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All Journal Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Konvergensi : Jurnal Ilmiah Ilmu Komunikasi Indonesian Journal for Social Responsibility Jurnal Ilmu Ekonomi dan Sosial (JIES) I-Pop: International Journal of Indonesian Popular Culture and Communication Jurnal InterAct TOFEDU: The Future of Education Journal
Kurnia, Ari
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Social Sciences Other

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Pemetaan Permasalahan dalam Pelaksanaan Pagelaran Heman Ka Budak dalam Peningkatan Kebanggaan Budaya Sunda Hanathasia, Mirana; Suharyanti; Kurnia, Ari
Indonesian Journal for Social Responsibility Vol. 1 No. 02 (2019): December 2019
Publisher : LPkM Universitas Bakrie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/ijsr.v1i02.10

Abstract

Preservation of local culture can be finish with various activities, which is an art performance. Through the Heman Ka Budak performance, conducted by Dinas Pendidikan dan Budaya (Disdikbud) of Kuningan District, West Java, it produces of arts and cultural-themed activities that are routinely every week at the Car Free Day event. The purpose of this Social Responsibility is to increase the pride of Sundanese culture by the community, especially teenagers and the support of many parties in preserving local culture. In dealing with the problem of lack of public awareness in preserving local culture, evaluations through the Focus Group Discussion (FGD) technique, which of Dinas Pendidikan dan Budaya (Disdikbud), artists as a participated in the activities of Heman ka Budak. In the FGD, Heman ka Budak activities faced of obstacles in the preservation this Sundanese culture. In addition to not getting funds to support activities, such as transportation costs for performers, consumption, and other technical costs, Mass Media to promotion and information also only uses Facebook and Instagram. There is no involvement of local and national Mass Media as well as sponsors of funding or products. So, local cultural preservation activities have not become a mass public concern, only held in the Kuningan District, West Java. The involvement of young people in this activity is only as a filler, not as long as they do promotions and publications as a pride towards the local culture.
Pemanfaatan Jejaring Sosial dalam Mencari Referensi Resep Makanan Pendamping ASI bagi Working Mom Kurnia, Ari; Asiah, Nurul; Cempaka, Laras; Pujadi Susilo, Tri
Indonesian Journal for Social Responsibility Vol. 2 No. 02 (2020): December 2020
Publisher : LPkM Universitas Bakrie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/ijsr.v2i2.21

Abstract

The babies are six months and over enter the fulfillment phase of complementary food. Working Mom often has difficulty in preparing the child's food, due to limited time and knowledge of food recipes, so using frozen food is an easy way to provide food. Apart from being considered more economical, cleanliness is also more guaranteed, and the most important thing is that nutrition is fulfilled and fresh when consumed even though you have to struggle with time. The purpose of this Community Service is to educate working mom in utilizing social media as a means of finding information, as well as a verified, trusted source. The method used was a Focus Group Discussion (FGD) with approximately 30 participants from the Mom Blogger Community and the City of Pelangi in Pancoran, South Jakarta. The FGD’s result, the Working Mom utilizes social media because of their network and the ease of making food, no longer looking for trusted sources because of their lack of understanding in using smartphones, so that even though the making of MPASI recipes is accessed through a number of mass media and social media, it is necessary to consider, composition, material handling, processing techniques, sanitation and storage techniques.
Pelatihan Digital Marketing untuk Ibu-Ibu Rumah Tangga di Kecamatan Gempol, Kabupaten Pasuruan, Provinsi Jawa Timur Iman Santoso, Berkah; Mulyasari Agustini, Prima; Kurnia, Ari
Indonesian Journal for Social Responsibility Vol. 2 No. 02 (2020): December 2020
Publisher : LPkM Universitas Bakrie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/ijsr.v2i2.24

