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All Journal Jurnal Dimensi SEIKO : Journal of Management & Business Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Organum: Jurnal Saintifik Manajemen dan Akuntansi EconBank : Journal Economics and Banking Jurnal Ilmiah Edunomika (JIE) Jurnal Riset Bisnis dan Manajemen Jurnal EK dan BI Jurnal Bingkai Ekonomi (JBE) Journal of Applied Sciences in Accounting, Finance, and Tax Jurnal Pengabdian Masyarakat Bhinneka Jurnal Visi Manajemen (JVM) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Fokus Abdimas
Rinwantin, Rinwantin
Manajemen, STIE Bank BPD Jateng
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Public Health Social Sciences Other

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Journal : Fokus Abdimas

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Optimalisasi Manajemen Bisnis bagi Pelaku UMKM Izzaty, Khairina Nur; Pujiastuti, Yanti; Wahyuni, Asri Nur; Yuliana, Rahmi; Rinwantin, Rinwantin; H, Suryakusuma Kholid
Fokus ABDIMAS Vol 3, No 1: April 2024
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.3.1.61-64

Abstract

In order to optimize sales and marketing of MSMEs to increase product sales as well as entrepreneurship training to revive the community economy in Tlogosari Kulon Village, Semarang. On this occasion, the STIE Bank Bpd Jateng Community Service ABDIMAS TEAM aimed at providing knowledge and skills to help MSMEs improve their business management. This activity includes outreach and counseling to MSME players regarding the basics of entrepreneurship, marketing and financial recording. assisting this business by providing insight and understanding for sellers to implement online sales and how to promote via digital online. This activity also helps to re-brand logos and product packaging, creating new product variants. Meanwhile, for the community, Community Service students want to help revive the economy during the current Covid-19 pandemic, namely by providing entrepreneurship training to make products that have marketable value. This activity really needs advice and moral and material support from all levels of society, and related agencies in realizing this activity in accordance with the approved funds
Co-Authors Hidayatullah, Suryakusuma Kholid Indriantono, Ismu Ismu Indriantono Izzaty, Khairina Nur Mokhammad Khukaim Barkhowa Pujiastuti, Yanti Rahmi Yuliana Rahmi Yuliana Setiyono, Taufiq Andre Suryakusuma Kholid Hidayatullah Wahyuni, Asri Nur Yanti Puji Astuti Yanti Pujiastuti Yanti Pujiastuti