Claim Missing Document
Check
Articles

Found 10 Documents
Search

Comparison Analysis Of Consumer Purchasing Decisions On Conventional And Syariah Mini Markets (Case Study on Alfamart and 212 Mart in Medan City) Nasution, Asrizal Efendy; Putri, Linzzy Pratami
Asia Pacific Journal of Management and Education (APJME) Vol 2, No 2 (2019): July 2019
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (205.97 KB) | DOI: 10.32535/apjme.v2i2.549

Abstract

Today's modern markets are mostly conventional-based modern markets. With the change of life values in a more religious direction, consumers began to look for a modern syariah-based market. 212 Mart present as an answer to meet the demands of consumers who want to shop in the modern syariah-based market. But its new presence, not yet able to compete and seize the existing market. For that, it needs to be researched what factors exist in the conventional modern market thus making it able to grow and thrive as it is today. By knowing these factors, 212 Mart can follow and develop these factors based on syariah. There are many factors that can influence the decision of consumer purchase including price, promotion, service, trust and consumer’s characteristic. The purpose of this research is to know and analyze the influence of the price, promotion, service, trust and consumer’s characteristic of consumer buying decisions and analyze the difference in the buying decision. In this study using a comparative associative approach with the research object was the customer Alfamart and 212 Mart Medan. Testing was conducted by double linear regression tests by first conducting a classical assumption test, then a partial (t-test) and simultaneous hypothesis test was conducted (f-test). After that, look for the coefficient of determination to see how large the percentage of free variable variances affect the bound variables, then conducted independent sample t-test to see the difference of consumer buying decisions on Alfamart and 212 Mart Medan. The results of the study stated that partially conducted at Alfamart, variable price and promotion were positively and significantly influential on consumer purchasing decisions, while service, trust and consumer’s characteristic variables were not Influence positive and insignificant. While the trust and consumer’s characteristic variables at 212 Mart Medan have a positive and significant influence on consumer purchasing decisions, while price, promotion and service variables have no positive and insignificant effect. Simultaneously both at Alfamart and 212 Mart have a positive and significant influence on consumer purchasing decisions with the value of coefficient of determination respectively 26.9% and 17.4%. For the difference of consumer buying decisions on Alfamart and 212 Mart, the variable of price, promotion, trust and consumer’s characteristic have significant differences while service variable do not have significant differences.
Factors Affecting Employee Performance During the Covid Pandemic 19 Bahagia, Rahmad; Putri, Linzzy Pratami
Journal of International Conference Proceedings Vol 3, No 4 (2020): Proceedings of the 8th International Conference of Project Management (ICPM) Mal
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v3i4.1007

Abstract

This study aims to determine factors affecting employee performance of private companies in Medan City during the COVID-19 pandemic. The population in this study were all private employees in Medan City. The samples were selected accidental sampling technique. The research method used was descriptive quantitative with factor analysis techniques. The results of the study highlighted that there are two dominant factors which influence employee performance decisions during the Covid 19 pandemic, namely.
PENGARUH LITERASI KEUANGAN DAN GAYA HIDUP TERHADAP PENGELOLAAN KEUANGAN PADA GENERASI Z DI KOTA MEDAN DIMEDIASI OLEH PERILAKU KONSUMTIF Putri, Linzzy Pratami; Christiana, Irma; Febriaty, Hastina; Safira, Mutiara
COMPETITIVE Vol 8, No 2 (2024): Competitive Jurnal Akuntansi dan Keuangan
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/competitive.v8i2.11504

Abstract

Born in the modern era with easy access Generation Z was born in the modern era with easy access to technology which continues to develop resulting in ease of accessing all needs via the internet but because of this lifestyle. Generation Z has access to better technology than previous generations. Generation Z has a lack of financial management skills which causes them to experience difficulty in managing their finances. The aim of this research is to examine and analyze the influence of Financial Literacy and Lifestyle on Financial Management in Generation Z in Medan City, mediated by consumer behavior directly or indirectly. The approach used in this research is a quantitative approach. The population in this study is Generation Z located in Medan City with the districts of Medan Helvetia, Medan Marelan, East Medan, West Medan, Medan Deli whose numbers are unknown. The sample in this study used the Nonprobability Sampling method with an Incidental Sampling technique totaling 100 Generation Z people. The data collection technique in this research used a questionnaire technique. Data processing in this research uses the PLS (Partial Least Square) software program. The results of this research prove that Financial Literacy directly has a significant influence on Financial Management of Generation Z in Medan City, Lifestyle has a significant influence on Financial Management of Generation Z in Medan City, Financial Literacy has a significant influence on Consumer Behavior of Generation Z in Medan City, Lifestyle has a significant effect on Consumptive Behavior in Generation Z in Medan City, Consumptive Behavior has no significant effect on Financial Management in Generation Z in Medan City, Financial Literacy has no significant effect on Financial Management through Consumptive Behavior in Generation Z in Medan City, and Lifestyle has no effect significant impact on Financial Management through Consumptive Behavior in Generation Z in Medan City.
PENERIMAAN E-MONEY: PENERAPAN UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY (UTAUT) MODEL Christiana, Irma; Febriaty, Hastina; Putri, Linzzy Pratami
MOTIVASI Vol 9, No 1 (2024): MOTIVASI Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/mti.v9i1.7989

