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All Journal Journal of Indonesian Tourism and Development Studies Journal of Business Management Education (JBME) Jurnal Ilmiah Pariwisata International Journal of Applied Business Research Journal of Indonesian Tourism, Hospitality and Recreation JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Jurnal Pengabdian kepada Masyarakat Nusantara Journal of Tourism Sustainability Industrial Research Workshop and National Seminar Journal of Event, Travel and Tour Management Journal of Tourism, Hospitality and Travel Management (JTHTM) Jurnal Ilmiah Pariwisata
Syifaa Novianti
Politeknik Negeri Bandung
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Penggunaan Geographical Information System (GIS) untuk Visualisasi Analisis Perilaku Spasial Wisatawan Novianti, Syifaa; Nurkholifa, Tika; Suryana, Marceilla; Susanto, Eko
Journal of Indonesian Tourism, Hospitality and Recreation Vol 4, No 2 (2021): Journal of Indonesian Tourism, Hospitality and Recreation (October Edition)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v4i2.37168

Abstract

ABSTRAKGeographic Information Systems(GIS) merupakan sebuah sistem informasi yang mengolah data spasial dari letak administratif suatu wilayah untuk disimpan, divisualisasikan, dan dianalisis. Penggunaan GIS pada kepariwisataan bertujuan untuk mengintegrasikan sumber daya pariwisata dalam satu platform sehingga dapat membuka peluang besar untuk pemerataan sebaran wisata sekaligus meningkatkan pendapatan daerah melalui kunjungan wisatawan. Penelitian ini memvisualisasikan perilaku spasial wisatawan Bandung Raya yang meliputi sebaran kunjungan, length of stay, dan expenditure. Melalui pendekatan metode deskriptif, distribusi frekuensi dari 476 sampel wisatawan dihitung distribusi melalui SPSS serta pembuatan visualisasi berupa peta sebaran menggunakan ArcGIS. Dengan adanya visualisasi perilaku spasial wisatawan tersebut, hasil dari penelitian ini diharapkan dapat membantu tourism stakeholder dalam perencanaan dan pengembangan kepariwisataan di Bandung Raya. Kata Kunci : Geographical Information System, Perilaku Spasial Wisatawan, Bandung RayaABSTRACTGeographic Information Systems (GIS) is an information system that processes spatial data from the administrative location of an area to be stored, visualized, and analyzed. The use of GIS in tourism aims to integrate tourism resources in one platform so that it can open up great opportunities for equitable distribution of tourism while increasing regional income through tourist visits. This study visualizes the spatial behavior of Bandung Raya tourists which includes the distribution of visits, length of stay, and expenditure. Using a descriptive method approach, the frequency distribution of the 476 tourist samples is calculated through SPSS distribution and visualization in the form of a distribution map using ArcGIS. With the visualization of the spatial behavior of tourists, the results of this study are expected to help tourism stakeholders in planning and developing tourism in Greater Bandung.tourism in Greater Bandung.Keywords : Geographical Information System, Tourist Spatial Behavior, Greater Bandung.
Pariwisata dalam Krisis: Investigasi Informasi Terkait Risiko, Persepsi Risiko, Kecemasan Perjalanan, dan Niat Perjalanan Wisatawan selama Pandemi COVID-19 Syifaa Novianti; Eko Susanto; Rikantini Widiyanti; Wahyu Rafdinal
Jurnal Ilmiah Pariwisata Vol 26 No 3 (2021): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Sekolah Tinggi Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v26i3.1437

Abstract

This study aims to determine: (1) the effect of risk-related information on risk perception; (2) the effect of risk perception on travel anxiety; (3) the effect of travel anxiety on travel intentions; (4) the effect of related information on travel intentions. The research used is descriptive analysis research with a quantitative approach and assisted by the SmartPLS program. Collecting data by distributing questionnaires with google form. The population in this study were all domestic tourists in Indonesia. The sampling technique used is accidental sampling. The sample is 403 respondents. The results showed that: (1) Information related to risk affects the perception of risk; (2) Perceived risk has a significant effect on travel anxiety; (3) Travel anxiety has a significant effect on travel intentions; (4) Information related to risk has a significant effect on travel intentions. Overall, risk-related information has an important role in influencing tourists' travel intentions. Thus, the role of risk-related information as an external factor becomes important in influencing the psychological factors of tourists during the COVID-19 pandemic. It is hoped that the government can make considerations in rebuilding tourism activities in Indonesia through policies that can support business people and protect the health of tourists and their communities. Keywords: Risk-Related Information, Risk Perception, Travel Anxiety and Travel Intention, Crises, COVID-19 Pandemics
The International and Domestic Tourists Behavior in Australia: Quality vs. Quantity Issue in Regional Tourism Development Perspective David Dean; Syifaa Novianti; Any Ariani Noor
Jurnal Internasional Penelitian Bisnis Terapan Vol 2 No 01 (2020)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (296.262 KB) | DOI: 10.35313/ijabr.v2i01.80

