024 Journal of Management Entrepreneurship and Tourism (JMET)
Publisher : Sumber Belajar Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61277/jmet.v2i1.69

Abstract

Limbungan Traditional Village is located in Perigi Village with traditional potential that can be introduced as one of the tourist attractions in the village. Apart from that, there are many potential tourist attractions whose potential the people in Perigi village have not yet realized. The main obstacle in this village is the absence of special human resources focused on developing and managing the area as a tourist attraction, even though the East Lombok Regency government has designated Perigi village, especially the Limbungan Traditional Village, for tourism development. Therefore, the Lombok Poltekpar Service Team designed a human resource development program consisting of preparation stages, baseline study, coordination, coaching and mentoring, monitoring and evaluation. Based on the activities carried out, there are around 25 active young people who have been formed to develop Perigi village and Limbungan Traditional Village as tourist attractions. The provisions that have been obtained from increasing human resource capacity include the ability to prepare tour packages, story telling and basic services to guests. It is hoped that this activity to increase human resource capacity can be the first step for the village government and community to develop their village into a tourist attraction and provide awareness or sustainable benefits in the tourism sector.
Leveraging Promotion Mix Strategies to Enhance Lombok's Tourism: A Case Study of Look Lombok Tour & Travel Hizmi, Surayyal; Amanda, Aura Milinia; Said, Farid; Nawawi
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 8 No. 1 (2024)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v8i1.1479

Abstract

Despite the significant tourism potential and government initiatives in Indonesia, the popularity of Lombok Island remains below expectations, particularly exacerbated by the COVID-19 pandemic. Look Lombok Tour & Travel, a local travel agency, faces substantial challenges in attracting tourists. This study aims to identify the most effective promotional strategies for Look Lombok Tour & Travel's tour packages by applying the Promotion Mix Framework. We collected data from previous annual reports and conducted interviews with three key staff members using a qualitative descriptive methodology, which we then analyzed to identify the strengths and weaknesses of the promotional efforts. The results demonstrate that Look Lombok Tour & Travel employs a comprehensive array of promotional strategies—advertising, public relations, direct marketing, sales promotion, and personal selling—to effectively reach diverse demographics and align with current industry trends. Despite these strategic efforts, the study identifies critical areas needing improvement, including the development of distinctive tour packages, addressing budget limitations, fostering innovation, integrating advanced technologies, and establishing robust evaluation mechanisms. To overcome these challenges and enhance promotional efficacy, the study recommends investing in innovative technology-driven tactics and conducting regular strategic evaluations. These initiatives are anticipated to significantly enhance Lombok's appeal as a tourist destination, ensuring sustainable growth and resilience in its tourism industry.
Investigation of Production Process and GC-MS Analysis of Chemical Constituents of Three Traditional Medicines Sumbawa Oils Hadi, Surya; Yunita, Yunita; Sutrisna, Ziki; Agustina, Marlina; Fadila Arlina, Baiq; Rizkya Satriani, Andhina; Hizmi, Surayyal
The Journal of Pure and Applied Chemistry Research Vol. 7 No. 2 (2018): Edition May-August 2018
Publisher : Chemistry Department, The University of Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (687.952 KB) | DOI: 10.21776/ub.jpacr.%y.07.02.368

Abstract

The aims of this research are to study the production process and the chemical composition of three traditional Sumbawa oils from Benete Village (BT), Batu Dulang Village (BD), and Hutan Sumbawa (HS). A survey was conducted to learn the production process and the chemical composition of the Sumbawa oils was determined by fractionation method using three solvents with different polarity (methanol, dichloromethane (DCM) and n-hexane), followed by GC-MS analysis of each extract. In general, the three Sumbawa Oils were traditionally produced by mixing various species of medical plants into the coconut oil through heating process. Based on GC-MS analysis, the constituents of the Sumbawa oils are mainly fatty acid, fatty acid ester, monoterpene and sesquiterpene. Three major identical compounds were identified in all three products with different percentages of abundance namely Octadecanoic acid/stearic acid, Hexadecanoic acid/palmitic acid, and methyl palmitate. Furthermore, there were other major compounds such as Linoleic acid, Lycopersene, and Dodecanoic acid/lauric acid. The non-natural product compounds found in Sumbawa oil extracts and the biological activities of major compounds are discussed in this article.
Green Tourism Bonjeruk: Pengabdian Kepada Masyarakat dalam Meningkatkan Kesadaran Mahasiswa terhadap Pariwisata Berkelanjutan Ayu Yadnya sari Dewi Utami Pidada, Ida; Hizmi, Surayyal; Mahawira, Komang; Sirajuddin; Fahlevi Royanow, Achlan; Jumraidin; Ratmaja, Lalu; Wahim, Isdar; Pattaray, Anas; Rumba; Hadi, Abdul; Wisnu Dio Wirayuda, Lalu; Ariesta Arilangga, Alvin
Abdi Wisata: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 1 (2025): Abdi Wisata: Jurnal Pengabdian Kepada Masyarakat
Publisher : Politeknik Pariwisata Lombok

