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The Effect of Muslim Religiosity and Innovation Capability on Firm Survival: A Study on Small Enterprises During the Covid-19 Pandemic Utomo, Humam Santosa
IQTISHADIA Vol 13, No 2 (2020): IQTISHADIA
Publisher : Ekonomi Syariah IAIN Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/iqtishadia.v13i2.7626

This research aimed to examine and analyze the effect of Muslim religiosity and innovation capability on firm survival. Also, this research investigated the moderation role of environmental uncertainty on the effect of Muslim religiosity and innovation capability on firm survival. The study was conducted during the covid-19 pandemic. The analysis unit of this research was the owners of processed food small enterprises fostered by the regional government of Bantul Regency, Yogyakarta. The number of respondents involved in this research was 120 Muslim entrepreneurs. Data were collected using closed questionnaires distributed online, than processed using SEM-WarpPLS. The results showed that the Muslim religiosity and innovation capability significantly affected firm survival. Environmental uncertainty significantly weakened the effect of innovation capability on firm survival. However, environmental uncertainty insignificantly weakened the effect of Muslim religiosity on firm survival. These research results indicate the importance of religious formation for small entrepreneurs in this crisis time. Innovation is also important in increasing the firm survival of small companies during the covid-19 pandemic.Â

The Effect of Muslim Religiosity and Innovation Capability on Firm Survival: A Study on Small Enterprises During the Covid-19 Pandemic Utomo, Humam Santosa
IQTISHADIA Vol 13, No 2 (2020): IQTISHADIA
Publisher : Ekonomi Syariah IAIN Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/iqtishadia.v13i2.7626

This research aimed to examine and analyze the effect of Muslim religiosity and innovation capability on firm survival. Also, this research investigated the moderation role of environmental uncertainty on the effect of Muslim religiosity and innovation capability on firm survival. The study was conducted during the covid-19 pandemic. The analysis unit of this research was the owners of processed food small enterprises fostered by the regional government of Bantul Regency, Yogyakarta. The number of respondents involved in this research was 120 Muslim entrepreneurs. Data were collected using closed questionnaires distributed online, than processed using SEM-WarpPLS. The results showed that the Muslim religiosity and innovation capability significantly affected firm survival. Environmental uncertainty significantly weakened the effect of innovation capability on firm survival. However, environmental uncertainty insignificantly weakened the effect of Muslim religiosity on firm survival. These research results indicate the importance of religious formation for small entrepreneurs in this crisis time. Innovation is also important in increasing the firm survival of small companies during the covid-19 pandemic.Â

The Effect of Muslim Religiosity and Innovation Capability on Firm Survival: A Study on Small Enterprises During the Covid-19 Pandemic Humam Santosa Utomo
IQTISHADIA Vol 13, No 2 (2020): IQTISHADIA
Publisher : Ekonomi Syariah IAIN Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/iqtishadia.v13i2.7626

This research aimed to examine and analyze the effect of Muslim religiosity and innovation capability on firm survival. Also, this research investigated the moderation role of environmental uncertainty on the effect of Muslim religiosity and innovation capability on firm survival. The study was conducted during the covid-19 pandemic. The analysis unit of this research was the owners of processed food small enterprises fostered by the regional government of Bantul Regency, Yogyakarta. The number of respondents involved in this research was 120 Muslim entrepreneurs. Data were collected using closed questionnaires distributed online, than processed using SEM-WarpPLS. The results showed that the Muslim religiosity and innovation capability significantly affected firm survival. Environmental uncertainty significantly weakened the effect of innovation capability on firm survival. However, environmental uncertainty insignificantly weakened the effect of Muslim religiosity on firm survival. These research results indicate the importance of religious formation for small entrepreneurs in this crisis time. Innovation is also important in increasing the firm survival of small companies during the covid-19 pandemic.