Abstract

Tourism contributes to regional development and generates income for destinations. However, in many cases, the growth of tourist numbers does not necessarily result in an equivalent rise in economic contribution. The search for quality tourists over the quantity of tourists is certainly an important goal of regional development managers, but the efforts required to implement such an approach, especially the detailed documentation of tourist behavior while visiting the region, pose a challenge for most. This is perhaps why the analysis of quality vs quantity of tourists has been limited. This study focuses on the Great Ocean Road Region in Australia; an area that is experiencing increased visitor numbers but is not seeing commensurate economic growth. A fine-grained analysis of the international and domestic tourists is employed to determine behavior-based tourist quality, including the measurement of their traveling behavior, overnight visitation pattern, expenditure, and regional dispersal. Data was collected from 311 domestic tourists and 562 international tourists. Descriptive statistical methods were used in analyzing data. Results indicate that the domestic tourists were of a higher quality than the international tourists; they stayed longer, spent more, and were more widespread across the region than the international tourists. Hence, high-quality tourists can be a valuable resource and should be a priority for regional tourism development.
Predicting Tourists’ Behaviour Towards Smart Tourism: The Case in Emerging Smart Destinations Syifaa Novianti; Eko Susanto; Wahyu Rafdinal
Journal of Tourism Sustainability Vol. 2 No. 1 (2022): Volume 2 Number 1 (2022)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This paper aims to investigate the tourist behaviour towards smart tourism in the case of emerging smart destinations. The extended model of theory of planned behaviour (TPB) is proposed as a tool to predict the relationship between applying smart tourism technology and tourist behaviour in selecting and visiting the destination. Using the city of Bandung, Indonesia as a case study, data was collected using a structured questionnaire from 524 domestic tourists in several emerging smart destinations. The confirmatory factor analysis was utilised to test the construct validity and reliability of the model, while Partial Least Squares (PLS) modelling was employed to assess the hypotheses developed. The results show that the extended TPB model can reasonably predict the tourist behaviour towards smart tourism, suggesting its applicability to emerging smart destinations. Smart tourism technology directly affects tourists’ attitude, subjective norms, and tourists perceived behavioural control, resulting in their travel intention. Also, their planned behaviour mediates the relationship between smart tourism technology and tourist decision in selecting and visiting destinations. Identifying predictors of tourist behaviour towards smart tourism provides a more accurate forecast of tourist demand, thereby enabling policymakers to tailor and implement a more comprehensive smart tourism planning and development
Tourists Interest in Camping as an Alternative Tourism Activity During COVID-19 Pandemic: The AIDA Model Application Ayu Ananda; Syifaa Novianti
Journal of Tourism Sustainability Vol. 1 No. 2 (2021): Volume 1 Number 2 (2021)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (247.355 KB)

Abstract

Since the coronavirus pandemic hit Indonesia, tourists have become more careful when doing tourist activities. Natural or outdoor tourist destinations are assumed as safe and preferable destinations because they have the lowest risk of coronavirus transmission. One of the activities that can be done in natural or outdoor tourist destinations is camping. Using the AIDA (Attention, Interest, Desire, and Action) Model, this research was conducted to determine how much tourists are interested in camping, especially in South Bandung, West Java, Indonesia, as it has many natural tourist destinations with camping areas. This study uses a quantitative descriptive method, frequency analysis techniques, and scoring analysis. Samples were taken using a stratified random sampling technique to 111 respondents. Respondents are tourists who know or have visited one of the three natural tourist destinations in South Bandung, used as samples, namely Mount Puntang, Ranca Upas, and Rancabali. The results show that tourists are quite interested in camping as an alternative tourism activity during the coronavirus pandemic. However, they have some limitations or prerequisites in visiting the camping area during these uncertain times.
Is smart tourism technology important in predicting visiting tourism destination? Lessons from West Java, Indonesia Wahyu Rafdinal; Eko Susanto; Syifaa Novianti; Cahaya Juniarti
Journal of Tourism Sustainability Vol. 1 No. 2 (2021): Volume 1 Number 2 (2021)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (410.859 KB)

