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All Journal Jurnal Ilmu Manajemen (JIM) Jurnal Manajemen Masyarakat Berdaya dan Inovasi Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora Abimanyu: Journal of Community Engagement Business, Accounting and Management Journal Cakrawangsa Bisnis
Wahyuningsih, Tri Harsini
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Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Nursing Social Sciences Other

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SPENDING HABITS OF GEN Z: HOW FINANCIAL LITERACY, LIFESTYLE, AND SELF-CONTROL SHAPE CONSUMER BEHAVIOR IN YOGYAKARTA Aliza, Nur; Wahyuningsih, Tri Harsini; Rafinda, Ascariena
Business, Accounting and Management Journal Vol. 3 No. 01 (2025): Business, Accounting and Management Journal
Publisher : tesco publisher

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Abstract

This study aims to analyze the influence of financial literacy, lifestyle, and self-control on the consumptive behavior of Generation Z in the Special Region of Yogyakarta. A quantitative approach was used, with data collected through an online questionnaire. The respondents consisted of 100 Generation Z individuals residing in the Special Region of Yogyakarta. The data collected were analyzed using multiple linear regression. The results showed that financial literacy has a significant positive effect on consumptive behavior, lifestyle has a significant positive effect on consumptive behavior, while self-control has a significant negative effect on consumptive behavior. The coefficient of determination of 71.6% indicates that these three variables collectively influence the consumptive behavior of Generation Z, while the remaining 28.4% is attributed to other variables not included in this study.
Co-Authors Aliza, Nur Awan Santosa Nugroho, Filipus Ismoyo Satriyo Dwi Rafinda, Ascariena Rahmawati, Pradita Dwi Rina Dwiarti subarjo, Subarjo Sumiyarsih Sumiyarsih, Sumiyarsih Suparmono Suparmono Suprapto, Yetti Lutiyan Suprapto, Yetti Luttiyan Susanto, Djaelani Transistari, Ralina Tri Utomo Prasetyo Yasmine, Adelyn Chusna