The role of perceived value in understanding tourist experience and post experience at heritage destinations Eny Endah Pujiastuti; Adi Soeprapto; Susanta Susanta; Humam Santosa Utomo; Aninda Maharaniputri
Jurnal Siasat Bisnis VOL 26, NO 1 (2022)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol26.iss1.art3

Purpose: This research aims to develop and test the theoretical model of the use of Means-end theory in the creator of a tourism-coordinated value chain that integrates the concept of memorable tourist experience, perceived value, affective commitment, storytelling behavior and destination loyalty. This study used Means-end theory approach by reviewing perceived value in understanding memorable tourist experience and post-experience behavior (perceived value, tourist satisfaction, affective commitment, storytelling behavior and destination loyalty). In particular, this research examined the influence of variable memorable tourist experience, perceived value, tourist satisfaction, affective commitment, and storytelling behavior on destination loyalty.Design/Methodology/Approach: The population of this research was all tourists who had visited the tourist attraction of Borobudur temple, Magelang Regency, Central Java, Indonesia. The number of samples used was 437 people who were selected with certain considerations, namely tourists who had visited Borobudur Temple at least once. Data collection was carried out in August-October 2020 using google form. This research used SEM analysis tool which was operated by the AMOS application.Finding: The results showed memorable tourist experience that had significant effect on Perceived Value, Storytelling Behavior, Affective Commitment, and Destination Loyalty. Simultaneously, Perceived Value had a significant influence on Storytelling Behavior, Affective Commitment, and Destination Loyalty. Secondly, Storytelling Behavior also had significant effect on Destination Loyalty.Research Limitation/Implications: This research had limitations in sample selection. The sample of this research was tourists who had visited Borobudur temple because the variable used in this research was memorable tourist experience. Ideally, respondents were travelers whose visit time was close to the time of data collection. However, at the time of data collection, the management of Borobudur temple closed tourist access due to the Covid 19 pandemic; thus, the samples used were tourists who had visited Borobudur Temple before the Covid 19 pandemic. Further research is recommended whenever using variable of memorable tourist experience. It is better to use sample of tourists who have visited the destination with a close distance between the visit to the destination and the time of data collection.Practical Implication: The benefits obtained by tourists were illustrated by the perceived value provided by the destination. Therefore, tourism destination managers and marketing staff must focus on the key variable forming perceived value, namely memorable tourism experience. Experience and memorable tourism experience were the main products of the destination. Destination managers and marketers should have a better understanding of tourist needs. They must analyze whether they had created a memorable tourism experience that could create value for tourists.Original Value: The research of the influence of memorable tourist experience, perceived value, tourist satisfaction, affective commitment, and storytelling behavior variable on destination loyalty was the novelty of this research. In addition, the use of the Means-end theory approach to analyze research results was also novelty in this research.

The Effect of Muslim Religiosity and Innovation Capability on Firm Survival: A Study on Small Enterprises During the Covid-19 Pandemic Humam Santosa Utomo
IQTISHADIA Vol 13, No 2 (2020): IQTISHADIA
Publisher : Ekonomi Syariah IAIN Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/iqtishadia.v13i2.7626

This research aimed to examine and analyze the effect of Muslim religiosity and innovation capability on firm survival. Also, this research investigated the moderation role of environmental uncertainty on the effect of Muslim religiosity and innovation capability on firm survival. The study was conducted during the covid-19 pandemic. The analysis unit of this research was the owners of processed food small enterprises fostered by the regional government of Bantul Regency, Yogyakarta. The number of respondents involved in this research was 120 Muslim entrepreneurs. Data were collected using closed questionnaires distributed online, than processed using SEM-WarpPLS. The results showed that the Muslim religiosity and innovation capability significantly affected firm survival. Environmental uncertainty significantly weakened the effect of innovation capability on firm survival. However, environmental uncertainty insignificantly weakened the effect of Muslim religiosity on firm survival. These research results indicate the importance of religious formation for small entrepreneurs in this crisis time. Innovation is also important in increasing the firm survival of small companies during the covid-19 pandemic.

PEMBERDAYAAN UKM MAKANAN OLAHAN CARICA DI WONOSOBO, JAWA TENGAH Eny Endah Pujiastuti; Humam Santosa Utomo; Suratna Suratna
Dharma: Jurnal Pengabdian Masyarakat Vol 1, No 1 (2020): Mei
Publisher : Universitas Pembangunan Nasional "Veteran" Yogyakarta

The community service program is carried out at one of the SMEs in Wonosobo, Central Java, which produces and markets processed carica food products. The problems faced by SMEs are problems in the aspects of marketing, financial management and production. The purpose of community service is to improve the ability of SMEs to market products, manage company finances, increase the efficiency of the production process, and increase production capacity. The approach used in this community service is training and business assistance. The results felt by SMEs are the wider marketing of carica processed food products, structuring the company's financial system, efficiency in the production process, and increased production capacity.

