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All Journal Jurnal Manajemen Teknologi Journal of Business and Management The Indonesian Journal of Business Administration Gadjah Mada International Journal of Business Journal of Regional and City Planning Jurnal Administrasi Kesehatan Indonesia The Asian Journal of Technology Management (AJTM) Binus Business Review Syntax Literate: Jurnal Ilmiah Indonesia Journal of Innovation, Business and Entrepreneurship Almana : Jurnal Manajemen dan Bisnis International Journal of Applied Business Research Jurnal Doktor Manajemen (JDM) Indonesian Journal of Electrical Engineering and Computer Science Jurnal Transportasi Multimoda Journal of the Civil Engineering Forum International Journal of Management, Entrepreneurship, Social Science and Humanities (IJMESH) Cerdika: Jurnal Ilmiah Indonesia Eduvest - Journal of Universal Studies Journal of Consumer Study and Applied Marketing Journal Integration of Management Studies
Belgiawan, Prawira Fajarindra
School of Business and Management, Institut Teknologi Bandung
Aerospace Engineering Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Neuroscience Public Health Social Sciences Transportation Other

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Journal : The Asian Journal of Technology Management (AJTM)

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The Influence of Attitudes, Subjective Norms, and Perceived Behavioral Control of Commuter Intentions to Use Public Transportation in Greater Bandung, Indonesia Cariera, David; Joewono, Tri Basuki; Belgiawan, Prawira Fajarindra
The Asian Journal of Technology Management (AJTM) Vol. 16 No. 1 (2023)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2023.16.1.2

Abstract

Although public transport provides many benefits, such as a cleaner environment, reduced congestion, and increased sustainable transportation, many people still prefer private transport. This motivates the exploration of users’ intention to choose and use public transportation. This study explores the psychological factors of public transport users based on the theory of planned behavior (TPB). TPB assumes behavior built because of the intention. Attitude (ATT) does not determine the intention to influence behavior directly but through a combination of Subjective Norms (SN) and Perceived Behavioral Control (PBC). Responses from public transport users in Greater Bandung were collected using a questionnaire. The results show that attitude (ATT) is the most vital factor that positively influences user intention, based on standardized estimates of 0.866 (ATT), 0.301 (PBC), and 0.202 (SN). Environmental and climate issues have the most significant influence on user attitudes when compared to quality factors sorted by standardized estimated values such as travel time, safety, and fare. Previous research revealed that the dominant factor was quality, but in this study, it switched to factors of transportation activities that affect the environment. In fact, the factor of ease of use and encouragement of information media is crucial to be considered by stakeholders.
Exploring Bandung Public Bus Commuter Satisfaction and Loyalty Faridian Wirayat, Mohamed Yusuf; Belgiawan, Prawira Fajarindra
The Asian Journal of Technology Management (AJTM) Vol. 16 No. 1 (2023)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2023.16.1.3

Abstract

Bandung, the capital of West Java, is 2021 Indonesia's most crowded city. Congestion happens even then since the number of cars in Bandung has grown by an average of 11% annually. To overcome the congestion, the Ministry of Transportation Republic Indonesia programme created the "Teman Bus" programme in December 2021. Therefore, this study explores the impact of factors influencing passenger loyalty towards public bus services. A cross-sectional survey of bus users in Bandung was conducted in June 2022, with 211 respondents. The data were analysed using structural equation modelling. Using PLS-SEM, the relationship between constructs and loyalty was examined, and importance-performance map analysis was used to determine which drivers should prioritise increasing levels of a target construct of interest. The results indicate that perceived safety and security, perceived service quality, and image significantly influence loyalty. It also implies that those three variables, as revealed by the study's findings of the importance and performance matrix, need to be improved to increase customer loyalty when it comes to bus services.
Co-Authors Adzhani, Indira Ayu Akhmad Rizal Arifudin Amalia, Hanif Mentari Anggiana, Hanna Annisa Rahmani Qastharin Anzy Indrashanty Arsallia, Sheryta Aurik Gustomo Bambang Pramono Cariera, David Christina Ari Pramono Putri Dedy Cahyadi Dedy Sushandoyo Dimas Bayu Endrayana Dharmowijoyo Dirgoaji, Chrisnanda Mukti Elviana R. Simbolon Faridian Wirayat, Mohamed Yusuf Ferica, Michelle Fitri Aprilianty Gumilang, Muhammad Pring Ligar Hapsari, Yustisiana Tika Harimukti Wandebori Hasriwan Putra Herawati Herawati Herma Juniati Idham, Idham Ikhsani, Nadine Maura Ikhsani, Nadine Maura Intariani, Diah Dewi Irawati Andriani Jasmine Shafira, Jasmine Liane Okdinawati LIANE OKDINAWATI, LIANE Lidia Mayangsari Listantari Listantari Maria Magdalena Marlia Herwening Mayangsari, Lidia Muhamad Abdilah Ramdani MUHAMAD RIZKI Muhammad Rafi Fathurahman Muharrama, Rivadi Ariq Munandir, Adi Mursyid Hasan Basri Mustika Sufiati Purwanegara Natalie, Gabriella Nisful Laila Nofela, Nabilla Putri Nugraha, Ivan Zacky Nur Alim, Muhammad Iqbal Oktofa yudha Sudrajad Persada, Satria Fadil Putri, Navissa Syahnindita Raden Aswin Rahadi Ramadhan, Mochamad Ramadhan, Yusuf Afif Reslyana Dwitasari Reza Ashari Nasution Rita Pasaribu Rudito, Priyanto Sakti, Satrio Pramanta Salsabila, Unik Hanifah Samardhya, Kalyana Anjani Santoso, M. Setyawan Satara, Ashifa Setiawan, Christoforine Agatha Subekti, Muhammad Raka Rio Imam Subiakto Soekarno Suci Susanti Sudarso Kaderi Wiryono Sugiyanto Sugiyanto Suwarno, Bukky Tanzil, Devina Tri Basuki Joewono Umiyatun hayati Triastuti Utari, Beatrice Amabella Wardhana, Sokha Wawan Dhewanto Win Akustia Windasari, Nila Armelia Wirayat, Mohamed Yusuf Faridian Yessi Gusleni Yudha, Jerry Pima yuveline aurora