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All Journal Nurani: Jurnal Kajian Syariah dan Masyarakat Wardah JURNAL PENDIDIKAN TAMBUSAI Jurnal Ilmiah Ilmu Komunikasi Communique Jurnal Kajian Komunikasi dan Pembangunan Daerah An-Nashiha: Journal of Broadcasting and Islamic Comunication Studies Innovative: Journal Of Social Science Research JSIKOM (Jurnal Studi Ilmu Komunikasi) El-Mujtama: Jurnal Pengabdian Masyarakat Edutik : Jurnal Pendidikan Teknologi Informasi dan Komunikasi
Astrid, Gita
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Religion Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Factors Affecting Toxic Friendship Communication In WorkOrganizations In Palembang City Pebriana, Rina; Astrid, Gita; Indasari, Fera
Wardah Vol 25 No 1 (2024): Wardah
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Raden Fatah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/azmet184

Abstract

The work environment is a second home for people who have jobs. Communication behavior in friendship is important in building a good social relationship. However, not all friendships can have a positive impact, on the other hand, they can also have a negative impact, such as the term toxic friendship (bad/toxic friendship) in the work environment. This research aims to determine the factors that influence toxic friendship communication in work-organizational life in Palembang City. The theory used in this research is social identity theory. The research method uses quantitative with a total of 50 respondents. The data uses questionnaire data collection techniques via Google Forms. The research results show that if it is known that the KMO MSA value is 0.500 < 0.50 and the Bartlett's Test of Sphericity (Sig.) value is 0.000 < 0.05, then the factor analysis can be continued because it meets the first requirement. The MSA value of all variables studied is > 0.50, so the second requirement in this factor analysis is fulfilled. The extraction value for all variables is >0.50. Thus it can be concluded that all variables can be used to explain factors. The variance explained table and Screen Plot show that 4 component points have an eigenvalue >1, so it can be interpreted that 4 factors are formed in toxic friendship communication that occurs in the work environment in Palembang City. The research results show that friendship dynamics can reveal the emergence of toxic friendships with unhealthy patterns. Friendships in a toxic work environment in the city of Palembang can be characterized by a lack of boundaries in communication, conflicts that are not resolved properly at work, and the emergence of passive aggressiveness at work, or even emotional manipulation
Pengaruh Penggunaan Media Sosial Terhadap Perubahan Perilaku Pada Remaja di RW 10 Kelurahan 20 Ilir Timur I Palembang Putri, Nabila; Ropik, Ainur; Astrid, Gita
Jurnal Prodi Ilmu Komunikasi Vol 3 No 2 (2024): Jurnal Studi Ilmu Komunikasi Mei 2024
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Politik Universitas Islam Negeri Raden Fatah Palembang

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Abstract

including sSocial media has become an inseparable trend among society and teenagers. the use of social media can have a positive impact adn negative impacts among adolosescent, one of which is behavior change in adoloescents who are influencend by social media. Adoloscence is a transition from chilhood to adulthood that is prone to negative influences including from social media. the location of the study was conducted in Rw 10 Palembang which has 4 Rt, that is Rt 37,38,39,40. The type of research with questionnaire data collection techniques with likert scale measurements to measure 24 statements and the sample used is 64 respondens who are teenagers in Rw 10. Data analysis techniques used in this study include normality test, reliability test, linearity test, simple regression analysis test, hypothesis test. The result showed the value of the coefficient of determination (R square) 0,664 wgich contains the understanding taht use of free variable social media (Youtube social media use) against bound variables (behavior change) is 65,7% the result of a simple linear analysis obtained Y=4.953+0,907 X, the result of simple linear test of coefficients show that the value of the regression coefficient of social media use of 0,907 which is positive. The result of the t test analysis obtained a calculation of 11, 073 while the t tabel value was 1,669, thus that the calculated value of 11,073 > 1,669 (H0 was rejected and Ha was accepted)
ETIKA KOMUNIKASI PENGGUNAAN MEDIA SOSIAL “INSTAGRAM” OLEH GENERASI Z ( Studi pada Mahasiswa Fakultas FISIP UIN Raden Fatah Palembang): STUDI PADA MAHASISWA FAKULTAS FISIP UIN RADEN FATAH PALEMBANG Agustiana, Ira; Aprianti, Reza; Astrid, Gita
Jurnal Prodi Ilmu Komunikasi Vol 3 No 2 (2024): Jurnal Studi Ilmu Komunikasi Mei 2024
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Politik Universitas Islam Negeri Raden Fatah Palembang