Abstract

This study analyzes tourist behavior in visiting tourism destinations influenced by smart tourism technology and uses the technology acceptance model (TAM) as a model for acceptance of smart tourism technology. This study used a sample of 324 tourists in West Java Province, Indonesia. Partial least square is applied to assess the relationship between smart tourism technology, perceived usefulness, perceived ease-of-use, travel intention, and visiting tourism destinations. The results of this study have revealed that the integration of TAM and smart tourism technology provides a complete explanation of the adoption of smart tourism technology. The results showed that smart tourism technology had a significant effect on perceived ease of use and perceived usefulness, and then had an effect on attitude. Travel intention was found to be directly influenced by attitude. Then, visiting tourism destinations is influenced by travel intention. By identifying smart tourism technology, various stakeholders such as the Government, tourism service providers and tourists can optimize a more comprehensive travel experience through the use of smart tourism technology. This research has developed TAM and integrated it with smart tourism technology to assess the attitudes and behavior of tourists in visiting tourism destinations.
Pelatihan Pengemasan Paket Wisata dan Media Promosi Digital Bagi Pelaku Pariwisata Di Kawasan Wisata Sawarna Kabupaten Lebak Provinsi Banten Kurnia Fajar Afgani; Yunieta Anny Nainggolan; Raden Aswin Rahadi; Asep Darmansyah; Dematria Pringgabayu; Octaviani Ratnasari Santoso; Adam Aliya Silmi; Eko Susanto; Syifaa Novianti; Chandra Budhi Septyandi; Mega Fitriani Adiwarna Prawira
JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Vol 5 No 3 (2021): Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat)
Publisher : Dewan Pimpinan Daerah (DPD) Perkumpulan Dosen Indonesia Semesta (DIS) Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36339/je.v5i3.504

Abstract

The development of community-based tourism is an alternative approach to improving the welfare of a community. Based on this concept, community service activities are carried out to strengthen tourism management competencies for the community in the Sawarna Beach Area. The activities are carried out using off-site and on-site concepts through the application of training modules and workshops on the preparation of an electronic catalog. Pokdarwis Tanjung Layar as a partner for community service activities shows full support in the form of participating in all series of activities and providing input on packaging thematic tour packages. The results of this activity are in the form of 5 (five) electronic catalogs regarding the theme of tourism products in the Sawarna Beach Tourism Area, namely adventure, culture, nature, fishing and geoparks. This community service activity is expected to be followed up by tourism actors in the Sawarna Beach Tourism Area in order to sharpen and expand the benefits of the activities that have been carried out.
Bimbingan Teknis Kewirausahaan dan Pembuatan Rencana Usaha Jasa Wisata Curug Panganten Kabupaten Bandung Barat Deddy Saefulloh; Deddy Sobarna Sutaji; Syifaa Novianti; Rikantini Widiyanti; Sherly Raka Siwi Putri Utomo; Dinarsiah Chendraningrum
JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Vol 4 No 2 (2020): Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat)
Publisher : Dewan Pimpinan Daerah (DPD) Perkumpulan Dosen Indonesia Semesta (DIS) Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36339/je.v4i2.325

Abstract

This article was written based on the Bandung State Polytechnic Community Service (PKM) activities in collaboration with BUMDES Desa Padaasih, West Bandung Regency to provide solutions to the problems of developing BUMDES in managing the tourism business in Curug Panganten. The BUMDES Desa Padaasih has problems that include limited village human resources related to entrepreneurial knowledge and insights for the management of BUMDES and the absence of a guide to planning the development of a tourism service business. Following up on this, Community Service activities have been carried out by the Bandung State Polytechnic by designing a Tourism Business Plan and providing Technical Guidance (BIMTEK) to administrators and activists of Padaasih Village BUMDES as partners. This activity has resulted in partners' understanding of tourism business management which includes Marketing, Business Strategy, Human Resource Management, Product Management, Technical Operational Management, and Marketing Tools and the creation of a Tourism Service Business Plan document as a guide so that BUMDES Desa Padaasih Cisarua KBB can develop a tourism business for improve the village economy.
Pembuatan Rencana Tata Kelola Dan Bimbingan Teknis Pengembangan Atraksi Wisata Camping Ground Desa Mekarsari Gambung Kabupaten Bandung Gundur Leo; Sri Surjani Tjahjawati; Marceilla Suryana; Chandra Budhi Septyandi; Syifaa Novianti; Sherly Raka Siwi Putri Utomo; Rikantini Widiyanti
JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Vol 5 No 3 (2021): Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat)
Publisher : Dewan Pimpinan Daerah (DPD) Perkumpulan Dosen Indonesia Semesta (DIS) Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36339/je.v5i3.491

