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All Journal Kinesik Jurnal ASPIKOM Dinasti International Journal of Education Management and Social Science Journal Of Human And Education (JAHE) Social Humanity
Yusaputra, Muhammad Isa
Universitas Tadulako
Humanities Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : Kinesik

 1 
TELAAH MUATAN PESAN BALIHO “I LOVE INDONESIA I LOVE PALU” OLEH YOVANS VARIASI: Penerapan Komposisi Desain Grafis Dalam Desain Muhammad Isa Yusaputra
KINESIK Vol. 7 No. 3 (2020): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v7i3.129

Abstract

Penyampaian pesan melalui bahasa komunikasi visual membutuhkan pengetahuan desain grafis yang baik agar pesan mudah dipahami dan lebih efisien . sebuah pesan yang baik didukung oleh penguatan komposisi desain yang mendukung sehingga ketika satukan dalam unsur unsur desain akan semakin kuat makna pesan yang hendak disampaikan
LITERASI DIGITAL DALAM MENGATASI INFODEMI PADA ERA NEW NORMAL Muhammad Isa Yusaputra; Israwaty Suriady; Giska Mala Rahmarini
KINESIK Vol. 9 No. 1 (2022): April
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i1.344

Abstract

This article is based on disinformation about Covid-19 appearing in various topics related to hoax news because the messages conveyed are very exaggerated and sometimes untrue. Hoaxes regarding health need to be combated by increasing literacy during this Covid-19 pandemic. This study aims to provide an overview of the circulation of hoax information about health in preventing COVID-19 in digital media and to find out digital literacy in overcoming the infodemic in the new normal era. Using qualitative methods, this study aims to determine the circulation of hokas information about health in preventing Covid-19 in digital media and to determine digital literacy in overcoming the infodemic in the new normal era. The results of the study found four factors that affect digital literacy.
DESAIN PESAN PERSUASIF YAYASAN ARSITEK KOMUNITAS INDONESIA PADA KORBAN BENCANA ALAM DI KOTA PALU Sitti Murni Kaddi; Muhammad Isa Yusaputra; Ade Putri Melisa
Kinesik Vol. 9 No. 3 (2022): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i3.400

Abstract

This research was motivated by the phenomena of the earthquake, tsunami and liquefaction that occurred in September 2018, which resulted in many people losing their homes, including in the coastal area of Mamboro, North Palu District, Palu City. The purpose of this research is to find out how to design persuasive messages by the Indonesian Non-Governmental Organization Foundation for Community Architects (Arkom). victims of natural disasters in Palu City. This study used a qualitative research method with a case study approach, through in-depth interviews and field observations. The number of informants in this study were 5 people who had been selected through a purposive sampling technique. The results showed that in designing persuasive communication messages carried out by the Non-Governmental Organization Foundation for Community Architecture after the earthquake, tsunami and liquefaction in Mamboro Village, North Palu District, Palu City, it was by using community leaders as media in conveying messages to the communicant, and the messages conveyed by the communicator to the community is designed effectively so that the message can be understood by the communicant during the activity.
DIGITALISASI PRAKTIK JURNALISTIK DI ERA NEW NORMAL: Studi Kasus pada Jurnalis Media MAL Online Citra Antasari; Nur Haidar; Muhammad Isa Yusaputra
Kinesik Vol. 9 No. 3 (2022): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i3.569

Abstract

Media Alkhairat Palu newspaper's decision to change its performance on online media platforms has fundamental considerations. One of them is part of self-adaptation to the impact of the Covid-19 pandemic which has taken place in the last two years. Apart from management, the work patterns and skills of media workers, especially journalists, are one that demands change for the better. Three basic things that are the goal of this research are to look at, First, related to the expertise in using software and social media (cognitive dimension). Second, journalists' views on the potential use of internet technology in news production (evaluative dimension). Third, the emergence of new practices that are adapted in the network model of making news (performative dimension). This research was carried out for approximately two months, at the Media Alkhairat Palu office. Using two informants as research subjects selected using purposive sampling method. Based on the research results, it was found that Alkhairat Media made a number of adaptations in the digital transformation process that was carried out. From a cognitive aspect, most journalists are quite qualified in using software or a number of social media. From the evaluative aspect, it was found that when transformed into an online media, internet technology became the most important part in the process of making news and its production. Then from the performative aspect, what stands out from the process of digitizing online media is the process of gathering news and changes in editorial work patterns.
Hambatan Komunikasi dalam Upaya Pemasaran Hasil Budidaya Bioflok di Desa Lero Tatari Yusaputra, Muhammad Isa; Antasari, Citra; Haidar, Nur; Fitrasari, Resky
Kinesik Vol. 11 No. 3 (2024): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i3.1582

Abstract

The results of research on communication barriers in marketing efforts for biofloc cultivation results in Lero Tatari Village, which can be seen from several types of obstacles, have not gone well. Technical obstacles, namely communication equipment in the form of cellphones, are affected by poor networks so that the message sent is different from the message received, and the marketing distance is quite far, changing the quality of the fish so that the agreed message changes. Semantic barriers are influenced by language differences that are poorly understood when marketing results, thereby hampering communication during the marketing process. Behavioral barriers where the communicator's behavior does not respond to the message conveyed by the communicant so that communication experiences obstacles during marketing and the attitude of the communicator who cannot control his emotions during the marketing process, namely the delivery of cultivated products far enough, resulting in a decrease in the quality of the fish resulting in misunderstandings with consumers which results in obstacles. communication.
PREFERENSI GENERASI X DAN Y DALAM MENGGUNAKAN MEDIA ONLINE DAN MEDIA TELEVISI Wulandari, Dwi Rohma; Yusaputra, Muhammad Isa; Haidar, Nur
Kinesik Vol. 11 No. 1 (2024): April
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i1.1235

Abstract

This research uses quantitative research methods, the data collection technique is a questionnaire from Generation X in Mantikulore District, Palu City. Data collection techniques accompanied by lists of questions to respondents. The number of samples used in this research was 99 respondents. The data analysis technique used to measure the use of online media and television media is by calculating all questionnaire items from each study. The test results show that both media have shows that are often used by generation X, but television media (X2) is higher than online media (X1) in generation This is shown by the results of calculating the highest percentage value for television media from the question, 89% and online media with a percentage of 87%. So the conclusion is Ho: The preference for watching online media shows is lower than the preference for watching television media shows.
Co-Authors Ade Putri Melisa Adrian, Donal Alfiyaty, Rizqy Antasari, Citra Asiyah, Rihadatul Citra Antasari Dwi Rohma Wulandari Fadhliah, Fadhliah Fitrasari, Resky Husnuzan, Aldina Irnadi, Muhammad Agung Mahardika, I Putu Agus Eka Jaya Muhammad Khairil Nikmatusholeha . Nur Haidar Nurhayun, Nurhayun Rahma, Syafina Aulia Rahmarini, Giska Mala Samsiar, Samsiar Sari, Dyah Kartika Fitria Sitti Murni Kaddi SUMARNI ZAINUDDIN Suriady, Israwaty Syifa, Najhwa Thomas, Velika Tereshkova Utama, Roman R.