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All Journal JOIV : International Journal on Informatics Visualization Matrix : Jurnal Manajemen Teknologi dan Informatika Jurnal Vokasi Indonesia Logic : Jurnal Rancang Bangun dan Teknologi Bhakti Persada Jurnal Aplikasi IPTEKS Jurnal Informasi dan Teknologi Just TI (Jurnal Sains Terapan Teknologi Informasi) International Journal of Engineering, Science and Information Technology Jurnal Relevansi : Ekonomi, Manajemen dan Bisnis MATRIX : JURNAL MANAJEMEN TEKNOLOGI DAN INFORMATIKA Jurnal Vokasi Indonesia Jurnal Akademisi Vokasi Ganec Swara
Dessy Hariyanti, NK
Politeknik Negeri Bali
Arts Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Other

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Ontology Modeling for Subak Knowledge Management System Hariyanti, Ni Kadek Dessy; Linawati, Linawati; Oka Widyantara, I Made; Sukadarmika, Gede; Arya Astawa, I Nyoman Gede; Kamarudin, Nur Diyana
JOIV : International Journal on Informatics Visualization Vol 9, No 2 (2025)
Publisher : Society of Visual Informatics

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62527/joiv.9.2.3386

Abstract

Subak, as a Balinese traditional agricultural organization, has knowledge of cultural heritage, including both explicit and tacit elements. This research aimed to develop ontology knowledge model for the digital preservation of Subak culture in the form of Knowledge Management System (KMS). The development of model was based on three main stages, including requirement analysis, ontology development, and ontology assessments. Requirement analysis included data collection through field observations, in-depth interviews, and document analysis, while ontology development consisted of hierarchical classes, object and data properties, as well as individual entities. Furthermore, ontology assessments were the stage of evaluating and testing the resulting ontology. Protégé software was used to apply ontology model, generating Ontograph visualizations and producing Ontology Web Language (OWL). Validation was carried out using both Ontology Quality Analysis (OntoQA) and expert comments. The evaluation results showed a Relationship Richness (RR) value of 0.8, an Inheritance Richness (IR) value of 0.78, and an Attribute Richness (AR) value of 3.89, showing that ontology captured a comprehensive and representative body of knowledge. Expert comments stated that ontology model created was worthy of being used to represent Subak knowledge as a form of cultural preservation. The developed Subak ontology could serve as a foundational knowledge base for further research in related fields such as agricultural management, social organization, and cultural preservation.
PENGARUH DIKLAT DAN CAREER DEVELOPMENT TERHADAP KINERJA KARYAWAN DI PT ANGKASA PURA I CABANG BANDARA INTERNASIONAL I GUSTI NGURAH RAI - BALI: introduction, methods, results and discussion, conclusions, and bibliography. Adisanti Bhaskara; Cokorda Gede Putra Yudistira; Ni Kadek Dessy Hariyanti
JURNAL AKADEMISI VOKASI Vol 2 No 2 (2023): Jurnal Akademisi Vokasi
Publisher : Pusat Penelitian dan Pengabdian Politeknik eLBajo Commodus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63604/javok.v2i2.90

Abstract

Training is an important factor determining the long-term success and profitability of a company. Conversely, employees who maximize their performance also pay attention to their position and achievements in the company, whether they are able to improve so that they get a bigger feeling, or just stay put. Training activities at PT Angkasa Pura I Branch of I Gusti Ngurah Rai International Airport - Bali experienced ups and downs due to the impact of the Covid-19 pandemic which caused system and order changes. This affects the fluctuating performance of employees. On the other hand, the element of subjectivity in career development also affects the performance of the employees themselves. This study examines the effect of Education and Training and Career Development on the performance of employees of PT Angkasa Pura I Branch of I Gusti Ngurah Rai International Airport - Bali. The research sample is 109 company employees. Questionnaires were distributed online using the proportional stratified random sampling method. Data were processed with SPSS, multiple linear regression analysis method. The results showed that education and training had a significant positive effect on employee performance, career development had a significant positive effect on employee performance, and training and career development had a positive effect simultaneously on employee performance. The output of this thesis is in the form of Evaluation Training which is expected to be able to improve the actual problems faced by the company. This program is summarized and packaged in a book which is used as a reference in carrying out Evaluation Training activities. keywords: Training, Career Development, Employee’s Perfomance, Evaluation Training
SOSTAC-Based Digital Marketing Strategy Transformation: A Case Study of UC Silver & Gold Bali Ni Komang Rada; Ni Kadek Dessy Hariyanti; ⁠Kadek Jemmy Waciko
Jurnal Relevansi : Ekonomi, Manajemen dan Bisnis Vol 10 No 4 (2026): August
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM), STIE Krakatau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61401/relevansi.v10i4.543