Abstract

This article describes the process and results of Community Service (PKM) activities carried out by the Bandung State Polytechnic in partnership with the Mekarsari Gambung Tourism Village, Bandung Regency manager. The PKM activity was carried out to solve governance problems and human resource problems faced by the Mekarsari Gambung Tourism Village. The Governance Plan document is prepared to serve as a guide for local tourism managers to increase the potential of tourist attractions and the competence of human resources in tourist villages. Furthermore, technical guidance (Bimtek) for the development of tourist attraction businesses is carried out to increase the capacity of the expertise and knowledge of the Mekarsari Gambung Tourism Village managers and the surrounding community so that they can be applied in efforts to develop the potential of tourism villages.
Perancangan Advertising Video sebagai Media Digital Marketing dengan Target Meningkatkan Brand Awareness NuArt Sculpture Park Raihana Nusaibah; Marceilla Suryana; Syifaa Novianti
Prosiding Industrial Research Workshop and National Seminar Vol 13 No 01 (2022): Vol 13 (2022): Prosiding 13th Industrial Research Workshop and National Seminar
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (428.485 KB) | DOI: 10.35313/irwns.v13i01.4273

Abstract

NuArt Sculpture Park merupakan galeri seni yang memiliki daya tarik yang sangat potensial, namun saat ini NuArt masih belum memanfaatkan atau memaksimalkan Saat ini, para generasi muda cenderung mencari informasi terlebih dahulu mengenai destinasi wisata yang ingin dituju, khususnya melalui media sosial. Berdasarkan riset, generasi muda cenderung menyukai informasi yang berfokus pada visualisasi dan audio. Maka dari itu, perancangan Advertising Video ini dibuat sebagai media pemasaran digitalisasi melalui media sosial yang dikelola oleh NuArt Sculpture Park, salah satunya Instagram sebagai upaya meningkatkan Brand Awareness yang memfokuskan pada bagian fasilitas apa saja yang dapat dinikmati oleh para calon pengunjung. Perancangan Advertising Video ini dibuat dengan 3 tahapan, yaitu Pra Produksi, Produksi, dan Pasca Produksi. Tahapan Pra Produksi dimulai dengan pembuatan Gantt Chart Timeline Pengerjaan Proyek dan juga pembuatan konsep video. Selanjutnya tahapan Produksi, dimana penulis melakukan shooting (perekaman video) dan editing (pengeditan). Dan tahapan terakhir yaitu Pasca Produksi, dimana penulis melakukan evaluasi hasil video atau uji proyek dengan mitra. Uji produk juga dilakukan kepada masyarakat dengan target usia 17-25 tahun. Hasil dari uji proyek pun membuktikan bahwa Advertising Video dapat menjadi sebuah media Digital Marketing yang tepat, meningkatkan rasa Awareness terhadap Galeri Seni NuArt Sculpture Park, dan menimbulkan keinginan untuk berkunjung.
Co-Authors Adam Aliya Silmi Ahzar, Aimar Achdiatul Ananda, Ayu Any Noor Ariani Noor, Any Ayu Ananda Cahaya Juniarti Chandra Budi Septyandi Cholid Fauzi Darmansyah, Asep David Dean Deddy Saefulloh Deddy Sobarna Sutaji Dematria Pringgabayu Dicky Arsyul Salam Dinarsiah Chendraningrum Eko Susanto Eko Susanto Fauziah Farhah Zamilah Gundur Leo Gundur Leo Humaira, Cyrilla Pratania Juniarti, Cahaya Kurnia Fajar Afgani Leo, Gundur Marceilla Suryana Marceilla Suryana Mega Fitriani Adiwarna Prawira Natasha, Ischa Nurkholifa, Tika Octaviani Ratnasari Santoso Pramesthi, Riana Ika Raden Aswin Rahadi Rafdinal, Wahyu Raihana Nusaibah Raka Siwi Putri Utomo, Sherly Rikantini Widiyanti Rikantini Widiyanti Septyandi, Chandra Budhi Sherly Raka Siwi Putri Utomo Sherly Raka Siwi Putri Utomo Sri Surjani Tjahjawati Suryana, Marceilla Suryana, Marceilla Sutrisni, Rivan Syafitri, Melinda Ade Tomy Andrianto Wahyu Rafdinal Wahyu Rafdinal Widiyanti, Rikantini Wyratama, Marubeni Yusuf Yunieta Anny Nainggolan