Abstract

ABSTRACT Purpose– This research aims to identify any variables that can influence e-money user behavior mediated by behavioral intentions using the UTAUT model Design/methodology–. This research uses a quantitative-descriptive approach. Sampling used a purposive sampling method to achieve a sample size based on the Slovin formula. Data was collected by distributing a questionnaire in the form of a Google Form. The data analysis technique uses the Partial Least Squares-Structural Equation Model (PLSSEM) with the SmartPLS3 application.Findings - The results of hypothesis testing show that performance expectations do not influence behavioral intentions. Effort expectancy, social influence, and facilitating conditions influence the intention to use e-money. Facilitating conditions influence user behavior. Behavioral intentions are able to mediate the influence of performance expectations, business expectations, and social influences, as well as facilitate conditions on e-money user behavior.   
Investment Literation Improvement for Preparation of Investments for Young Investors Putri, Linzzy Pratami; Christiana, Irma; Pulungan, Delyana Rahmawany; Ardila, Isna
International Journal of Accounting and Finance in Asia Pasific (IJAFAP) Vol 2, No 3 (2019): October 2019
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijafap.v2i3.587

Abstract

This study aims to determine the financial literacy and investment of students and their influence on the ability of students to manage finances and the ability of students to manage assets owned to be invested. The data analysis method used in this research is the Structural Equation Model or SEM method. To see the factors that influence the ability to manage finances and the ability to manage assets, Partial Least Square (PLS) analysis is performed. This analysis is used by looking at the number of samples that are a bit of an obstacle if you want to do an analysis using factor analysis or Structural Equation Model (SEM). Thus, analysis using PLS is appropriate. The results of this study are of 5 (five) literacy variables, namely capital market literacy, type of investment instrument literacy, profit level literacy, investment literacy, and financial literacy on the ability to manage finances, only investment literacy has no significant effect, more influence significant ability to manage finances. Then from (5) five literacy variables that do not have a significant influence on the ability of students to manage assets are capital market literacy and investment literacy.
The Effect of Financial Literation on Online Shopping Interest in Millennials Astuti, Rini; Tanjung, Hasrudy; Putri, Linzzy Pratami
International Journal of Accounting & Finance in Asia Pasific (IJAFAP) Vol 2, No 3 (2019): October 2019
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijafap.v2i3.588

Abstract

The purpose of this research is to study and analyze financial literacy on online shopping demand in millennials. The support used in this research is associative. The population in this study were all students of the Faculty of Economics and Business, Muhammadiyah University, North Sumatra. Data collection techniques in this study using documentation techniques. Data analysis techniques in this study used the Validity and Reliability Test, and Regression Test. Data processing in this study uses SPSS software version 24.00. The results of the study prove the positive and significant fact of financial literacy on online buying interest.
PELATIHAN KEWIRAUSAHAAN DALAM MEWUJUDKAN KEMANDIRIAN EKONOMI PADA IKATAN REMAJA MASJID AS-SALAM Putri, Linzzy Pratami; Christiana, Irma
JMM (Jurnal Masyarakat Mandiri) Vol 9, No 3 (2025): Juni
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jmm.v9i3.31359

Abstract

Abstrak: UMKM di Indonesia berperan penting dalam mendorong pertumbuhan ekonomi dan mengurangi pengangguran dengan menyediakan lapangan kerja. Sebanyak 70% anggota IKRAMA adalah lulusan SMA yang belum bekerja, sehingga dibutuhkan unit usaha untuk meningkatkan kemandirian ekonomi anggota dan organisasi. Mitra memiliki keinginan besar untuk bisa memiliki unit usaha bersama yang dapat membantu organisasi dan keluarga, akan tetapi mitra belum pernah mendapatkan pelatihan kewirausahaan sebelumnya. Target dan luaran aktivitas ini adalah peningkatan pengetahuan, pemberdayaan, dan pendapatan mitra. Metode pelaksanaan kegiatan pengabdian ini dilakukan dengan pelatihan langsung yang terdiri dari beberapa kegiatan, yaitu: Metode pelaksanaan dalam bidang manajemen kewirausahaan, Metode pelaksanaan pemasaran produk, Serta demontrasi pembuatan produk jajanan sehat. Mitra dalam kegiatan ini adalah anggota Ranting Aisyiyah yang berjumlah 20 orang dengan evaluasi menggunakan wawancara dan kuesioner dengan 4 (empat) pertanyaan dan hasilnya menyatakan bahwa 90% peserta kegiatan memahami pelatihan yang diberikan dan IKRAMA sudah memiliki logo sendiri untuk setiap produk yang dihasilkan.Abstract: MSMEs in Indonesia play an important role in driving economic growth and reducing unemployment by providing jobs. As many as 70% of IKRAMA members are high school graduates who are not yet working, so a business unit is needed to increase the economic independence of members and organizations. Partners have a great desire to be able to have a joint business unit that can help the organization and family, but partners have never received entrepreneurship training before. The target and output of this activity is to increase knowledge, empowerment, and income of partners. The method of implementing this community service activity is carried out through direct training consisting of several activities, namely: Implementation method in the field of entrepreneurship management, Product marketing implementation method, and demonstration of making healthy snack products. Partners in this activity are members of the Aisyiyah Branch totaling 20 people with evaluation using interviews and questionnaires with 4 (four) questions and the results stated that 90% of activity participants understood the training provided and IKRAMA already had its own logo for each product produced.
Factors Affecting Employee Performance During the Covid Pandemic 19 Bahagia, Rahmad; Putri, Linzzy Pratami
Journal of International Conference Proceedings Vol 3, No 4 (2020): Proceedings of the 8th International Conference of Project Management (ICPM) Mal
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v3i4.1007