Abstract

Household economics reinforcement, especially in village areas, has become responsibility among government through village community empowerment programs and the family economic activity. Housewives, who were managing household economy, often lack of time, power and resources while managing their household economy. Meanwhile, the husband has main responsibility to support household economy to do their job in earning money. He also has limitation to fulfil household needs. One of the alternative breakthrough to empower housewives is using the digital media as an appropriate media which is one of the goods and services home production marketing channel through digital marketing. The writers has given digital marketing workshop using social media which has been installed in audience’s smartphone, in location Kejapanan Village, Gempol, Pasuruan, Jawa Timur to its related purpose. Furthermore, the workshop is aimed to develop creative-entrepreneur housewives in Kejapanan Villages which are able to use digital marketing media for promoting household products and services independently.
KEHIDUPAN SOSIAL EKONOMI PENGRAJIN MUDA TENUN SIAK DI KECAMATAN SIAK Kurnia, Ari; ', Syafrizal
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 10: Edisi II Juli - Desember 2023
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research was conducted in the village of Kampung Rempak Siak, Siak District, Siak Regency. The purpose of this study was to find out the social life of young Siak weaving craftsmen and to find out the economic life of young Siak weaving craftsmen. The research subjects involved in this study were 4 craftsmen and 1 key informant, namely the owner of a weaving business in the village of Kampung Rempak Siak, Siak District, Siak Regency. This research use desciptive qualitative approach. The methods used are observation, documentation and in-depth interviews using three elements, namely data reduction, presentation and conclusion. From the results of the research conducted, it shows that: 1) The social life of young weaving craftsmen when viewed from the factors behind becoming craftsmen is due to economic factors and also because the work is relaxed and there is no pressure. Where in everyday life communication and relations between workers and workers with owners are very good. Where workers respect each other and also have good ethics and help each other if a colleague needs help, however, under no matter how good the conditions, conflict will still occur, whether it's a scramble in making woven motifs or other things. The working time is determined by the worker so that each worker determines the working time in a different day. Likewise for vacation time every month the owner gives 4 times off, each worker may take all of it or not. 2) The economic life of young weaving craftsmen when viewed from their monthly income is around Rp. 500,000 – Rp. 3,000,000, the amount of this income depends on the amount of woven cloth produced. With the income earned by workers being able to meet their daily needs, this is helped because the owner provides housing and other facilities. For long-time workers, they are able to set aside their income to save. Keywords: Weaving Craftsmen, Social Life and Economic Life
Shemale as the discriminated LGBT in the film 'Bulu Mata' Wayrooy, Nanda Dwi Puspita; Kurnia, Ari
I-Pop: International Journal of Indonesian Popular Culture and Communication Vol. 3 No. 1 (2022): I-POP Vol 3 No 1 (January-June 2022)
Publisher : Program Studi Ilmu Komunikasi Universitas Bakrie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/i-pop.v3i1.158

Abstract

The existence of shemale (transgender from male to a female) is still taboo in Indonesia, especially in less developed areas. This article sheds light on how Bulu Mata, as a documentary film, represents shemale discrimination as an LGBT group minority. Using the Peircean semiotics method, we dissected 27 scenes about transgender discrimination in Bulu Mata and analyzed them in the representamen, object, and interpretant stages. We found three verbal harassment, twenty scenes showing ostracized transgender, and three scenes of physical violence experienced by shemale. Intertextually, we also found media documents (both conventional and social media) that captured, reported, and retold various Shemale activities in some areas of Indonesia. Still, the contents and messages were widely discriminated against by the public who watched them.
The Developmment of Learning Model of Basic Technique in the College Students of PJKR Kurnia, Ari; Dian Estu Prasetyo; Zuhar Ricky
The Future of Education Journal Vol 1 No 2 (2022): November
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (625.026 KB) | DOI: 10.61445/tofedu.v1i2.41