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55701/abdiwisata.v2i1.325

Abstract

Kegiatan pengabdian masyarakat berupa aksi bersih wisata di Desa Wisata Bonjeruk dilaksanakan sebagai respon terhadap meningkatnya tantangan dalam pengelolaan kebersihan dan keberlanjutan lingkungan di destinasi wisata berbasis desa. Urgensi kegiatan ini muncul dari kebutuhan mendesak untuk membangun kesadaran kolektif masyarakat dan pelaku pariwisata lokal terhadap pentingnya menjaga kualitas lingkungan sebagai aset utama dalam pengembangan desa wisata. Kegiatan ini melibatkan mahasiswa, dosen, tenaga kependidikan, serta masyarakat setempat, termasuk POKDARWIS dan Karang Taruna, dalam suatu kolaborasi yang bertujuan tidak hanya untuk membersihkan lingkungan fisik, tetapi juga memperkuat pemahaman masyarakat mengenai pentingnya prinsip-prinsip pariwisata berkelanjutan. Hasil evaluasi menunjukkan bahwa mayoritas peserta menilai kegiatan ini sangat penting dan bermanfaat, terutama dalam meningkatkan kepedulian terhadap kebersihan lingkungan serta pemahaman terhadap konsep keberlanjutan dalam konteks pariwisata. Sebagian besar peserta juga merasa termotivasi untuk berpartisipasi dalam kegiatan serupa di masa mendatang. Namun demikian, penerapan pariwisata berkelanjutan di Desa Wisata Bonjeruk masih menghadapi tantangan seperti kurangnya kesadaran masyarakat dan minimnya fasilitas pendukung. Oleh karena itu, diperlukan langkah-langkah strategis, termasuk peningkatan keterlibatan masyarakat dalam pengelolaan wisata, penguatan program edukasi lingkungan, serta institusionalisasi kegiatan bersih wisata sebagai agenda rutin. Dengan sinergi antara akademisi, pemerintah desa, dan komunitas lokal, Desa Wisata Bonjeruk diharapkan dapat berkembang menjadi destinasi yang tidak hanya menarik, tetapi juga berwawasan lingkungan dan berkelanjutan
Leveraging Electronic Word of Mouth for Promoting Sustainable Tourism: Insights from Bali and Lombok Travel Agents Hizmi, Surayyal; Sri Wahyuni, Endang; Jumraidin; Nawawi
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 9 No. 1 (2025)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v9i1.1769

Abstract

This investigation examines the significance of Electronic Word of Mouth (eWOM) in facilitating sustainable tourism by scrutinizing the digital marketing methodologies and operational practices of Lombok Hidden Trip and Goodfriend Travel in the regions of Bali and Lombok. Although eWOM has been established as an influential mechanism in shaping traveler behavior, its strategic deployment in the context of sustainable tourism marketing is yet to be thoroughly investigated. This research seeks to bridge this gap by evaluating both agencies' adherence to the standards set forth by the Global Sustainable Tourism Council (GSTC) through semi-structured interviews, analysis of social media content, and operational assessments. The findings reveal that Lombok Hidden Trip exhibits a robust commitment to environmental sustainability, integrating eco-tours, initiatives for reusable resources, and proactive engagement on social media platforms. Conversely, Goodfriend Travel prioritizes the preservation of cultural heritage, providing Balinese culinary workshops and traditional rituals; however, it lacks a coherent strategy for the effective utilization of eWOM. Despite their respective contributions, both agencies encounter significant challenges, such as constrained financial resources, inadequate visitor awareness, and a lack of systematic monitoring of sustainability practices. To optimize sustainability outcomes, this study advocates that Goodfriend Travel enhance its eWOM engagement strategies, while Lombok Hidden Trip should broaden its sustainability initiatives. Furthermore, both agencies are encouraged to implement visitor education programs, conduct systematic sustainability audits, and provide training for staff to improve adherence to GSTC standards. This investigation highlights the transformative potential of eWOM in promoting responsible tourism and provides actionable insights for travel agencies, policymakers, and tourism stakeholders to advance environmental, cultural, and social sustainability in the regions of Bali and Lombok.
Co-Authors Abdul Hadi Agustina, Marlina Amanda, Aura Milinia Ariesta Arilangga, Alvin Ayu Yadnya sari Dewi Utami Pidada, Ida Darsa, Lalu Hari Endang Sri Wahyuni Fadila Arlina, Baiq Fahlevi Royanow, Achlan Farid Said, Farid Isdar Wahim Jujuk Ferdianto Jumraidin Komang Mahawira nawawi Pattaray, Anas Ratmaja, Lalu Rizkya Satriani, Andhina Rumba Sirajuddin Supardi Supardi Surya Hadi Sutrisna, Ziki Syahrihudin, Syahrihudin Veithzal Rivai Zainal Wahim, Isdar Wisnu Dio Wirayuda, Lalu Yunita Yunita