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All Journal Ilmu Administrasi Publik JURNAL ILMIAH FEASIBLE (JIF) PINISI Discretion Review Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat Jurnal Disrupsi Bisnis Jurnal PKM Manajemen Bisnis KARIR Jurnal Ilmiah Manajemen
juhaeri, Juhaeri
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Peningkatan SDM Menuju Kemandirian UMKM Melalui Kualitas Pendidikan dalam Mewujudkan Tujuan Pembangunan yang Berkelanjutan (Suistanaible Development Goals) di Desa Ciwalat Kec. Pabuaran, Kab. Sukabumi Juhaeri, Juhaeri; Wulandari, Kintan Candra; Kustini, Kustini; Hutagalung, Debora; Fudri, Acep; Mukrodi, Mukrodi; Sewaka, Sewaka
Jurnal PKM Manajemen Bisnis Vol. 4 No. 2 (2024): Jurnal PKM Manajemen Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/pkmb.v4i2.845

Abstract

Increasing Human Resources Towards MSME Independence through Quality Education in Realizing Sustainable Development Goals in Ciwalat Village, District. Pabuaran, Kab. Sukabumi. This service was carried out on Sunday, June 2 2024, which was attended by 20 students and 6 supervisors from Pamulang University. The general aim of this community service activity is to socialize that the way to achieve MSME independence and improve human resources is through quality education so that sustainable development can be achieved in Ciwalat Village. The methods used are survey methods and direct delivery of material as well as simulations and discussions regarding management, HR management, marketing of MSME products. This service activity succeeded in providing understanding to the community, especially the importance of quality education in improving human resources and developing MSMEs in an effort towards sustainable development.
The Influence of Brand Image, Promotion, Price, and Quality of Service on Sahid Polytechnic Lecture Decisions Juhaeri, Juhaeri; Rinova, Rieke
PINISI Discretion Review Volume 5, Issue 2, March 2022
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pdr.v5i2.31858

Abstract

The purpose of the study was to determine the partial and simultaneous influence of brand image, promotion, price, and service quality on college decisions at Sahid Polytechnic. This research is associative with a quantitative approach. The population in this study were students of the Sahid TA Polytechnic. 2018-2021 with a total sample of 92 respondents. Data collection techniques using questionnaires, data analysis techniques using instrument tests, classical assumption tests, regression tests, coefficients of determination, t tests, and F tests. Based on the results of research partially brand image (X1) and price (X3) variables have no significant effect on the college decision variable (Y) at the Sahid Polytechnic. The promotion variable (X2) and service quality (X4) have an influence on the college decision variable (Y) at Sahid Polytechnic. From these results, it is known that the better and increase the promotion in line with the increasing decision to study at the Sahid Polytechnic. Simultaneous research shows the results of the variable brand image (X1), promotion (X2), price (X3) and service quality (X4) simultaneously and significantly on the college decision variable (Y) at Sahid Polytechnic.
Co-Authors Ade Ridwan Ahidin, Udin Andhika, Elang Kristi Dana, Dana Dewi, Anteng Gustiana Diana, Eka Yusti Didi Sunardi Fauziah, Evi Febianto, Danang Fudri, Acep Haryoko, Ugeng Budi Hutagalung, Debora Imam Sofi’i Ismail, Fauzan Rahman Kautsarzafira, Kautsarzafira Kustini Kustini Mudzakir, Muhammad Mukrodi, Mukrodi Novia Susanti Nursyifa, Aulia Paeno, Paeno Pamungkas, Abdul Haris Priyanto Priyanto Riandika, Veri Rinova, Rieke Romasturia, Deni Sahroni, Sahroni Sewaka, Sewaka Sibarani, Maretno Siti Chodijah Sokhibi, Sokhibi Sudaryana, Yayan Sugiyanto - Susanti Susanti Uswatun Chasanah Wijayanti, Nur Wulandari, Kintan Candra zulfitra, Zulfitra