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All Journal Jurnal Ekonomi Pembangunan Widya Balina :Jurnal Ilmu Pendidikan dan Ekonomi Profit : Jurnal Kajian Ekonomi dan Perbankan Syariah Adl Islamic Economic Journal of Indonesian Tourism and Policy Studies I'thisom: Jurnal Ekonomi Syariah Proceeding Of International Conference On Education, Society And Humanity HARAMAIN : Jurnal Manajemen Bisnis IZZI: Jurnal Ekonomi Islam
Fithri, Naylal
Sekolah Tinggi Ekonomi Dan Bisnis Islam Badri Mashduqi
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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SEBERAPA PENTING MAQASHID AL-SYARI'AH DI ERAKONTEMPORER Fithri, Naylal
IZZI: Jurnal Ekonomi Islam Vol. 1 No. 1 (2021): IZZI: Jurnal Ekonomi Islam
Publisher : Lembaga Penerbitan, Penelitian, dan Pengabdian kepada Masyarakat (LP3M)  of Institut Badri Mashduqi Probolinggo Jawa timur Indonesia

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Abstract

This study aims to find out the importance of Maqashid al-Syari'ah JaseerAuda's thinking in the field of Islamic law and how Islamic law is facingthe contemporary era. Using Qualitative Research Methods with LibraryResearch approach. The results showed that in conducting studies ofIslamic law should be able to distinguish between sharia and fiqh areas.Because a person's understanding of religion in the form of jurisprudationis strongly influenced by sociological, economic and political factors of hissociety. So that the presence of Islamic law cannot be separated from thepurpose and purpose of the application of Islamic sharia in order to createa benefit in the hereafter and the world by rejecting mudharat.
STRATEGI PEMASARAN DALAM MENINGKATKAN PENJUALAN PADA BUDIDAYA JAMUR TIRAM PUTIH DI DESA ALAS NYIUR KECAMATAN BESUK Fithri, Naylal; Muhammad Rofek
IZZI: Jurnal Ekonomi Islam Vol. 3 No. 1 (2023): IZZI: Jurnal Ekonomi Islam
Publisher : Lembaga Penerbitan, Penelitian, dan Pengabdian kepada Masyarakat (LP3M)  of Institut Badri Mashduqi Probolinggo Jawa timur Indonesia

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Abstract

White oyster mushroom is one of the vegetable commodities that can be used for food and nutraceuticals (food and beverages for the prevention and treatment of disease). Mushroom cultivation has bright prospects in Indonesia because of the very supportive natural conditions, besides that, the raw materials for making substrates or mushroom planting logs are quite abundant. The purpose of this research is to find out and analyze the marketing strategy of oyster mushrooms in Alas nyiur village, Besuk sub-district. This research method uses a qualitative method with a case study research approach to describe the research objectives of the marketing strategy of oyster mushrooms in the village of Alas nyiur, Besuk. The focus raised in this research is in the village of Alas nyiur, Besuk sub-district, Probolinggo district. This research was conducted by conducting observations and interviews (collecting data from the field). the beginning of the establishment of the white oyster mushroom business Zainal attended training from the village on white oyster mushroom cultivation, after attending the training Zainal tried to apply the knowledge he got from the training about white oyster mushroom cultivation in his own village. started the white oyster mushroom business in the village of alas nyiur on January 10, 2020, which is a white oyster mushroom cultivation business initiated by Zainal's brother. the strategy used is to look for people who are baskets / collectors of white oyster mushrooms themselves, after we got information that that person is a collector of white oyster mushrooms and is also ready to supply every day, after that I offer white oyster mushrooms which I have white oyster mushroom collectors.
FAKTOR YANG MEMPENGARUHI INOVASI PRODUK DAN HARGA PENJUALAN PADA TOKO KELONTONG Naylal Fithri; Siti Mutmainnah
IZZI: Jurnal Ekonomi Islam Vol. 3 No. 3 (2023): IZZI: Jurnal Ekonomi Islam
Publisher : Lembaga Penerbitan, Penelitian, dan Pengabdian kepada Masyarakat (LP3M)  of Institut Badri Mashduqi Probolinggo Jawa timur Indonesia

