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All Journal Jurnal Progres Ekonomi Pembangunan JEP (Jurnal Ekonomi Pembangunan) Anoa : Jurnal Pengabdian Masyarakat Sosial, Politik, Budaya, Hukum. Ekonomi JEP (Jurnal Ekonomi Pembangunan) Sabangka Abdimas Jurnal Pengabdian Masyarakat Sabangka JIDE : Journal Of International Development Economics Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Penelitian dan Pengkajian Ilmiah
Asizah, Nur
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Tingkat Keterbacaan (Readibility) Informasi Keuangan pada Media Publik Bank BTN dan Dampaknya terhadap Pemahaman Nasabah Dali, Meilina Widya; Kum, Ariel Setiawan; Hilali, Nurlaila; Nonoi, Nurwidyawati; Husna, Faldi; Entengo, Nurhujah Syahrani; Pakaya, Nurmila Febriani; Asizah, Nur; Saman, Jamal Rasidi; Kumisi, Amelia Defriana B.; Muchtar, Fitri Febrianti; Kurniawan, Aurel Septian; Kusira, Nur Marfa; Piuwa, Aisyarah Arabella
CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah Vol. 3 No. 1 (2026): CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah, Januari 2026
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/cendekia.v3i1.2207

Abstract

Financial information presented through bank public media plays a crucial role in helping customers understand the financial conditions and services offered. However, the readability of this information is often hampered by the use of technical terms and less straightforward language. This study aims to analyze the readability of financial information in Bank BTN's public media and its impact on customer understanding. The research method used is a qualitative descriptive approach, with data collection techniques through observations of Bank BTN's public media and customer interviews. The results indicate that the readability of Bank BTN's financial information is in the adequate category, but some sections are still difficult for customers to understand, especially those without a financial background. This low readability impacts customers' suboptimal understanding of the financial information provided. Therefore, Bank BTN is advised to simplify the language and presentation of information to make it more easily understood by all levels of customers.
Co-Authors Aedy, Hasan Afiat, Muh. Nur Ambo Wonua Nusantara, Ambo Wonua Arifuddin Arifuddin Dali, Meilina Widya Dewangga, Puspa Entengo, Nurhujah Syahrani Gamsir, Gamsir Hilali, Nurlaila Husna, Faldi Ilyas Ilyas Jamal Nasir Baso, Jamal Nasir Kum, Ariel Setiawan Kumisi, Amelia Defriana B. Kurniawan, Aurel Septian Kusira, Nur Marfa Lapipi, Lapipi Muchtar, Fitri Febrianti Muthalib, Abd. Azis Nonoi, Nurwidyawati Nur, Syamsir Pakaya, Nurmila Febriani Paula Tamburaka, Irmawati Piuwa, Aisyarah Arabella Rahmila Rahmila, Rahmila Rosnawintang, Rosnawintang Saman, Jamal Rasidi Saputri, Widya Eba Sari, Meilan Anja Tajuddin Tajuddin, Tajuddin Tamburaka, Irmawatty P Wali Aya Rumbia, Wali Aya Zainuddin Saenong, Zainuddin