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Abstract

Communications carried out on social media do not always use standard language, or language that matches Indonesian enhanced spelling (EYD), this causes many social media users to ignore aspects of values, norms and communication ethics. The social regulation system becomes mutual respect and is known as courtesy, manners, protocol and others. The purpose of the association guidelines is none other than to safeguard the interests of each involved so that they are happy, calm, peaceful, protected without harming their interests and guaranteed that their actions are carried out in accordance with prevailing customs and do not conflict with general human rights. This study aims to determine the communication ethics of using social media Instagram on students of the Faculty of Social and Political Sciences UIN Raden Fatah Palembang. The assessment approach used in this research is a qualitative research approach that uses data collection such as observation, interviews, and documentation. Based on the results of the research that the researchers have done, the researchers conclude that; The ethics of communication for the use of social media "Instagram" for Social Sciences students at Uin Raden Fatah Palembang, namely by getting to know the rules, before using social media, users are encouraged to know the rules that apply. Understand the age limit for social media users, social media does not have content filters in it, so negative images or news often appear that children should not see. Then pay attention to uploads, social media users are also expected to be very clever in sorting out personal things to upload. Filter before sharing, because those who still swallow the information they get raw and immediately spread the news without knowing the truth, causing hoax news to go viral faster, especially when using social media.
REPRESENTASI KESETARAAN GENDER DALAM DUNIA KERJA (STUDI KASUS PADA STASIUN PAL TV PALEMBANG): Studi Kasus Pada Stasiun PAL TV Paembang Permata, Shania Suly; Yenrizal; Astrid, Gita
Jurnal Prodi Ilmu Komunikasi Vol 3 No 2 (2024): Jurnal Studi Ilmu Komunikasi Mei 2024
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Politik Universitas Islam Negeri Raden Fatah Palembang

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Abstract

Gender equality is basically the same in all walks of life. God created male and female humans to be the same because they are the highest form of life on earth. However, sometimes there are several things that make the low role of women in life that often occurs, including in the world of work such as television stations, women's expectations for their role in society have shifted due to technological changes and globalization, many women have been proven to be able to lead their own lives in the world and leave the house. to pursue their interests outside the home is what can further their own professional and personal development as women. And it is believed to have a significant influence on the tendency of female television workers to represent the lack of women in the world of work. This research was conducted qualitatively directly at PAL TV Palembang Station. Respondents in this study were the main sources of women who worked in the PAL TV media industry. Functional Structural Theory explains that there are 3 elements that play an important role in this theory, namely: division of labor according to needs, function of social structure, and system of social structure. Which shows that the majority of women at the PAL TV Palembang station still feel that there is gender inequality in the world of work which they experience such as promotion and leading at every event. The purpose of this research is to find out whether it is true that in the PAL TV station there are employees who feel gender inequality. By proving the existence of this research, the researchers hope that there will be equality for women and men workers at the PAL TV station so that they can reconsider the things that are the root of the problem in this research.
THE INDONESIAN GOVERNMENT'S INTERVENTION IN MARKET PRICING (CEILING PRICE AND FLOOR PRICE) REVIEWED IN ISLAMIC ECONOMIC PERSPECTIVE Lusiana, Lusiana; Astrid, Gita
Nurani Vol 20 No 1 (2020): Nurani: jurnal kajian syari'ah dan masyarakat
Publisher : Universitas Islam Negeri Raden Fatah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/nurani.v20i1.6064

Abstract

In a country’s economy, government’s role is undebatable in theories or treasury of economic thought. Through various policies concerning the public sector, the government has a significant role in driving economic growth. One of them is the government’s role in Indonesia. The government’s role in Indonesia in the economic sector is key to a more prosperous society, and it is expected that Indonesia can become a developed and developing country. The economic magnitude and problems such as demand and supply cannot be given up to the market mechanism and free of economic forces. And how the government intervenes in price fixing when a market imbalance exists. Therefore, efforts to balance the growth of various economic sectors to supply must be in line with demand. It needs supervision and regulation by the State or government to obtain balanced economic growth. Thus, the researcher is interested to study government intervention in price fixing in the market and how it is viewed from Islamic economics. The results of this study show that the form of government intervention, both directly and indirectly in price fixing in the market is to protect consumers or producers through a price floor policy. Minimum price fixing or base prices performed by the government aims to protect producers. For instance, the price fixing of grain sold by farmers. And the maximum price fixing policy (price ceiling). The maximum price fixing policy is set to protect consumers. For instance, fix a maximum price for fuel oil, fertilizer, and medicines. In Islamic economics, government intervention is divided into two parts, including interventions that are forbidden or haram, involving government’s involvement in price fixing that are not based on applicable rules or do not consider overall market’s needs. Permitted interventions, including the involvement of the government in price fixing when an emergency occurs, where a third party is required in price fixing to create justice among market participants. Keywords: Government intervention, price fixing, price ceiling and price floor
OPTIMALISASI KOMUNIKASI EKSTERNAL HUBUNGAN MASYARAKAT PT. KAI DIVISI REGIONAL III PALEMBANG DALAM MENINGKATKAN CITRA PERUSAHAAN Rizqie, A. Aditya; ,, Komaruddin; Astrid, Gita
Jurnal Ilmiah Ilmu Komunikasi Communique Vol 7 No 2 (2025): Jurnal Ilmiah Ilmu Komunikasi Communique
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62144/jikq.v7i2.532

