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All Journal International Journal of Power Electronics and Drive Systems (IJPEDS) Edukasi: Jurnal Pendidikan dan Pengajaran AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS Wiga : Jurnal Penelitian Ilmu Ekonomi Jurnal Ilmu Manajemen Advantage Empowerment Society Journal of Education Research Seminar Nasional Ilmu Terapan Abdibaraya: Jurnal Pengabdian Masyarakat
Nawangsih, Nawangsih
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Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Journal : Empowerment Society

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Socialization of The Role of Entrrepreneurial Orientation in Exsploiting Business Opportunities for Tempe Entrepreneurs Nawangsih, Nawangsih
IMPOWERMENT SOCIETY Vol 4 No 1 (2021): February
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (518.179 KB) | DOI: 10.30741/eps.v4i1.631

Abstract

The problems faced by business actors include: entrepreneurial orientation of business actors who are still limited, the ability to innovate by creating new businesses by utilizing tempe is also still limited, so socialization is needed to provide an overview of knowledge in business development. These businesses are carried out from generation to generation, some even use simple equipment so that the resulting productivity is not maximized and the ability and courage of business actors to diversify and differentiate the products produced is also still limited, so the products produced are still limited. tempe variant a little. Based on these conditions, socialization activities related to the role of entrepreneurship orientation in taking advantage of business opportunities for entrepreneurs can be the best solution to help provide solutions to problems that lie above these business actors, because entrepreneurship is right in taking advantage of business opportunities. This opportunity can be an opportunity to create new business opportunities that are more diverse and useful to improve the welfare of tempe entrepreneurs, as well as produce more diverse tempe products so that they can provide a more diverse choice of preferences for consumers and provide added value and separate appeal. of the resulting product.
Socialization to Build a Creative Culture for Start Up Business Through Digital Literacy Nawangsih, Nawangsih
IMPOWERMENT SOCIETY Vol 4 No 2 (2021): August
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (518.543 KB)

Abstract

Community service activities are carried out in Gucialit Village, Gucialit District, Lumajang Regency. The socialization activity was carried out to provide knowledge as well as understanding to partners related to the socialization of building a creative culture for start-up businesses through digital literacy, considering that digital literacy still needs to be improved, especially among the younger generation who are starting start-up businesses/start-up businesses.The problems faced by partners include: limited Human Resources who have knowledge related to marketing management, especially related to creative culture and digital literacy and the utilization of coconut shell waste into products of high economic value for the environment and creative business opportunities Solutions or alternatives offered to partners to help overcome problems include: increasing abilities, especially in knowledge and information related to marketing management, especially with regard to creative culture and digital literacy and providing new knowledge related to the use of waste to be of high economic value, and the role of digital literacy. in supporting the success of marketing activities carried out especially for start-up businesses.Community service activities in the form of socialization are expected to produce targets according to the expectations of partners, namely: increasing partner knowledge and skills related to creativity and digital literacy and providing understanding related to the role of digital literacy in supporting the success of marketing activities carried out as well as strategies for developing a creative culture for startups up business.
Co-Authors Agus Setia Budi, Agus Setia Anti Isnaningsih Ara Hidayat, Ara Atik Muhimatun A Dwi Heriyanto Ekatiara, Cindy Reviko Fenita Sari, Fenita IFA, KHOIRUL Indrianasari, Neny Tri Indrianingsih, Citra Irawati, Reni Selvi Isnaningsih, Anti Jagad, Jundan Maulahaq Sapu Katherin Indriawati Malihah, Kuni Zakiyatul Mitsalina, Endah Mukhlash Abrar Nabila, Zulfa Nunung Fajaryani, Nunung Salasa, Sandi Soimah, Umi Riyadotus Sopiah, Siti Aes Subahtiar, Desta Surtinah Surtinah, Surtinah Yunus, Kurniawan