Claim Missing Document
Check
Articles

Found 3 Documents
Search

PENGARUH STRATEGI KEMITRAAN DAN MANAJEMEN MUTU UNTUK MENINGKATKAN KEUNGGULAN BERSAING DAN KINERJA PERUSAHAAN DALAM PEMENUHAN TANDAN BUAH SEGAR (TBS) DI PT.PERKEBUNAN NUSANTARA V Sumarti, Sumarti; Isyandi, B.; Samsir, Samsir
Jurnal Ekonomi Bisnis Kompetif Vol 4 No 2 (2025): Strategi, Inovasi, dan Kinerja Bisnis di Era Digital dan Globalisasi
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/bisniskompetif.v4i2.2424

Abstract

This research aims to examine and analyze the influence of partnership patterns and quality management on competitive advantage. To test and analyze the influence of partnership patterns and quality management on company performance. To test and analyze the influence of competitive advantage on company performance. To examine and analyze the influence of partnership patterns and quality management on company performance in meeting the supply of Fresh Fruit Bunches (FFB) through competitive advantage. The population in this study was 185 people. The total sample was 185 people. The data used in this research are primary data and secondary data, while the data collection technique uses a questionnaire. The data analysis method used in this research is Structural Equation Modeling (SEM). The research results show that partnership patterns influence the competitive advantage variable. Quality management influences competitive advantage. The partnership pattern has no effect on company performance. Quality management influences company performance. Competitive advantage is an important variable that is the main capital in business so that it influences the company's performance variables. Partnership patterns have a significant effect on company performance through competitive advantage. Quality management has a significant effect on company performance through competitive advantage
PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP LOYALITAS DI MEDIASI OLEH KEPUASAN PELANGGAN PADA JASA TRANSPORTASI PT. FAJAR RIAU WISATA DUMAI-PEKANBARU Nisyah, Habibah Tun; Isyandi, B.; Wijayanto, Gatot
Jurnal Daya Saing Vol. 9 No. 3 (2023): Kinerja SDM, Perilaku Konsumen, dan Dinamika Keuangan Perusahaan
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v9i3.1482

Abstract

This study aims to see and determine the direct and indirect effects of price and service quality on loyalty mediated by customer satisfaction. The population in this study are customers (passengers) of PT. Fajar Riau Tourism, totaling 19,876 by using a questionnaire. This research is a quantitative research with a descriptive design. The method used in this study aims to see the relationship between variables by using probability sampling which gives equal opportunities for each element of the population to be selected as members of the sample. With the criteria for passengers who are over 17 years old and have used transportation services more than once. Determination of the sample in this study using the tables of Isaac and Michael from certain populations with a level of 10%. Price has a significant positive effect on customer satisfaction and customer loyalty. Service quality has a significant positive effect on customer satisfaction and customer loyalty. Customer satisfaction has a significant positive effect on loyalty. Customer satisfaction is able to mediate the effect of price on loyalty. Customer satisfaction is able to mediate the effect of service quality on loyalty. Keywords: Price, Service Quality, Customer Satisfaction and Loyalty
Pemberdayaan Sekolah Luar Biasa Negeri Pembina Pekanbaru melalui Transformasi Digital, Optimalisasi Tata Kelola Keuangan dan Manajemen Usaha Berkelanjutan untuk Meningkatkan Daya Saing di Era Ekonomi Digital Alwie, Alvi Furwanti; Fikri, Khusnul; Ginting, Yanti Mayasari; Hamid, M; Nurulita, Suci; Syamsuri, Abdul Rasyid; Isyandi, B.; Fadhillah, Arif; Zainal, Gempar Maulana Putra; Sujudah, Azhifa; Oktaviandri, Akbar
Jurnal Pengabdian Kepada Masyarakat Sosial Humaniora Vol 5 No 2 (2025): Desember 2025
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kegiatan pengabdian kepada masyarakat mengenai pemberdayaan Sekolah Luar Biasa Negeri Pembina Pekanbaru melalui transformasi digital, optimalisasi tata kelola keuangan dan manajemen usaha berkelanjutan untuk meningkatkan daya saing di era ekonomi digital. Metode terdiri dari empat tahapan pelaksanaan program yaitu Persiapan Pelatihan, Pelatihan sistem penjualan online berbasis marketplace dan pelatihan sosial media marketing, Pelatihan Keuangan dan Penggunaan Software Akuntansi Sederhana serta Mentoring Keuangan, dan Evaluasi dan Monitoring. Pelatihan ini berhasil meningkatkan pemahaman peserta dalam semua aspek yang diuji melalui pre-test dan post-test. Peningkatan yang signifikan pada setiap soal menunjukkan efektivitas materi pelatihan dalam meningkatkan pengetahuan peserta tentang cara memanfaatkan marketplace untuk penjualan online dan memahami fitur-fitur dalam transaksi keuangan yang ada di dalam Sistem Informasi Keuangan. Pelatihan ini bertujuan untuk memberikan keterampilan praktis yang dapat membantu guru dan siswa SLBN Pembina Pekanbaru untuk lebih mandiri secara finansial dengan memanfaatkan platform digital untuk memasarkan produk keterampilan dan pertanggungjawaban keuangan mereka.