Abstract

Optimalisasi komunikasi eksternal merupakan faktor penting dalam membangun citra positif perusahaan. Penelitian ini menganalisis peran komunikasi eksternal Humas PT. KAI Divisi Regional III Palembang dalam meningkatkan kepercayaan dan hubungan dengan publik. Menggunakan metode kualitatif, penelitian ini dilakukan melalui wawancara, observasi, dan dokumentasi yang dianalisis menggunakan teori Manajemen Relasi (Relationship Management Theory) oleh Ledingham. Hasil penelitian menunjukkan bahwa komunikasi yang efektif dan transparan mampu membangun hubungan yang saling menguntungkan antara PT. KAI dan masyarakat. Strategi komunikasi yang diterapkan meliputi pemanfaatan media sosial, kampanye publik, serta program tanggung jawab sosial perusahaan (CSR). Humas PT. KAI berperan penting dalam menjaga citra perusahaan dengan menyediakan informasi yang akurat, menangani keluhan pelanggan dengan cepat, serta meningkatkan keterlibatan publik melalui berbagai program sosial. Selain itu, dinamika hubungan dengan publik terus berkembang, terutama dengan meningkatnya penggunaan teknologi digital dalam interaksi perusahaan. Dengan pendekatan yang lebih terbuka dan responsif, PT. KAI mampu memperkuat citra sebagai penyedia layanan transportasi yang terpercaya. Saran yang diajukan dalam penelitian ini meliputi peningkatan penggunaan media digital, peningkatan kualitas pelayanan melalui pelatihan staf, serta penguatan program CSR untuk memperkuat hubungan dengan masyarakat. Dengan strategi komunikasi yang lebih optimal, PT. KAI diharapkan dapat terus meningkatkan kepercayaan publik dan menjaga citra perusahaan sebagai penyedia layanan transportasi yang profesional dan inovatif.
Strategi Public Relations PT. Vista Agung Kencana Farm 4 dalam Meningkatkan Citra Perusahaan Utami, Silkana Tri; Muhaimin, Ahmad; Astrid, Gita
Innovative: Journal Of Social Science Research Vol. 5 No. 2 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i2.18653

Abstract

Dalam meningkatkan citra perusahaan Public Relations memegang peran penting untuk mencapai tujuan tersebut. Dalam kasus ini pengembangbiakan ayam dengan jumlah besar di Farm 4 PT. Vista Agung Kencana memberikan dampak negatif yang dirasakan oleh Masyarakat sekitar, terutama dengan munculnya aroma tidak sedap dan banyaknya serangga seperti lalat. Dampak ini tidak hanya mempengaruhi lingkungan fisik tetapi juga menimbulkan masalah sosial yang dapat merusak citra perusahaan. Oleh karena itu, perusahaan memiliki tanggung jawab untuk memperhatikan dan menjaga lingkungan serta para stakeholder. Penelitian ini bertujuan untuk mengetahui strategi Public Relations PT. Vista Agung Kencana Farm 4 dalam meningkatkan citra perusahaan. Metode yang digunakan adalah deskriptif dengan pendekatan kualitatif, melalui observasi, dokumentasi, wawancara, catatan memo, dan dokumen resmi lainnya. Penelitian ini menggunakan teori manajemen reputasi oleh Charles J. Fombrun. Hasil penelitian menunjukkan bahwa strategi Public Relations PT. Vista Agung Kencana Farm 4 melibatkan pelaksanaan program CSR yang dirancang berdasarkan kebutuhan masyarakat, seperti pembagian telur ayam, program anak asuh, dan CSR berupa bantuan sarana ibadah, sarana olahraga dan sarana umum untuk desa payalingkung. Perusahaan juga menekankan pentingnya strategi komunikasi yang baik untuk menghindari kesalahpahaman serta menunjukkan respons cepat dalam menangani keluhan masyarakat, seperti masalah serangga lalat, dengan melakukan fogging. Upaya ini memastikan hubungan harmonis dan lingkungan yang bersih dan nyaman.
POLA KOMUNIKASI ANTAR SESAMA RELAWAN DALAM MEMPERTAHANKAN SOLIDARITAS (Studi Kasus di Sekolah Pinggiran Sriwijaya) Jannah, Wika Raudhatul; Yenrizal, Yenrizal; Astrid, Gita
DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah Vol. 12 No. 2 (2024): DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah
Publisher : Universitas Islam Syekh Yusuf

