Article Per Year (5 Year)
p-Index From 2021 - 2026
2.177
P-Index
This Author published in this journals
All Journal Jurnal Paradigma Ekonomika International Journal of Community Service Learning Sricommerce: Journal of Sriwijaya Community Services AKM: Aksi Kepada Masyarakat AJAD : Jurnal Pengabdian kepada Masyarakat Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Pena Dimas Kreativasi: Journal of Community Empowerment
Marissa, Feny
Unknown Affiliation
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

Published : 12 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 12 Documents
Search

 1   2 
Transforming Marginalized Entrepreneurship: Digital Skills and Market Adaptability for MSMEs in Emerging Economies Hamidi, Ichsan; Atiyatna, Dirta Pratama; Bashir, Abdul; Apriani, Deassy; Sani, Kamalia; Marissa, Feny
Pena Dimas: Jurnal Pengabdian Masyarakat Vol 4, No 1 (2025): Pena Dimas: Jurnal Pengabdian Masyarakat
Publisher : Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/penadimas.v4i1.27665

Abstract

With the rapid advancement of digital technology, Micro, Small, and Medium Enterprises (MSMEs) face both challenges and opportunities, particularly in emerging and disadvantaged economies. This case study explores a community-driven initiative designed to enhance the entrepreneurial capacity of MSMEs located around the Final Disposal Site (FDS) II Karya Jaya in Palembang, Indonesia, by integrating digital skill development with market adaptability. Using a Participatory Action Research (PAR) approach, thirty microenterprises—predominantly women-led—participated in a series of digital marketing workshops emphasizing problem-solving and co-design. Over twenty hours of training, participants developed entrepreneurial mindsets and competencies in social media and e-commerce, digital payment systems, branding, and packaging design. Observations indicated that 86.67% of participants demonstrated greater awareness of digital marketing tools, and 90% expressed increased confidence in their use. Follow-up monitoring with 22 participants revealed a 20% improvement in online visibility, engagement, and product identification. Beyond individual skill enhancement, the initiative strengthened social capital by fostering peer learning networks and cultivating local leadership, essential for sustainable community transformation. This initiative illustrates the transformative potential of digital empowerment practices to narrow the digital divide, enhance entrepreneurial resilience, and support inclusive and equitable economic growth. It aligns closely with several Sustainable Development Goals (SDGs), particularly SDG 1 (No Poverty) by improving livelihoods, SDG 5 (Gender Equality) through the empowerment of women entrepreneurs, SDG 8 (Decent Work and Economic Growth) via skill-based entrepreneurship, SDG 9 (Industry, Innovation, and Infrastructure) through digital inclusion, and SDG 10 (Reduced Inequalities) by integrating marginalized groups into the digital economy. Collectively, these outcomes demonstrate how digital literacy and community collaboration can accelerate sustainable development in disadvantaged urban areas.
Pemberdayaan Masyarakat Melalui Smart Farming dan Literasi Non-formal di Agung Lawangan Pagaralam Supriadi, Agus; Adhiguna, Rizky Tirta; Marissa, Feny; Fitrani, Mirna; Nugroho, Gama Dian; Ridhowati, Sherly
Sricommerce: Journal of Sriwijaya Community Services Vol. 7 No. 1 (2026): Sricommerce: Journal of Sriwijaya Community Services
Publisher : Faculty of Economics, Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29259/jscs.v7i1.251

Abstract

Kegiatan Pengabdian melalui Program Kuliah Kerja Nyata (KKN) Universitas Sriwijaya yang bertujuan untuk memberdayakan masyarakat melalui dua program utama, yaitu Kelurahan Literasi, dan Smart Farming. Pengabdian ini bertujuan untuk meningkatkan kesadaran masyarakat pentingnya membangun lingkungan sosial yang aman dan saling menghargai, serta mengembangkan keterampilan pertanian dan pengolahan hasil ternak yang ramah lingkungan. Kegiatan ini mengedepankan pembentukan sikap saling menghormati dan menghargai perbedaan. Program berikutnya berupa Smart Farming berupa pelaksanaan tiga kegiatan, yaitu pembuatan pestisida nabati dari daun sirsak sebagai alternatif ramah lingkungan untuk mengendalikan hama tanaman. Pembuatan pupuk organik cair dari air cucian beras untuk meningkatkan kesuburan tanah, serta pembuatan alat dan teknik pengasapan ayam dan ikan guna menambah nilai jual produk pangan masyarakat. Metode kegiatan dilengkapi dengan ceramah, pelatihan praktik langsung, panduan teknis, dan diskusi evaluasi berupa Pre-tes dan Post-tes bersama warga agar keterampilan tersebut dapat diterapkan secara mandiri. Hasil program melibatkan partisipasi aktif masyarakat, mulai dari anak-anak, pemuda, hingga kelompok tani dengan semangat gotong royong, terbukti adanya peningkatan pemahaman sebesar 70-80% dari nilai tes evaluasi monitoring. Kegiatan ini diharapkan dapat memberikan suatu kebijakan yang meningkatkan kesadaran, keterampilan, dan kemandirian masyarakat Kelurahan Agung Lawangan dalam menciptakan lingkungan yang aman, serta mengelola potensi pertanian dan perikanan secara berkelanjutan.
Co-Authors ABDUL BASHIR, ABDUL Adhiguna, Rizky Tirta Adnan, Nazeli Agus Supriadi Alghifari Mahdi Igamo Anna Yulianita Azwardi Azwardi Bernadette Robiani Deassy Apriani Deassy Apriani Dirta Pratama Atiyatna Dwi Darma Puspita Sari Farla, Wita Fera Widyanata Fitri Ramadhani Gustriani, Gustriani Hamira, Hamira Harunnurasyid, Harunnurasyid Ichsan Hamidi Imam Asngari Khairunnas, Khairunnas Mirna Fitrani Nazeli Adnan Nugroho, Gama Dian Ridhowati, Sherly Sani, Kamalia Suhel Susetyo, Didik Syathiri, Ahmad