Abstract

This study aims to determine factors affecting employee performance of private companies in Medan City during the COVID-19 pandemic. The population in this study were all private employees in Medan City. The samples were selected accidental sampling technique. The research method used was descriptive quantitative with factor analysis techniques. The results of the study highlighted that there are two dominant factors which influence employee performance decisions during the Covid 19 pandemic, namely.
Determinan Terpenting Dari Pengelolaan Keuangan Bagi Pegawai Yang Bekerja Pada Organisasi Publik Tanjung, Hasrudy; Putri, Linzzy Pratami; Adha, Fhaira Tania Nur
JRAP (Jurnal Riset Akuntansi dan Perpajakan) Vol. 10 No. 1 (2023): Januari - Juni
Publisher : Magister Akuntansi Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35838/jrap.2023.010.01.07

Abstract

Seeing how the concept of financial literacy has dominated as a potential predictor of quality financial management, this study aims to examine the effect of self-control, financial attitudes on financial management directly or indirectly through financial literacy. The unit of analysis specified in this study is employees working in the public sector, with the research object being employees working at BKKBN in North Sumatra Province. A total of 91 employees who were respondents in this study participated in answering a complete research survey that was distributed online. The data that has been collected is analyzed using path analysis. The research findings indicate that there is one path that is found to be insignificant, namely the effect of self-control on financial management. Compared to financial attitudes, self-control was found to be the most important determinant of financial literacy. Meanwhile, financial attitude was found to be the most important determining factor of the financial management of North Sumatra Province BKKBN employees.
PENERAPAN PEMBELAJARAN MEDIA INTERAKTIF POP-UP BOOK UPAYA PEMBERANTASAN CALIS (PENGUASAAN BACA, TULIS) BAGI ANAK 3T KAMPUNG PELANGI BELAWAN Suprayetno, Edy; Siregar, Fatimah Sari; Putri, Linzzy Pratami
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 5, No 7 (2022): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v5i7.2680-2686

Abstract

Tujuan dalam kegiatan ini adalah membantu komunitas IDADA (Komunitas Peduli Anak Nelayan) dalam memberikan pendampingan dan pengajaran di luar sekolah kepada anak-anak di Kampung Pelangi dalam proses belajar membaca dan menulis dengan menggunakan media pembelajaran interaktif berupa Pop up Book merupakan buku yang berisi catatan bergambar tiga dimensi yang mengandung unsur interaktif dan memberikan visualisasi yang lebih menarik. Komunitas IDADA merupakan komunitas peduli anak nelayan Kampung Pelangi, merupakan komunitas yang dibentuk dan dikelolah oleh mahasiswa Universitas Muhammadiyah Sumatera Utara dalam program kreativitas mahasiswa (PKM) Kemdikbudristek tahun 2021. Kegiatan yang dilaksanakan oleh komunitas IDADA salah satunya sebagai wadah anak-anak Kampung Pelangi memperoleh pengetahuan tambahan di luar sekolah. Metode pelaksanaan dalam program penerapan pembelajaran media interaktif  Pop-Up Book upaya pemberantasan CALIS (Penguasaan Baca, dan Tulis) bagi anak 3T Kampung Pelangi Belawan memiliki tahapan pekerjaan program pelaksanaan secara kolaboratif. Hasil capaian program pengabdian mengacu pada indikator keberhasilan jangka pendek, selama pelaksanaan kegiatan pengabdian kepada mitra yang dapat dilihat dari kesesuaian jenis dan jumlah luaran yang telah dihasilkan serta persentase hasil terhadap keseluruhan target kegiatan dapat terlihat pada grafik kebehasilan mencapai 90%. Selain itu juga, anak-anak Sekolah Dasar Kelas I dan 3 di Kampung Pelangi dalam penguasaan membaca dan menulis sudah dinyatakan mahir dikarenakan media pembelajaran yang digunakan dalam kegiatan belajar mengajar sangat menarik.