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33592/dk.v12i2.7068

Abstract

Keberagaman latar belakang dan status sosial di antara para relawan Sekolah Pinggiran Sriwijaya menciptakan dinamika yang unik. Setiap relawan memiliki sifat, kepribadian, dan sudut pandang yang berbeda, mencerminkan ragam pengalaman hidup mereka. Hal ini menarik perhatian peneliti untuk mengetahui bagaimana solidaritas tetap terjaga di tengah perbedaan tersebut.Penelitian ini dilakukan untuk mengidentifikasi pola komunikasi yang digunakan relawan dalam menjaga solidaritas. Dengan menggunakan pendekatan kualitatif menggunakan teori jaringan komunikasi, data dikumpulkan melalui observasi, wawancara, dan dokumentasi. Dari hasil penelitian ditemukan dua pola komunikasi utama yaitu pola bintang, yang diterapkan dalam kegiatan formal dan struktural, serta pola roda, yang lebih dominan dalam kegiatan informal. Kombinasi pola ini menjadi kunci dalam mempertahankan hubungan harmonis di antara para relawan.
Pemaknaan Distopia dan Ilusi Kebahagiaan dalam Film Don't Worry Darling Bintang, Muhammad; Saputra, Sepriadi; Astrid, Gita
Edutik : Jurnal Pendidikan Teknologi Informasi dan Komunikasi Vol. 5 No. 5 (2025): EduTIK : Oktober 2025
Publisher : Jurusan PTIK Universitas Negeri Manado

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Abstract

This study discusses the representation of dystopia and the illusion of happiness in the film Don't Worry Darling using Roland Barthes' semiotic analysis. Directed by Olivia Wilde, the film features a fictional community called Victory, which on the surface is depicted as an ideal world, full of order and happiness. However, behind this visualization lies a dystopian reality that restricts individual freedom, especially that of women. This study uses a qualitative approach with audiovisual text analysis techniques. Primary data consists of film scenes relevant to the issues of dystopia, the illusion of happiness, and power relations, while secondary data is obtained from supporting literature. The results of the study show that the visual signs in the film operate on three levels of meaning according to Barthes: denotation, connotation, and myth. At the denotation level, the film depicts harmonious family life and a stable social environment. At the connotation level, these signs carry meanings of repression and gender role restrictions. Meanwhile, at the myth level, the film reinforces patriarchal ideology through a narrative of family happiness that seems natural. The character Alice appears as a representation of resistance against the patriarchal system, attempting to dismantle the illusion of manufactured happiness. The film also shows how visualization and technology function as tools of social control that mask oppression with a facade of comfort. Thus, Don’t Worry Darling not only provides entertainment but also offers criticism of the ideology that manipulates happiness as a means of domination.
PERILAKU FLEXING CULTURE PADA KAUM MILLENIAL (Studi Kasus Masyarakat Pengguna Media  Instagram Di Kecamatan Kikim Timur Kabupaten Lahat) April Liza, Nova; Saputra, Sepriadi; Astrid, Gita
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 5 No. 2 (2025): Oktober : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation St
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v5i01.2201

Abstract

This study aims to describe the flexing culture behavior among millennials and identify the factors that influence it, with a focus on Instagram users in Kikim Timur District, Lahat Regency. The background of this study is based on the phenomenon of increasing flexing practices carried out by 210 millennials from 32 villages in Kikim Timur District, with the highest concentration in Linggar Jaya, Purwa Raja, and Lubuk Kuta Villages. This phenomenon raises concerns about shifting social values, social decline, and potential security risks due to flaunting wealth on social media. This study uses a qualitative approach with a case study method, referring to the Value-Expectancy Theory proposed by Martin Fishbein. Data were collected through observation, in-depth interviews, and documentation. The results of the study indicate that flexing behavior is carried out through various forms of posts, such as showing off hobbies, achievements, collaboration promotions, sales testimonials, and proof of payment. These posts not only aim to build self-image but also open up economic opportunities. Factors driving flexing behavior include the need for social recognition, validation through likes and followers, constructing a more attractive image, and economic motivations such as building a personal brand and expanding business networks. This study illustrates that flexing culture among millennials in East Kikim is the result of the interaction between social and economic needs, and personal communication strategies on social media.
Co-Authors ,, Komaruddin Agustiana, Ira Ainur Ropik April Liza, Nova Bintang, Muhammad Danti, Kurnia Rama Febriyanti, Mutiara Indasari, Fera Jannah, Wika Raudhatul Karim, Fadillah Lusiana Lusiana Muhaimin, Ahmad Permata, Shania Suly Putri, Nabila Reza Aprianti, Reza Rina Pebriana, Rina Rizqie, A. Aditya Saputra, Sepriadi Taufik Akhyar Utami, Silkana Tri yenrizal Yenrizal Yenrizal