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All Journal International Journal of Social and Management Studies (IJOSMAS) Jurnal Bisnis Manajemen dan Akuntansi JISMAB

Nugroho, Yunianto Agung

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Author-ID : 1582405

Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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PENGARUH PROMOSI DAN KUALITAS LAYANAN TERHADAP KEPUASAN PELANGGAN PADA APOTEK GLUCOCARE GRUP DI KABUPATEN PEMALANG Hasani, Firda; NAPITUPULU, BONAR BJ; Nugroho, Yunianto Agung
JUBISMA Vol 7 No 2 (2025): Jurnal Bisnis Manajemen dan Akuntansi
Publisher : LPPM UNIVERSITAS INSAN PEMBANGUNAN INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58217/jubisma.v7i2.226

Penelitian ini bertujuan untuk memahami, menganalisis dan mengidentifikasi sejauh mana “Pengaruh Promosi dan Kualitas Layanan terhadap Kepuasan Pelanggan pada Apotek Glucocare Grup di Kabupaten Pemalang”. Promosi dan Kualitas Layanan merupakan dua dari berbagai faktor yang memengaruhi kepuasan pelanggan. Populasi dalam penelitian ini adalah pembeli pada Apotek Glucocare Grup yang tidak diketahui jumlahnya, sampel diambil menggunakan teknik Purposive Sampling dengan rumus Lemeshow, lalu menghasilkan 100 responden dengan tingkat kesalahan 10%. Data yang dikumpulkan selanjutnya akan diuji dengan menggunakan uji instrumen, uji statistik deskriptif, uji asumsi klasik, uji korelasi, uji koefisien determinasi, uji regresi dan uji hipotesis. Hasil penelitian ini menunjukkan terdapat pengaruh yang positif dan signifikan antara Promosi terhadap Kepuasan Pelanggan yaitu sebesar thitung > ttabel (14,863 > 1,98447). Terdapat pengaruh yang positif dan signifikan antara Kualitas Layanan terhadap Kepuasan Pelanggan yaitu sebesar thitung > ttabel (12,869 > 1,98447). Terdapat pengaruh yang positif dan signifikan antara Promosi dan Kualitas Layanan secara bersama-sama terhadap Kepuasan Pelanggan yaitu sebesar fhitung > ftabel (137,556 > 3,09). Dengan persamaan regresi linier berganda Y = 5,270 + 0,567X1 + 0,308X2.

Developing Innovation Capability: Between Individual and Organizational Factors Nugroho, Yunianto Agung; Putra, Firdaus; Novitasari, Dewiana; Asbari, Masduki; Purwanto, Agus
International Journal of Social and Management Studies Vol. 1 No. 1 (2020): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

The purpose of this study was to measure the influence of individual soft skills as individual factor on lecturer innovation capability through organizational learning as a organizational factor and mediating variable. Data were collected by using simple random sampling to the lecturer population of a private higher education in Indonesia. The number of returned and valid questionnaires was 103 samples. Data were processed by using SEM with SmartPLS 3.0. The results of the study concluded that individual soft skills had positive and significant influence on lecturer innovation capability, both directly and indirectly through a mediating effect of organizational learning. This study proposed a model for improving lecturer innovation capability of lecturers in Indonesia through individual soft skills (as individual factor) and organizational learning (as organizational factor). This study can open the way to improve lecturer readiness in facing education 4.0 era.

Exploring the Impact of Trust in Leader and Knowledge Sharing on Employee Innovation Novitasari, Dewiana; Supriatna, Heri; Asbari, Masduki; Nugroho, Yunianto Agung; Nadeak, Multi
International Journal of Social and Management Studies Vol. 2 No. 3 (2021): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

This study investigates the impact of trust-in leaders within employees in the manufacturing industry in Indonesia towards employee innovation and checks on the impact of mediation from knowledge sharing to this relationship. 121 employees in the manufacturing industry participate in this research. The result of research claimed that trust-in leader has a positive and significant effect on knowledge sharing and employee innovation. Likewise, knowledge sharing has a positive and significant effect on employee innovation. Therefore, the result of the research showed that knowledge sharing has a partial mediation impact on the relationship between trust-in leader and employee innovation.

Improving Sales by Object-Oriented System Approach: E-Commerce Utilization Analysis Aman, Mustar; Sasono, Ipang; Nugroho, Yunianto Agung; Riyanto; Suroso
International Journal of Social and Management Studies Vol. 2 No. 3 (2021): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

The development of Micro, Small, and Medium enterprises from year to year is influenced by the use of Information Technology and Information Systems. E-commerce is a technology that supports the development of Micro, Small, and Medium enterprises today. DM Khasanashop is a boutique company that sells a wide variety of clothes and pants from the lowest prices to the highest prices. Based on the results of the analysis carried out at DM Khasanashop Tangerang, the researcher can conclude that the problem that occurs in the sales system at DM Khasanashop is that sales have not been web-based or e-commerce and the data management system has not been computerized because the data processing process is still conventional and promotional media, still use brochures, banners, and business cards. The research objective was to determine the sales system using conceptual analysis and to determine the supporting and inhibiting factors in Khasanashop DM. The research method used is descriptive qualitative. Data collection techniques were carried out utilizing observation, interviews, and literature study. The results of this research show that management can be seen in several processes, namely making details of product prices, managing order data, employees packing products to sending products to consumers.

