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PERSEPSI DAN EKSPEKTASI WISATAWAN TERHADAP KUALITAS PELAYANAN RUMAH MAKAN WISATA DI DESA TERONG, KABUPATEN BELITUNG Harahap, Zulkifli; Hamonangan, Samuel; Karo Karo, Pelliyezer
Jurnal Akademi Pariwisata Medan Vol 8 No 1 (2020): Jurnal Akademi Pariwisata Medan
Publisher : Politeknik Pariwisata Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36983/japm.v8i1.63

Abstract

Kualitas pelayanan merupakan salah satu dimensi dalam mencapai kepuasan wisatawan ketika berkunjung, tidak hanya pada destinasi wisata tetapi juga pada restoran atau rumah makan wisata. Hal ini penting dijaga demi menjaga pariwisata berkelanjutan. Penelitian ini untuk menganalisis tingkat persepsi dan tingkat ekspektasi dari kualitas pelayanan rumah makan wisata di Desa Terong, Kabupaten Belitung. Kualitas pelayanan yang diteliti mencakup variabel tangible, reliability, responsiveness, assurance dan emphaty. Teknik pengumpulan data yang digunakan adalah wawancara, kuesioner, dan observasi. Model analisis data yang digunakan dengan metode Importance Performance Analysis (IPA), untuk mengetahui prioritas terhadap indikator yang dapat mempengaruhi kualitas pelayanan. Populasi penelitian adalah 60 orang wisatawan yang sedang berwisata di Kabupaten Belitung. Penelitian menunjukkan. indeks tingkat kesesuaian dari kualitas pelayanan berada pada angka 77,57 persen dan untuk meningkatkan kualitas pelayanan teridentifikasi terdapat sepuluh indikator yang menjadi faktor prioritas perbaikan. Enam indikator lain terdeteksi sebagai faktor penunjang kualitas pelayanan, berprestasi telah mampu memenuhi tingkat ekspektasi wisatawan.
Kecenderungan Keputusan Akademik pada Politeknik Pariwisata Palembang Karo, Pelliyezer Karo; Hamonangan, Samuel
JEKPEND: Jurnal Ekonomi dan Pendidikan Vol 4, No 2 (2021): Juli
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jekpend.v4i2.20949

Abstract

Keputusan dalam menentukan pilihan perguruan tinggi melalui identifikasi pengaruh dari tujuh variabel mencakup budaya, kelompok rujukan, keluarga, bauran pemasaran, persepsi, motivasi dan sikap merupakan objek dalam penelitian ini. Subjek penelitian adalah calon mahasiswa angkatan 2020 dan mahasiswa angkatan 2019 dengan total sampel sebesar 342 responden dengan metode proportionate stratified random sampling pada dua stratum sampel. Hasil analisis secara simultan menunjukkan bahwa seluruh variabel dependent berpengaruh secara serempak terhadap keputusan akademik sebesar 89,5 persen. Secara parsial, hasil penelitian menunjukkan setiap variabel dependent berpengaruh positif dan signifikan terhadap keputusan akademik dengan proporsi variabel dominan adalah keluarga, budaya dan persepsi
The Effect Dimension of Servicescape on Revisit Intention : Study Case: Lotus Lounge Wyndham Opi Hotel Palembang Anggraini, Meisya; Yuniarti, Rizka; Sari, Tasya Komara; Hamonangan, Samuel; Lesmana, Andhika Chandra
Journal of Mandalika Review Vol. 4 No. 2 (2025): Journal of Mandalika Review
Publisher : Politeknik Pariwisata Lombok

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55701/mandalika.v4i2.236

Abstract

Introduction: This research aims to determine the effect of servicescape on revisit intention at Lotus Lounge Wyndham Opi Hotel Palembang. Lotus Lounge locate at Wyndham hotel which is one of the 4-star hotels in Palembang City. This means that Lotus Lounge should be one of the cafés or lounges of choice for customers or visitors, because it is in a 4-star hotel, strategically located in the center of the crowd, and close to public transportation. Methodology: A quantitative descriptive approach was used in this study, with data analyzed using IBM SPSS Statistics version 25 to identify the most influential servicescape indicators on revisit intention. A total of 60 respondents were selected based on the Lemeshow sampling formula. Findings: The findings show that ambient condition emerged as the most influential indicator, with a mean score of 3.20. In contrast, the indicator Signs, Symbols, and Artifacts was identified as an area needing improvement particularly in the visibility of restroom signs, exit doors, and clear indicators for smoking and non-smoking zones. Conclusion: The ambient condition significantly affects guest comfort and revisit intention. Natural lighting from windows, the lounge’s strategic location near the lobby, and soothing background music, jazz and pop contribute to a relaxing and welcoming atmosphere. Additionally, proper temperature, pleasant aromas, and clear area signage enhance the overall guest experience. These combined elements position Lotus Lounge as a comfortable and inviting space for relaxation, socializing, and professional interactions encouraging guests to return in the future.
The Influence of Social Media, Tourist Experience, and Brand Awareness on Culinary Tourism in Lahat Hospitality Industry Simangunsong, Kartika Thersia; Hasan, Hanif; Karo Karo, Pelliyezer; Indra Syahputra, Muhammad Halfi; Permatasari, Mustika; Hamonangan, Samuel; Az Zahra, Fatma
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v3i3.5276

Abstract

Culinary tourism has emerged as a key driver in strengthening destination competitiveness, particularly in regions such as Lahat where authentic local cuisine is central to the visitor experience. This research explores how social media, tourist experiences, and brand awareness contribute to the development of culinary tourism in Lahat’s hospitality sector. A quantitative, explanatory approach was employed, involving 100 respondents selected through purposive sampling. Data were obtained via structured questionnaires distributed both directly at culinary venues and through online platforms, and subsequently analyzed using descriptive statistics, correlation analysis, and multiple regression with SPSS.The analysis indicates that social media engagement, tourist experience, and brand awareness all exert significant positive effects on culinary tourism. Among these, tourist experience proved to be the strongest predictor, demonstrating the importance of food quality, ambience, and service encounters in shaping visitor satisfaction and loyalty. Social media was found to be effective in influencing travel decisions by showcasing user-generated and visually appealing content, while brand awareness enhanced destination recognition and encouraged word-of-mouth promotion. Together, the three variables accounted for 62% of the variance in culinary tourism outcomes, reflecting their combined influence in shaping tourist behavior and destination appeal.The study enriches the academic discourse by providing empirical evidence from an emerging culinary destination, illustrating how digital interaction, experiential value, and brand identity converge to promote sustainable tourism. From a managerial standpoint, the results emphasize the need for stakeholders to adopt digital storytelling, cultivate authentic culinary experiences, and strengthen Lahat’s gastronomic branding to secure its position as a distinctive culinary tourism destination.