Abstract

The model development uses the ADDIE model which consists of 5 stages, namely, analysis (analyze), design (design), development (development), implementation (implementation), evaluation (evaluation). The five stages were carried out through analysis of student needs, and analysis of student characteristics. Then the validation test was carried out by 4 validators (expert team), practicality test by PJOK lecturers and 10 students, after the model was categorized as valid and practical, then the effectiveness test was carried out. The results of the research on developing learning models of basic badminton techniques for physical education students, the validity test obtained percentage data with an average of 92.85% categorized as very valid, the practicality test by PJOK lecturers with a percentage of 75% was categorized as valid, and the student practicality test with a percentage of 92.5% was categorized as very practical, while the effectiveness test with a percentage of 80% was categorized as very effective. Based on the results obtained, the basic badminton technique learning model in PJOK learning is categorized as valid, practical, and effective.
ENVIRONMENTAL NEWS IN MEDIA: AS SOCIAL RESPONSIBILITY AND PRODUCTION COMMODITY Mihardja, Eli Jamilah; Azmawati, Azman Azwan; Kurnia, Ari
Jurnal InterAct Vol. 7 No. 1 (2018): Jurnal InterAct
Publisher : School of Communication - Atma Jaya Catholic University of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/interact.v7i1.4042

Abstract

Previous studies have suggested that mass media plays a role in raising public awareness on environmental issues (Jurin, 2010), disseminating information to the community (Campbell, 1999) and educating the public on environmental issues. Media is also an important translator of scientific information and policy for audience (Boykoff, 2009). However, there are many barriers to the media to do those, especially in Indonesia (Mihardja, 2017). This paper describes the production process of environmental stories in Indonesia's mainstream media as well as various factors that influencing this process. The description is reviewed with a discussion of Media Theory to understand the challenges and opportunities faced by the media to carry out its role to participate in efforts to maintain the quality of the environment.
KONVERGENSI MEDIA DAN PERUBAHAN KEBIASAAN MENONTON SINETRON PRIME TIME PEREMPUAN PENONTON SETIA Putryani Saragih, Ruth; Kurnia, Ari; Prabowo, Maybi
Konvergensi Vol 5 No 2 (2024): Konvergensi: Jurnal Ilmiah Ilmu Komunikasi (Desember 2024)
Publisher : Program Studi Ilmu Komunikasi Universitas Paramadina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51353/kvg.v5i2.988

Abstract

beradaptasi melalui digitalisasi dan konvergensi media. Konvergensi media menjadi keharusan bagi media konvensional agar konten yang diproduksi tetap relevan dan dapat dikonsumsi oleh masyarakat. Penelitian ini bertujuan untuk menggali informasi tentang viewing habit perempuan-perempuan penonton setia sinetron prime time televisi, bagaimana dan mengapa mereka tetap memilih menonton melalui media tradisional maupun beralih melalui media baru atau mungkin ada pilihan cara lain. Lebih lanjut juga diharapkan akan bisa diketahui apakah ada perbedaan pada perempuan-perempuan penonton setia sinetron prime time televisi tentang pilihan mereka di dalam mengonsumsi sinetron kegemaran mereka terkait latar belakang dan alasannya. Teori Uses and Gratifications digunakan sebagai kerangka untuk memahami motivasi penonton dalam mengakses media baru. Metode penelitian yang diterapkan adalah metode kualitatif dengan wawancara mendalam kepada subjek penelitian kepada subjek penelitian yang terdiri dari perempuan berusia 25 hingga 50 tahun, baik yang bekerja di sektor formal maupun informal. Hasil penelitian menunjukkan bahwa perempuan penonton setia sinetron memiliki kebiasaan menonton yang dipengaruhi oleh berbagai faktor, termasuk kebutuhan emosional, sosial, dan hiburan. Penonton juga menunjukkan keterikatan yang kuat terhadap karakter dan alur cerita sinetron, yang berfungsi sebagai pelarian dari rutinitas sehari-hari. Simpulannya, menikmati sinetron melalui televisi tetap menjadi pilihan utama bagi perempuan penonton setia meskipun ada perubahan dalam cara mengkonsumsi media dan konvergensi media memberikan peluang baru bagi industri sinetron untuk menjangkau audiens yang lebih luas. Kata Kunci: Konvergensi Media, Sinetron, Penonton Setia, Uses and Gratifications
Literasi Parenting Style Ditinjau dari Komunikasi Gender dan Media pada Pembinaan Kesejahteraan Keluarga Pondok Kopi Putri, Dianingtyas Murtanti; Kurnia, Ari; Kania, Dessy; Dedees, Adek Risma; Malik, Asmiati Abdul; Apriyanti, Maya; Sunarti, Sunarti
Indonesian Journal for Social Responsibility Vol. 7 No. 01 (2025): June 2025
Publisher : LPkM Universitas Bakrie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/ijsr.v7i01.290

