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Journal : profesi humas

Sabilulungan as local wisdom value sustainability plan after the change of leadership in Bandung Regency Budiana, Heru Ryanto; Sjafirah, Nuryah Asri; Dipa, Adzkia Kirana
PRofesi Humas Vol 7, No 1 (2022): August 2022
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/prh.v7i1.37707

Abstract

The leadership of the Regent Dadang Mochamad Naser for two periods, namely the first period in 2010-2015 and the second period in 2016-2021, used the value of local wisdom “Sabilulungan.” Each leader will have a new leadership style in carrying out the organization’s activities. The value of Sabilulungan’s local wisdom as a spirit in carrying out the wheels of development in Bandung Regency has led Bandung Regency to accelerate development in all fields. It has attracted the attention of researchers to examine in more depth the plan for the sustainability of the implementation of the value of Sabilulungan local wisdom in the implementation of public services after the change of leadership. This research approach is a qualitative approach using a case study method. The research paradigm used is the constructivism paradigm. The results of this study found that the leadership change in Bandung Regency adopted and modified the Sabilulungan values that had been applied to the previous leadership. The renewal and improvement of the vision and mission of Sabilulungan to Bedas is an attempt to continue development in Bandung Regency. Leadership changes occurred, but the value of the local wisdom of Sabilulungan will remain eternal as a cultural value for the people of Bandung Regency. The change of value in the new vision and mission to Sabilulungan, which has been with the people of Bandung for a decade, will require a communication effort that starts from scratch. It is necessary to manage the delivery of value messages and media management that is planned and measurable so that the Bedas value can be accepted as an updated value in Bandung Regency.
E-Reputation in digital public spheres: Discourse network analysis of Indonesian Universities online Dipa, Adzkia Kirana; Puspitasari, Lilis; Tripathi, Sangeeta
PRofesi Humas Vol 11, No 1 (2026): August 2026
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/prh.v11i1.70195

Abstract

Background: E-reputation is increasingly important for the positioning of Indonesian universities in a complex landscape. The complex interplay among universities, media, and other actors in the construction of e-reputation, especially through the lens of actors’ networks and interactions, remains a rather understudied phenomenon. Purpose: The purpose of the research paper is to examine the relational positioning of Indonesia’s ten leading universities as depicted in the online media of 2024, thereby filling a gap in the understanding of the mechanisms of the construction of e-reputation. Methods: 279 online news articles related to top universities in Indonesia, such as Universitas Indonesia, UGM, ITB, etc., were analyzed through the application of Discourse Network Analysis (DNA 3.0.11), and then visualization was carried out through Visone 2.28.1. Network metrics were used to assess each university’s visibility. Result: The results show significant differences in centrality and media attention. Universitas Indonesia, UGM, and ITB are found to be the central institutions that play a crucial role as a hub during significant academic and policy events. On the other hand, other institutions are found to be peripheral. The attention from media sources such as Kompas.com and Republika.co.id centres on controversies surrounding achievements, in which students, alumni, and government actors play significant roles. Conclusion: E-reputation is not only a product of discourse networks among various actors, such as institutions and media, but also of media framing and stakeholder engagement. Implications: From this research, universities must consider how to manage their e-reputation by strategically engaging with media and stakeholders. Similarly, policymakers must consider how to incorporate e-reputation into policy and media literacy for the maintenance of reputation.