Article Per Year (5 Year)
p-Index From 2021 - 2026
2.012
P-Index
This Author published in this journals
All Journal Journal of Electronics, Electromedical Engineering, and Medical Informatics Jurnal Tecnoscienza Community Development Journal: Jurnal Pengabdian Masyarakat Indonesia Berdaya Prosiding Seminar Nasional Pengabdian Kepada Masyarakat Prosiding Seminar Nasional Pengabdian Kepada Masyarakat Communautaire: Journal of Community Service Journal of Halal Research, Policy, and Industry
Wulan, Tri Deviasari
Unknown Affiliation
Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

Published : 12 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 12 Documents
Search

 1   2 
Building Trust in the Digital Halal Market Nugroho, Dion Satrio; Wulan, Tri Deviasari
Journal of Halal Research, Policy, and Industry Vol. 4 No. 2 (2025): Journal of Halal Research, Policy, and Industry : Desember
Publisher : UNIVERSITAS NAHDLATUL ULAMA SURABAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33086/jhrpi.v4i2.8637

Abstract

This study aims to examine the effect of Digital Halal Marketing (DHM) on Consumer Trust (CT) by investigating the mediating roles of Social Media Engagement (SME). In the rapidly growing halal industry, digital platforms have become essential tools for communicating halal values, certification transparency, and ethical positioning. However, limited research has explored how digital halal strategies translate into consumer trust through relational mechanisms. This study employs a quantitative approach using covariance-based structural equation modeling (CB-SEM) with a sample of 250 respondents collected through structured questionnaires. The findings reveal that Digital Halal Marketing significantly influences Social Media Engagement and Brand Image. Furthermore, both Social Media Engagement and Brand Image have significant positive effects on Consumer Trust. The mediation analysis indicates partial mediation, demonstrating that trust is primarily formed through interactive engagement and favorable brand perceptions rather than direct marketing communication alone. The results suggest that halal-oriented digital strategies must prioritize transparency, interactivity, and value congruence to effectively build consumer trust. The study contributes to the integration of signaling theory and engagement theory within halal digital marketing literature and provides practical insights for managers seeking to strengthen trust in competitive digital environments.
Sosialisasi Profesi Bidang Sistem dan Teknologi Informasi kepada Siswa SMK AL ISLAH Surabaya Susanto, Fajar Annas; Sulistiyani, Endang; Wulan, Tri Deviasari; Sofia, Ainin; Yuliana, Yuliana; Irwana, Galeh Aria
Indonesia Berdaya Vol 7, No 3 (2026)
Publisher : UKInstitute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/ib.20261498

Abstract

Pengenalan terhadap profesi di bidang Sistem dan Teknologi Informasi masih kurang dipahami oleh siswa Sekolah Menengah Kejuruan (SMK) Al Islah Surabaya, terutama dalam hal pemahaman mengenai jenis-jenis profesi yang ada, keterampilan yang dibutuhkan, dan peluang karir yang tersedia. Hal ini mengakibatkan terbatasnya wawasan siswa terkait prospek kerja di bidang Teknologi Informasi. Tujuan dari kegiatan sosialisasi ini adalah untuk mengenalkan berbagai jenis profesi di bidang Sistem dan Teknologi Informasi kepada siswa kelas 12 SMK AL ISLAH Surabaya, serta mempromosikan Program Studi S1 Sistem Informasi Universitas Nahdlatul Ulama Surabaya (UNUSA) sebagai pilihan studi lanjutan. Metode yang digunakan dalam kegiatan ini terdiri dari beberapa tahapan, yaitu persiapan, pelaksanaan, dan evaluasi. Hasil dari kegiatan ini menunjukkan adanya peningkatan pemahaman siswa mengenai profesi di bidang Sistem dan Teknologi Informasi, serta ketertarikan yang lebih besar terhadap studi lanjut di bidang ini. Siswa juga memberikan respons positif terhadap materi yang disampaikan dan fitur demo website https://sarjanasiunusa.id/. Kesimpulannya, sosialisasi ini berhasil memberikan wawasan yang lebih baik mengenai profesi di bidang Teknologi Informasi kepada siswa SMK, serta berpotensi meningkatkan minat mereka untuk melanjutkan pendidikan di Program Studi Sistem Informasi UNUSA.
Co-Authors Algristian, Hafid Aliffiany, Aisa Amri Rasyid, Reizano Arifianti, Novalina Bambang Edi Suwito Bintarti, Tri Wahyuni Budiarti, Rizqi Putri Nourma Cahyati, Dwi Putri Dedi, Muhammad Dike Bayu Magfira, Dike Bayu Endah Budi Permana Putri Endang Sulistiyani Enggriana, Findi Nita Ghofirin, Mohamad Heni Agustina Ika Mardiyanti Ima Kurniastuti Irwana, Galeh Aria Ismail, Zainul Hadi Wildan Jannah, Ken Putri Raudhatul Khusnah, Hidayatul Lisnawati, Diana Arum Mardhotillah, Rachma Rizqina Maslia, Ramzi Dhamar Fahlefi Maulidya, Mielysa Mauluddiana, Hesti Lestari Naufal, Rafif Novita, Nurul Riska Nugroho, Dion Satrio Putri Pambayun, Cindy Ayu Rizki Amalia Elfita Saputro, Hendik Eko Sholikha, Hestitus Siswanti, Anas Tifa Rahma Sofia, Ainin Soraya, Sabrina Ifahdini Sulistiyani, Endang Susanto, Fajar Annas Teguh Herlambang Yudianto, Firman Yuliana Yuliana