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putri, natasya
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PENGARUH PROMOSI DI MEDIA SOSIAL, FEAR OF MISSING OUT (FOMO), DAN SELF-CONTROL TERHADAP PERILAKU IMPULSIVE BUYING PADA GENERASI Z DALAM PERSPEKTIF EKONOMI SYARIAH Putri, Natasya; Yustati, Herlina; Hartini, Kustin
Jurnal Ekonomi Sakti Vol 15 No 1 (2026)
Publisher : LPPM - STIE SAKTI ALAM KERINCI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36272/jes.v15i1.505

Abstract

The purpose of this study is to determine how much influence the influence of promotions on social media, fear of missing out (FOMO), and self-control on impulsive buying behavior in generation Z in the perspective of Islamic economics. This study uses a quantitative method with primary data collection techniques in the form of questionnaires distributed to 140 respondents. The sample in this study was gen z aged 17-29 years, domiciled in Tengah Padang village and shopee users. The data analysis technique used is Partial Least Square analysis with the help of the Smartpls application. The results of the study show that partially promotions on social media, fear of missing out (FOMO) have a positive and significant effect on impulsive buying, and self-control has a negative and significant effect on impulsive buying. Simultaneously, promotions on social media, FoMO, and self-control have a significant effect on impulsive buying with an R-Square value of 0.585.
Implementasi Program Kostratani melalui Hilirisasi Inovasi Teknologi Padi Guna Mendukung Swasembada Pangan Nasional Nurhayati; Kusumadinata, Ali Alamsyah; Nihal, Naila; Putri, Natasya; Rahmanto, Neno; Fernando, Rico Hans; Pitoyo, Saufa Hanif; Putri, Wiharda
AGRINUS : Jurnal Agro Marin Nusantara Vol. 3 No. 1 (2026): AGRINUS: JURNAL AGRO MARIN NUSANTARA
Publisher : Yayasan Pengembangan Dan Pemberdayaan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62180/5ndft279

Abstract

Sektor pertanian merupakan pilar krusial dalam kedaulatan pangan nasional, di mana padi menjadi komoditas strategis utama. Penelitian ini bertujuan untuk: (1) menganalisis kinerja penyuluh Balai Penyuluhan Pertanian (BPP) dalam menghilirisasi teknologi budidaya padi; (2) mengidentifikasi kendala selama pelaksanaan penyuluhan; dan (3) mengevaluasi dampak nyata penyuluhan terhadap peningkatan produksi padi di Kabupaten Pringsewu, Lampung. Penelitian ini menggunakan pendekatan studi kasus dengan metode analisis deskriptif kualitatif. Data dikumpulkan melalui wawancara, observasi, diskusi kelompok terfokus (FGD), serta studi dokumen data sekunder. Hasil penelitian menunjukkan bahwa penyuluh BPP telah berperan efektif sebagai fasilitator dan motivator melalui program Kostratani dengan mendiseminasikan teknologi Tanam Benih Langsung (Tabela), Tanpa Olah Tanah (TOT), varietas genjah, dan teknologi Salibu. Meskipun demikian, efektivitas hilirisasi masih terhambat oleh rendahnya kapasitas adopsi petani, keterbatasan alat mesin pertanian (Alsintan), permodalan, serta faktor perubahan iklim. Dampak nyata dari intervensi teknologi ini terlihat pada peningkatan Indeks Pertanaman (IP) menuju IP 300 dan kenaikan total produksi padi sebesar 4,8% pada tahun 2024. Penelitian ini menyimpulkan bahwa transformasi digital dan penguatan peran BPP menjadi kunci utama dalam akselerasi swasembada pangan, namun perlu disertai kebijakan yang berorientasi pada peningkatan kesejahteraan ekonomi petani secara komprehensif.
Co-Authors Alfajri, Ockto Ali Alamsyah Kusumadinata Amalia, Shinta Ardesta, Pauta Sapa Arina Zulfa Arrosyad, Muhammad Iqbal Azzahra, Nadinda Candra, Puput Danang Mahendra Danang Mahendra, Danang Dhiya, Inas Fadhilia, Wida Febriansyah, Okta Fernando, Rico Hans Furqon, Chusnul Hartini, Kustin Indra, Yetti Afrida Isyarillah, Prada Joko Minardi Joko Minardi, Joko Leni Amrita Mei, Diyah Nihal, Naila Nurhayati Oktaviano, Sefian Pitoyo, Saufa Hanif Putri, Wiharda Rahmahnusiya, Elvina Triya Rahmanto, Neno Saputri, Arnila Uswatun Hasanah Utami, Rahayu Hardianti Wibisono, Marshall Yeni, Isra YUSTATI, HERLINA Zaki, Khozin