Abstract

Improving the quality of human resources (HR) depends on the parenting styles applied. Implementing incorrect parenting styles can impact the cognitive, affective, and conative aspects of an individual. When parents' educational approaches are influenced by traditional views on gender roles, gender stereotypes can unintentionally be integrated into child-rearing, in this case with adolescents. This can lead to inequality and create unhealthy parenting styles. Recognizing this, there is a need for literacy on parenting styles reviewed from the perspective of gender communication and media for parents and adolescents. Through Community Service (PkM) activities, the focus is to provide knowledge about parenting styles in the digital communication era and how to implement soft skills such as effective communication with teenagers. Subsequently, participants can apply three pillars in building a good relationship between parents and their teenagers, namely empathy, tolerance, and loyalty. This activity is aimed at parents with teenagers at the Family Welfare Development (PKK) in Pondok Kopi, East Jakarta. Therefore, this activity is needed to increase awareness and knowledge of the participants about Generation Z's attitudes and behaviors. Furthermore, the results from the post-test showed that participants were very enthusiastic about participating in this activity and expressed a desire for more such events to further explore Generation Z from the perspective of communication psychology.
Merancang Strategi Kreatif Produksi Iklan Layanan Masyarakat dalam Menyampaikan Pesan Sosial Kurnia, Ari; Saragih, Ruth Putryani; Jessica, Miranda
Indonesian Journal for Social Responsibility Vol. 7 No. 01 (2025): June 2025
Publisher : LPkM Universitas Bakrie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/ijsr.v7i01.349

Abstract

Public Service Announcement (PSAs) are often rigid and seem serious because they aim to shape behavioral changes, both for individuals, groups and their social order. The ILM production process is the same as advertising production in general, but the output produced in PSA is not in the form of profit. PSA in social marketing requires a creative strategy in compiling messages and placing PSA media so that it is more able to encourage consumers to change behavior. Through this Community Service activity, creativity can also be expressed in PSA production which is built through various methods such as the courage to take risks, the courage to challenge assumptions, the courage to take opportunities for change and the ability to see in new ways. Community Service participants are students in grades X and XI at SMK Fransiskus 1 Jakarta, and collaborate with active students of the Bakrie University Communication Science Study Program, using the lecture method and Project Based Learning (PjBL) through audio-visual production training and public speaking provided by the Community Service Team and TVOne Senior Presenter, Indy Rahmawati. Furthermore, participants make PSA videos with topics related to the SDGs. The purpose of this activity is to provide an understanding of how creative strategies in making PSAs to convey persuasive messages and media placement as a social marketing medium. The results of this activity, participants know the characteristics of commercial advertising with PSAs and how to design creativity in PSAs production and delivery with good public speaking.
Co-Authors ', Syafrizal Adek Risma Dedees Apriyanti, Maya Azmawati, Azman Azwan Dessy Kania Dian Estu Prasetyo Dianingtyas Murtanti Putri Eli Jamilah Mihardja Iman Santoso, Berkah Jessica, Miranda Laras Cempaka Malik, Asmiati Abdul Mirana Hanathasia Nurul Asiah Prabowo, Maybi Prima Mulyasari Agustina Pujadi Susilo, Tri Putryani Saragih, Ruth Saragih, Ruth Putryani Suharyanti Sunarti Wayrooy, Nanda Dwi Puspita Zuhar Ricky