PENGEMBANGAN DESA WISATA ALAM DAN BUDAYA MELALUI PENDEKATAN PENTA-HELIX Humam Santosa Utomo; Hendro Widjanarko; Suratna Suratna
PUBLIC CORNER Vol 17 No 2 (2022): Public Corner
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Wiraraja, Sumenep

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/fisip.v17i2.2195

Wukirsari is one of the natural and cultural tourism villages that has developed in Bantul, Yogyakarta. The uniqueness of natural and culture in Wukirsari is offered to domestic and foreign tourists. This study aims to determine the role of each stakeholder in the development of a cultural tourism village in Wukirsari. The results of this study are expected to be best practice for cultural tourism village managers in other places. Sources of data were collected using in-depth interviews and focus group discussions involving all stakeholders. Qualitative data were analyzed to determine the role of each stakeholder. The results of this study indicate that the community, government, universities, the business world, and the media play an active and collegial role in developing Wukirsari as a cultural tourism village. Keywords: natural and Cultural tourism village, wukirsari, stakeholders

Perumusan Strategi Bisnis Warung Preksu Dalam Menghadapi Dampak Perekonomian Akibat Pandemi Covid-19 Menggunakan Metode Analisis SWOT Muh. Yuscha L.M; Indro Herry Mulyanto*; Humam Santosa Utomo
Jurnal Ilmu Administrasi dan Bisnis Vol 20, No 1 (2022): Jurnal Administrasi Bisnis (JABis)
Publisher : Program Studi Ilmu Administrasi Bisnis, UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jurnaladmbisnis.v20i1.10585

Pengaruh Green Product Quality terhadap Green Customer Satisfaction dan Green Customer Loyalty (Studi Pada Konsumen Generasi Z Mcdonald’s) Stella Kurnia Rosari Angrenggani; Humam Santosa Utomo
Jurnal Ilmu Administrasi dan Bisnis Vol 22, No 2 (2024)
Publisher : Program Studi Ilmu Administrasi Bisnis, UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jurnaladmbisnis.v22i2.12823

Penelitian ini dilakukan untuk menguji dan menganalisis pengaruh Green Product Quality terhadap Green Customer Satisfaction dan Green Customer Loyalty. Penelitian ini adalah penelitian eksplanatori yang bertujuan untuk menguji dan menganalisis pengaruh Green Product Quality terhadap Green Customer Satisfaction dan Green Customer Loyalty.Populasi dalam penelitian ini adalah pelanggan McDonald's dari Generasi Z. Sampel penelitian terdiri dari 84 orang yang berasal dari organisasi yayasan gerakan dan/atau asosiasi lain yang bergerak dalam pelestarian dan kepedulian lingkungan di Indonesia. Teknik pengambilan sampel yang digunakan adalah simple purposive sampling. Data primer diambil secara langsung dengan menggunakan kuesioner yang diisi oleh responden. Teknik analisis data dalam penelitian ini menggunakan analisis statistik deskriptif dan analisis statistik inferensial dengan menggunakan metode Structural Equation Modeling dengan Partial Least Square. Hasil penelitian ini menunjukkan bahwa pada kasus McDonald's Indonesia, Green Product Quality mempunyai pengaruh yang signifikan terhadap Green Customer Satisfaction dan Green Customer Loyalty. Green Customer Satisfaction mempunyai pengaruh signifikan terhadap Green Customer Loyalty.

Influence of Perceived Ease of Use and Perceived Usefulness towards Continuance Intention with Customer Satisfaction as Intervening Variable: a study of Startup Companies Using e-Wallet Novira, Delvi; Utomo, Humam Santosa; Mulyanto, Indro Herry
Journal of Business Management and Economic Development Том 2 № 02 (2024): May 2024
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jbmed.v2i02.669

The use of e-wallets is increasingly needed by entrepreneurs to improve their business performance. This study aims to examine and analyze the effect of perceived ease of use on perceived usefulness, customer satisfaction, and continuance intention. This research was conducted on students who own businesses and use e-wallets to operate their businesses. The sampling technique used was purposive sampling. Respondents used in this study amounted to 85 people. Data analysis using SEM-PLS. The results of the study found that Perceived Ease of Use has a significant effect on Customer Satisfaction, Perceived Ease of Use has no significant effect on Continuance Intention, Perceived Usefulness has a significant effect on Customer Satisfaction, Perceived Usefulness has no significant effect on Continuance Intention, and Customer Satisfaction has a significant effect on Continuance Intention. The results of this study suggest that e-wallet companies increase customer satisfaction because they play an important role in linking Perceived Ease of Use and Perceived Usefulness to Continuance Intention.

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