Abstract

This study aimed to analyze the existing digital marketing practices of UC Silver & Gold Bali and develop a digital marketing transformation strategy using the SOSTAC framework to improve customer engagement and strengthen the company's competitive position. A qualitative descriptive case study was conducted. Data were collected through in-depth interviews, direct observations, and document analysis involving purposively selected stakeholders. The data were analyzed using the SOSTAC framework, and validity was ensured through source and method triangulation. The findings indicated that UC Silver & Gold Bali had established a digital presence through its website and Instagram; however, its digital marketing activities remained fragmented and predominantly promotional. The proposed strategy emphasized cultural storytelling, interactive content, social commerce integration, and KPI-based performance measurement using the 5S framework. The SOSTAC framework provided a systematic approach for transforming fragmented digital marketing activities into an integrated and measurable strategy. This study was limited to a single case company, which may restrict the generalizability of the findings. This study contributed by extending the application of the SOSTAC framework to the jewelry industry through the integration of cultural heritage, customer engagement, and performance measurement into a structured digital marketing strategy
Pengaruh Konten Instagram dan Influencer Marketing Terhadap Brand Image Hotel Luxury Wellness di Bali: The Effect of Instagram Content and Influencer Marketing on the Brand Image of a Luxury Wellness Hotel in Bali Anak Agung Istri Febrania Dwi Putri Netera; Ni Kadek Dessy Hariyanti; Putu Sandra Putri Astariani
Ganec Swara Vol. 20 No. 3 (2026): September 2026
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v20i3.755

Abstract

The fast-paced evolution of digital technology has prompted the high-end hotel sector to prioritise influencer marketing and Instagram as key tactics for establishing a reputation for their brands. The purpose of this research is to examine how a Bali resort hotel that specialises in wellness and sustainability has used Instagram and influencer marketing to shape public perception of its brand. Statistical methods based on multiple linear regression analysis were used. A total of 110 people who regularly follow the hotel's official Instagram account were surveyed using a purposive sampling technique. The findings show that Instagram posts have a partial positive and significant impact on brand perception (t = 4.573; β = 0.249), influencer marketing has a partial positive and significant impact on brand perception (t = 6.538; β = 0.424), and when both variables are considered together, they have a positive and significant impact on brand perception (F = 86.333; Adjusted R² = 0.610). Influencer marketing is identified as the more dominant variable in shaping hotel brand image compared to Instagram social media content.
Co-Authors Adisanti Bhaskara Anak Agung Istri Febrania Dwi Putri Netera Astuti, Enny Diah Gede Sukadarmika I G P Fajar Pranadi Sudhana I Gede Nyoman Suta Waisnawa I Gusti Putu Fajar Pranadi Sudhana I Ketut Suherman I Ketut Suwintana I Made Oka Widyantara I Made Rajendra I Made Suarta I Made Suarta I Made Suarta I Made Sudana I Nyoman Gede Arya Astawa I Putu Sutawinaya Ida Ayu Dwita Krisna Ari IG P Fajar Pranadi Sudhana, IG P Fajar Pranadi Iwan Henri Kusnadi Kadek Jemmy Waciko Kamarudin, Nur Diyana Khairani, Elisa latief, yanuar Linawati Linawati Linawati Mustafa, Fahrina Ni Komang Rada Noviani, Lona Putra Yudistira, Cokorda Gede Putu Sandra Putri Astariani Rahmat Taufik R.L Bau Rezky Nurbakti