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All Journal Business Innovation and Entrepreneurship Journal Jurnal Pengabdian kepada Masyarakat Nusantara Jurnal Ekonomi
Leo, Gundur
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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The Effect Of Ambience And Service Quality Of Coworking Space On Customer Satisfaction In Bandung City Tjahjawati, Sri Surjani; Aliah, Santi; Sutisna, Ma’mun; Pramono, Tangguh Dwi; Leo, Gundur
Jurnal Ekonomi Vol. 13 No. 03 (2024): Jurnal Ekonomi, Edition July -September 2024
Publisher : SEAN Institute

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Abstract

Coworking space is a shared workspace that is used as a place for startup workers, freelancers, and remote workers to support activities and increase work productivity. The high level of competition in the creative industry followed by a growing market share makes Coworking space in Bandung need to improve the atmosphere and quality of service to maintain its existence and grow. Coworking space users or consumers have increased from year to year causing entrepreneurs to compete for potential customers. This study aims to help coworking space entrepreneurs to find out the characteristics of coworking space users in the city of Bandung and the effect of atmosphere and service quality on customer satisfaction. The research method uses descriptive and analytical quantitative methods. Non probability sampling technique using purposive sampling with Lemeshow formula. The research data used primary data obtained through questionnaires from 141 respondents and secondary data obtained from literature studies. Data processing using IBM SPSS Statistics 23.0. The results of the analysis show that the atmosphere and quality of coworking space services have a positive and significant effect both simultaneously and partially on customer satisfaction in Bandung City. And obtained multiple regression equation Y = 5.084 + 0.151X1 + 0.347X2 where Y shows customer satisfaction, X1 shows the atmosphere, and X2  shows the quality of service.
Pengembangan Packaging dan Branding “Taste of Gambung” pada Produk Hasil Bumi Desa Mekarsari Gambung Widiyanti, Rikantini; Novianti, Syifaa; Suryana, Marceilla; Raka Siwi Putri Utomo, Sherly; Andrianto, Tomy; Ariani Noor, Any; Surjani Tjahjawati, Sri; Leo, Gundur; Sutrisni, Rivan
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 5 No. 4 (2024): Jurnal Pengabdian kepada Masyarakat Nusantara (JPkMN) Edisi September - Desembe
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v5i4.4308

Abstract

Program Pengembangan Packaging dan Branding “Taste of Gambung” pada produk oleh-oleh Desa Mekarsari Gambung bertujuan untuk meningkatkan daya saing produk lokal melalui desain kemasan yang profesional dan menarik. Kegiatan ini melibatkan sosialisasi hasil desain kepada pelaku UMKM dan pengelola desa wisata, serta evaluasi mengenai implementasi desain kemasan pada berbagai produk unggulan, seperti teh, keripik, dan olahan khas lainnya. Dengan fokus pada visual branding, program ini dirancang untuk memperkuat identitas produk, meningkatkan daya tarik pasar, dan mendukung keberlanjutan melalui penggunaan bahan kemasan yang ramah lingkungan. Respon positif dari para peserta menunjukkan kesadaran akan pentingnya kemasan yang efektif dalam mendongkrak nilai jual produk. Evaluasi kegiatan menekankan perlunya pendampingan lebih lanjut untuk memastikan implementasi desain yang optimal dalam produksi kemasan. Secara keseluruhan, program ini berhasil membangun fondasi yang kuat bagi pengembangan UMKM lokal, meningkatkan daya tarik produk, serta memperkuat posisi Desa Mekarsari Gambung sebagai destinasi wisata yang menawarkan produk oleh-oleh berkualitas tinggi dengan branding yang konsisten.
Financial Distress Model Among Muslim Millenials : The Moderation Role of Gender Leo, Gundur; Suherlan, Deiana; Novianti, Ira; Syarief, Mochamad Edman; Suhartanto, Dwi
Jurnal Inovasi Bisnis dan Kewirausahaan Vol 5 No 4 (2023): Vol 5 No 4 (2023): Business Innovation and Entrepreneurship Journal (November)
Publisher : Entrepreneurship Faculty, Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35899/biej.v5i4.673

Abstract

Worries related to financial problems often cause sufferers to experience stress. Stress due to a series of financial problems has increased public awareness of the importance of avoiding personal financial distress. This creates opportunities for unique business development, which can contribute to understanding strategies for strengthening wise management of personal finances. This research aims to provide an understanding of the formation of factors that influence personal financial distress and examine the moderating role of gender. Data was collected through an online questionnaire from 352 Muslim millennials who live in the most populous province in Indonesia, namely West Java. Through the use of PLS ​​for data analysis, this research reveals that religiosity, financial literacy which includes financial knowledge and behavior have a significant effect on personal financial distress. Furthermore, this research shows that gender does not moderate the relationship between religiosity and financial literacy on personal financial distress. These findings provide guidance for financial organizations, governments and educational institutions to jointly improve educational programs that support integrated religious and financial education activities, so that they can contribute to helping society improve their financial management wisely in accordance with sharia principles, and at the same time, contributing to reducing the impact of financial distress.
Co-Authors Aliah, Santi Ariani Noor, Any Dwi Suhartanto Novianti, Ira Raka Siwi Putri Utomo, Sherly Sri Surjani Tjahjawati Suherlan, Deiana Suryana, Marceilla Sutisna, Ma’mun Sutrisni, Rivan Syarief, Mochamad Edman Syifaa Novianti Tomy Andrianto Widiyanti, Rikantini