Leadership Model in Pesantren: Managing Knowledge Sharing through Psychological Climate Fikri, Muhamad Agung Ali; Pramono, Tias; Nugroho, Yunianto Agung; Novitasari, Dewiana; Asbari, Masduki
International Journal of Social and Management Studies Vol. 2 No. 3 (2021): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

This study aims to examine the effect of charismatic leadership on the psychological safety climate and tacit knowledge sharing. This study also investigates the central role of psychological safety climate as a mediating variable between charismatic leadership and tacit knowledge sharing. This study adopted a simple random sampling method with 61 samples of ustadz/ustadzah from a Pesantren in Banten. The results of this study indicate that charismatic leadership has a significant direct influence on the climate of psychological security and tacit knowledge sharing. Likewise, the psychological safety climate has a significant direct influence on tacit knowledge sharing. This study also finds evidence that charismatic leadership has a significant indirect effect on tacit knowledge sharing through the mediation of a psychological safety climate. Thus, the psychological safety climate acts as a partial mediator in this research model.

Did Career Development, Organizational Citizenship Behavior and Leadership Reinforce Teachers Performance? Answer From Elementary Schools in Tangerang Nugroho, Yunianto Agung; Wijaya, Muhamad Rizky; Jainuri; Pramono, Tias; Johan, Muhammad
International Journal of Social and Management Studies Vol. 3 No. 1 (2022): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

This study aims to analyze the relationship of career development, organizational citizenship behavior, and leadership to the Head of elementary school performance. This research method is quantitative with data processing tools using SPSS software. Data was obtained through the distribution of online questionnaires to 212 elementary school teachers in Tangerang who were selected using the simple random sampling method. Based on data analysis, it can be concluded that career development has a positive effect on teacher performance, organizational citizenship behavior has a positive effect on teacher performance, leadership has a positive effect on teacher performance and career development, organizational citizenship behavior and leadership simultaneously have a positive and significant effect on teacher performance.

Integrating ESG Principles in MSME Management: A Qualitative Study of Governance and Accountability in Banten, Indonesia Pramono, Tias; Nugroho, Yunianto Agung; Waruwu, Hatoli; Fauji, Ahmad; Jainuri, Jainuri
International Journal of Social and Management Studies Vol. 7 No. 1 (2026): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v7i1.575

The integration of Environmental, Social, and Governance (ESG) principles has increasingly been promoted as a pathway toward sustainable and accountable business practices. However, empirical understanding of how ESG principles are interpreted and implemented within micro, small, and medium enterprises (MSMEs) remains limited, particularly in developing economies. This study aims to explore how ESG principles are understood, operationalized, and embedded in governance and accountability practices among MSMEs in Banten Province, Indonesia. Adopting a qualitative and interpretive research design, the study draws on in-depth interviews, non-participant observations, and document analysis involving 24 participants, consisting of MSME owners, managers, and supporting institutional stakeholders. The findings reveal that ESG integration within MSMEs is largely implicit, fragmented, and highly context-dependent. While most participants lack formal familiarity with ESG as a comprehensive framework, many engage in practices aligned with its social and ethical dimensions, driven primarily by personal values, community norms, and relational trust. Governance practices are predominantly informal and centralized in owner-managers, with ethical leadership serving as the main mechanism shaping accountability rather than formal structures or standardized reporting systems. Financial accountability remains operational in nature, social accountability is relationally grounded, and environmental accountability is largely compliance-oriented. Key drivers of ESG integration include owner values, ethical orientation, and external pressures from markets and regulations, whereas major barriers consist of resource limitations, conceptual complexity of ESG frameworks, and fragmented institutional support. The study highlights that ESG implementation in MSMEs constitutes a socially embedded governance process rather than a formal compliance exercise. By providing qualitative evidence from an underexplored regional context, this research contributes to ESG and MSME governance literature and offers policy-relevant insights for developing adaptive, context-sensitive ESG frameworks suitable for small enterprises in emerging economies.

The Effect of Job Satisfaction and Organizational Commitment on Employee Performance: A Narrative Literature Review Sari, Indah Anggraeni Purnama; Asbari, Masduki; Silitonga, Nelson; Nugroho, Yunianto Agung; Suwita, Jaka; Johan, Muhammad; Farhan, Akhmad
Motivaksi: Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis Vol 3 No 1 (2026): Jurnal Ilmu Sosial, Manajemen, Akuntansi, dan Bisnis
Publisher : Yayasan Aya Sophia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70508/6n5xeg47

This research aims to analyze the influence of job satisfaction and organizational commitment on employee performance through observation of narrative literature. The method used is a literature study of three relevant national journal articles sourced from Google Scholar. The research results show that job satisfaction and organizational commitment have a positive and significant effect on employee performance, both partially and simultaneously. Employees who feel satisfied and have high commitment to the organization tend to show more optimal performance. These findings emphasize the importance of job satisfaction and organizational commitment in improving employee performance in various organizational sectors. Keywords: Job Satisfaction; Organizational Commitment; Employee Performance; Literature Review

Co-Authors AGUS PURWANTO Ahmad Fauji, Ahmad Aman, Mustar Asbari, Masduki Farhan, Akhmad Fikri, Muhamad Agung Ali Hasani, Firda JAINURI, JAINURI Jaka Suwita Johan, Muhammad Nadeak, Multi NAPITUPULU, BONAR BJ Novitasari, Dewiana Nuryanti, Yulis Pramono, Tias Putra, Firdaus Riyanto Sari, Indah Anggraeni Purnama Sasono, Ipang Silitonga, Nelson Supriatna, Heri Suroso Waruwu, Hatoli Wijaya, Muhamad Rizky

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