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All Journal Jurnal Kesehatan Komunitas Journal of Community Empowerment for Health Berita Kedokteran Masyarakat Preventif : Jurnal Kesehatan Masyarakat
Najiyati, Ifa
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Education Health Professions Medicine & Pharmacology Nursing Public Health

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Analisis Konten Rokok di Situs Web Berbagi Video YouTube: User Engagement Analysis Ramadona, Aditya; Mellen, Renie Cuyno; Najiyati, Ifa; Farahdilla, Zakiya Ammalia; Padmawati, Retna Siwi
Jurnal Kesehatan Komunitas Vol 9 No 3 (2023): Jurnal Kesehatan Komunitas
Publisher : LPPM Hang Tuah Pekanbaru

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25311/keskom.Vol9.Iss3.1569

Abstract

Penetration of the internet and social media in Indonesia is increasing, with the most significant percentage of its users coming from the youth. The internet and social media can be a medium for promoting and selling products to youth. This study aimed to identify and describe videos potentially suggested when users enter the keyword "rokok" in a search on YouTube. We hypothesized that tobacco-related videos on YouTube could contain materials that either refer to (1) tobacco advertising, promotion, and sponsorship (TAPS); or (2) Non-TAPS categories. Both types of materials could have different engagement from the viewers. A YouTube search was performed in October 2022, and we only consider the videos published during June 2022. We assigned our team to classify the video content to the TAPS and Non-TAPS categories based on its title and description. We analyzed the number of views, likes, and comments of each video descriptively. We obtained 210 videos and excluded 24 videos unrelated to the study objectives in terms of the context or the language used. Most videos are related to TAPS (84%), and very few contain Non-TAPS (16%), in particular anti-smoking, including Public Service Advertisements (3%). Non-TAPS-related videos were mainly published by News Channels and the Government Public Relations Office Channels (57%), while individuals, including MSMEs and retailers, seemingly published most TAPS-related videos (78%). In addition, TAPS-related videos tend to have a higher number of likes and comments from viewers. YouTube is a potential medium to attract viewers and promote health, but TAPS-related videos are much easier to find. Public health agencies should establish a more significant presence on YouTube to reach more people and engage in broader partnerships to promote health educational material.
Trends and diversity of Japanese encephalitis videos on YouTube: an analysis of Indonesian-language health promotion content Najiyati, Ifa; Maysarah, Amalia; Muqarohmah, Nia Lestari; Kusumaningrum, Fitrina Mahardani; Firdaus, Amalia; Yulyana, Yana; Ramadona, Aditya Lia
BKM Public Health and Community Medicine Vol 41 No 10 (2025)
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/bkm.v41i10.19718

Abstract

Purpose: This study aims to analyze trends and diversity in Japanese encephalitis videos on YouTube to promote health information in Indonesia. Methods: We collected the videos on YouTube by searching with the keyword “Japanese encephalitis”. The search results were identified to confirm their relevance to Japanese Encephalitis, and the videos were then classified for use in Indonesia. We analyze trends by examining the frequency of videos over time. For the videos identified as Indonesian-language content, further categorization was conducted based on their thematic content type. Results: We retrieved 586 videos and excluded 44 videos that were not related to Japanese encephalitis. The videos were published from January 6, 2008, to August 3, 2024. There was a global increase in the production of Japanese encephalitis content videos on YouTube, particularly in 2019, from 3.5% to 11.4%. However, only 22 (4.31%) Japanese encephalitis-related videos used Indonesian, with the most common content category being educational (22.7%). Conclusion: An increase in Japanese encephalitis-related content videos on YouTube in 2019, yet Indonesian-language videos remain limited. This highlights the need for more Indonesian-language content and more diverse information on Japanese encephalitis, targeted to Indonesian audiences, to improve public awareness and preventive measures.
Improving literacy about the cultivation and utilization of family medicinal plants in Blunyahrejo Village, Yogyakarta City Wahyuningsih, Mae Sri Hartati; Najiyati, Ifa; Wastutiningsih, Sri Peni; Purwono, Setyo; Padmawati, Retna Siwi
Journal of Community Empowerment for Health Vol 8, No 2 (2025)
Publisher : Faculty of Medicine, Public Health, and Nursing, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jcoemph.82763