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Innovation is a word that is familiar to our ears and is key for the business world. Grocery stores also innovate products by producing their own products. This type of research uses quantitative methods, which aim to solve factors that influence the success or failure of grocery store sales caused by the rise of modern retail. Data collection techniques were carried out using population, sample research, data sources and questionnaires with spss 21 calculations. The research results obtained from grocery stores in rawan village were based on product innovation with product quality ( ) with a percentage result of 69% in the medium category indicating that the store grocery hj. Sus does not indicate a high or low category. Meanwhile, the results of price ( ) with a percentage value of 60% in the medium category also indicate that it is not in the high or low category. These results also show that there are difficulties in reaching prices for various products and that there are competitors between grocery stores. Purchase decisions  are at a percentage of 54% at the hj store. Sus in rawan village which was reviewed by searching for information, indicators of recognition of various problems according to needs, evaluation of alternatives, buyer decisions and behavior after purchase.
UMRAH WORSHIP SERVICE STRATEGY IN AN EFFORT TO INCREASE CONGREGATION SATISFACTION Naylal Fithri; Andriyana Andriyana
JURNAL PROFIT Vol 9, No 1 (2025): Economic And Development
Publisher : Nurul Jadid University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/profit.v9i1.10926

Abstract

Indonesia has the largest Muslim population in the world, making interest in carrying out Umrah very high, especially due to the limited Hajj quota. This study aims to analyze the influence of service quality on the satisfaction and loyalty of Umrah pilgrims at PT Qiblatain Sakti, Gending, Probolinggo. The descriptive qualitative method was used with data from observations and interviews with 5 pilgrims and 2 officers. The results found that service aspects such as responsiveness, assurance, reliability, tangible, and empathy had a significant impact on congregation satisfaction and loyalty. Good service quality can increase the satisfaction and loyalty of Umrah pilgrims. This study recommends improving service strategies to increase congregational trust.
THE KEY TO COMPETITIVE ADVANTAGE IN CREATIVITY AND INNOVATION MANAGEMENT IN THE DIGITAL AGE Naylal Fithri; Moh febri; Miftahul Arifin; Ilham Jaya Kusuma; A.Rosikhon Fahmi
IZZI: Jurnal Ekonomi Islam Vol. 6 No. 1 (2026): IZZI: Jurnal Ekonomi Islam
Publisher : Lembaga Penerbitan, Penelitian, dan Pengabdian kepada Masyarakat (LP3M)  of Institut Badri Mashduqi Probolinggo Jawa timur Indonesia

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Abstract

This study examines the role of creativity and innovation management in strengthening organizational competitive advantage in the digital era, using a literature review method that draws upon more than twenty scholarly sources published between 2019 and 2025. The findings reveal that creativity is a unique and inimitable strategic resource, serving as the primary foundation for achieving sustainable competitive advantage. Innovation, which emerges from effective creativity management, encompasses the development of new products, processes, services, and business models that enhance organizational value and competitiveness. The implementation of digital technologies such as Artificial Intelligence (AI), the Internet of Things (IoT), and Big Data has been proven to accelerate innovation and improve operational efficiency.Furthermore, an open organizational culture and innovative leadership play a crucial role in fostering a collaborative environment that encourages creativity and continuous learning. The synergy between human creativity, structured innovation, and the use of digital technology is identified as a key element in maintaining organizational competitiveness. Theoretically, the study reinforces the concepts of the Resource-Based View, Dynamic Capabilities, and Open Innovation, while practically emphasizing the importance of technology-driven creativity and innovation management supported by an adaptive and progressive organizational culture.
Co-Authors A.Rosikhon Fahmi Aminah, Faiqotul Andriyana Andriyana David Kaluge Fasihul Lisan Firda Amelia Putri Hanatullah Ilham Jaya Kusuma Jayanti Riska Miftahul Arifin Moh febri Muhammad Rofek Nur Iftah Maufida Nur Kholida Nurin Sakinati Putri, Devi Amaliya Robiyatul Adawiyah Roiqotul Fitria Satria, Ph.D., Dias Shevina Nazalia Rachmadini Siti mutmainnah Siti Nur F. Siti Rohmah Susilo, Dr. Zainur Ridho