Abstract

Introduction: During the COVID-19 pandemic, Indonesian society used family medicinal plants to prevent infection by enhancing immunity. Consumption of medicinal plants as herbal medicine should have scientific consideration so that the benefits can be proven and do not cause harmful side effects. Cultivation of medicinal plants is necessary to meet the needs of the family's medicinal plants independently.Methods: We designed a community-based education to improve literacy about the cultivation and utilization of family medicinal plants to farmer groups at Blunyahrejo, Yogyakarta. The study used a quasi-experimental research design with one group pre-post-test design. The group received an intervention in the form of training on the use and cultivation of medicinal plants. Community literacy was measured before and after participants attended the training. The 1st post-test has been conducted right after the training and the 2nd post-test was carried out after 3 months of intervention. The data were analyzed by a paired t-test.Results: The total number of participants who participated was 28 people. Observations have also been done during and after the training. The study showed that there was an increase in knowledge about the cultivation and utilization of family medicinal plants between the pre-test and 1st post-test, 1st post-test and 2nd post-test, and the pre-test and 2nd post-test (9.96%; 1.98%; 12.04%).Conclusion: The training improved the literacy about the cultivation and utilization of family medicinal plants of the farmer group in Blunyahrejo, Yogyakarta. Although the number of participants was quite small, participants showed a positive response during and after the training. Community leaders often reported the activities of farmer groups that showed enthusiasm for maintaining and continuing the cultivation of medicinal plants after the training.
Promosi Kesehatan melalui Media Sosial: Analisis akun X @beacukaiRI dalam konteks cukai rokok di Indonesia Najiyati, Ifa; Mellen, Renie Cuyno; Ramadona, Aditya Lia; Farahdilla, Zakiya Ammalia; Bintoro, Bagas Suryo; Padmawati, Retna Siwi
Preventif : Jurnal Kesehatan Masyarakat Vol. 15 No. 3 (2024): VOLUME 15 NO.3 TAHUN 2024
Publisher : Tadulako University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/preventif.v15i3.1680

Abstract

Awal tahun 2023, Pemerintah Indonesia secara resmi menetapkan kenaikan cukai rokok sebesar 10-15 persen (Permenkeu 191/2022). Bea Cukai, sebagai lembaga yang bertanggung jawab atas penerapan cukai rokok di Indonesia, menggunakan 25% dari pendapatan cukai rokok untuk sektor kesehatan. Namun, masih belum jelas sejauh mana Bea Cukai mempromosikan isu kesehatan sebagai bentuk tanggung jawab dalam mengelola cukai. Penelitian ini bertujuan menyelidiki apakah Bea Cukai mempromosikan isu kesehatan melalui penerapan cukai rokok, dengan menganalisis konten dari akun X (sebelumnya dikenal dengan Twitter) @beacukaiRI. Data dikumpulkan dari akun X @beacukaiRI mulai dari 1 Januari 2020 hingga 4 Mei 2023. Total tweet yang dianalisis sebanyak 3.273, dengan 209 di antaranya mengandung kata "rokok". Konten tweet ini kemudian dianalisis untuk menentukan apakah terdapat pesan yang mempromosikan isu kesehatan masyarakat, terutama dalam konteks penerapan cukai rokok. Analisis data menunjukkan kurangnya bukti yang mendukung advokasi aktif Bea Cukai terhadap isu-isu kesehatan dalam tweet mereka yang membahas rokok. Dari 209 tweet yang mengandung kata "rokok", hanya terdapat dua tweet yang mengandung pesan terkait kesehatan masyarakat. Fokus utama akun X resmi Bea Cukai @beacukaiRI masih pada aspek regulasi cukai. Dalam konteks materi tweet, akun @beacukaiRI dapat memperluas cakupan informasi yang disampaikan kepada masyarakat, tidak hanya terkait penertiban rokok ilegal dan pemalsuan/penyalahgunaan pita cukai. Bea Cukai dapat meningkatkan promosi isu kesehatan masyarakat melalui pesan-pesan yang disampaikan dalam tweet tentang cukai rokok di media sosial, termasuk mengenai risiko dan bahaya rokok ilegal. Kolaborasi dengan Kementerian Kesehatan juga diperlukan untuk memperkuat upaya dalam promosi kesehatan, edukasi, dan regulasi yang komprehensif terkait konsumsi rokok.
Co-Authors Aditya Lia Ramadona Bagas Suryo Bintoro Farahdilla, Zakiya Ammalia Firdaus, Amalia Kusumaningrum, Fitrina Mahardani Lisma Evareny, Mohammad Hakimi, Retna Siwi Padmawati Mae Sri Hartati Wahyuningsih Maysarah, Amalia Muqarohmah, Nia Lestari Renie Cuyno Mellen Setyo Purwono Sri Peni Wastutiningsih Yulyana, Yana