Article Per Year (5 Year)
p-Index From 2020 - 2025
2.374
P-Index
This Author published in this journals
All Journal Syntax Literate: Jurnal Ilmiah Indonesia Jurnal Riset Ekonomi dan Bisnis Syntax Idea Jurnal Ilmiah Manajemen Kesatuan INFOKUM Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Business Economic, Communication, and Social Sciences Journal (BECOSS) Jurnal Penelitian Inovatif Jurnal Manajemen dan Perbankan (JUMPA) Jurnal Manajemen dan Pemasaran Jasa Innovative: Journal Of Social Science Research
Rahyadi, Irmawan
Bina Nusantara University
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

Published : 15 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 15 Documents
Search

 1   2 
POLITIC GOES DIGITAL, SO WHAT? A REVIEW ON INTERNET POLITICS Irmawan Rahyadi
Business Economic, Communication, and Social Sciences (BECOSS) Journal Vol. 1 No. 1 (2019): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v1i1.5972

Abstract

This article explores and mobilises the concept of ‘internet politics’ as an analytical entry point for understanding how politics emerge in the digital media world targeted to the public conversation and constituents believe to promote engagement and participation. Understanding political communication to public in digital platform is strategic in a digital era where exposure to political message is inevitable. Some leading academic databases are searched within a methodology of literature review to report a review of studies on internet politics. The result shows that research in this area incline towards utilization of a specifc platform in digital world. We conclude that political communication in the digital world started in the west and followed by non-western researcher. Technological advancement makes possible for people to communicate and gather virtually as in social media platform, thus any digital platform accessible for a substantial number of people is a potential channel for political communication where further research in this area needs to be directed.
The Role of Leader in coaching through Neuro-Linguistic Programming approach Siti Nurhayati Arista; Irmawan Rahyadi
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.5045

Abstract

Neuro-Linguistic Programming, coined by Bandler and Grinder, broadly denotes the view that a person is a whole mind-body system with patterned connections between an internal experience calls neuro, language for linguistic, and behavior for programming. NLP has been defined in various ways, often in its promotional literature as the art of communication excellence” or “the study of the structure of subjective experience”. Data obtained from the International Coach Federation (ICF), a professional coach agency with the largest members in the world, proves that every year the number of professional coaches is always increasing. In 2019, number of professional coaches was 35,594 members until July 2020, increased to 41,537 members in 147 countries and territories. This proves that coaching is increasingly popular and in demand for various needs. This article discusses how the implementation of coaching through Neuro-Linguistic Programming for Leader to achieve company goals because many companies in Indonesia have implemented NLP-based training tailored to the required context. The qualitative method is done by conducting interviews with respondents namely Managers, Supervisors and Staff. As a result, the implementation of coaching through the Leader has been implemented, but is still followed by training carried out to maintain productivity, achieve goals, and motivate employees to stay focused on the targets set by the company.
DYNAMIC OF K-POP AND SOCIAL MEDIA POTENTIAL FOR FAN ACTIVITIES: A COMPREHENSIVE REVIEW Irmawan Rahyadi; Nadia Novita Risky; Rara Andica Oyza Sativa; Matthew Austin Naibaho
INFOKUM Vol. 10 No. 5 (2022): December, Computer and Communication
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In today's digital era, social media in particular, allows us to get and share informations very quickly. Not only information but also entertainment needs that we can get from various countries, K-pop is one of them. K-pop is currently spread in almost the entire global music world, there are many fans from all over the wolrd. This phenomenon, which is usually called the Korean Wave, has finally resulted in an online-based fan community whose members like K-pop, or commonly called K-Pop Fandom or K-Pop Stan. This study aims to determine the characteristics of K-pop fandom on social media in supporting their idols and how they interact with other fans or with their favorite idols. As a literature review this study review previous reasearch with a certain set of processes. The results found that social media has a major impact on K-pop fandom starting from how they communicate, identity, happiness, sharing interests, building interpersonal relationships among fans. There, they have an online fandom hierarchy with different fan activities and roles. The way K-pop fandom interacts to get closer to their idols is to become an authentic K-pop fan or have an impact on their lives after getting to know K-pop.
How Wom and Ewom Acts as a Driver To a Customer’s Purchase Decision. A Literature Review Joshua Hezekiah Kairupan; Irmawan Rahyadi
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (320.388 KB) | DOI: 10.36418/syntax-literate.v7i4.6659

Abstract

This study aimed at examining the factors that cause the disparity of punishment in cases of sexual intercourse and molestation of minors, especially in Salatiga City, the impact of the occurrence of criminal disparities, and how the policy model for criminal acts of sexual intercourse and obscenity should be seen from the decidendi theory. The results of the study showed that the disparity in criminal penalties in criminal cases with children as victims is the existence of internal and external factors. Internal factors is in the form of a judge's own personality. While external factor is the legal factor or the legislation itself and the situation factor in the person who is in the perpetrator or defendant. The judge must be careful in seeing, digging, and observing the facts in the trial. Judges must pay attention to the attitude of prudence, avoiding carelessness, both formal and material to technical skills. The judge needs to give reasons or considerations following the values of truth and justice (ratio decidendi). The judge must also use common sense or rational thinking by paying attention to the previous judge's decisions to avoid striking disparity in sentencing. Currently, the judiciary in Indonesia, especially in the Salatiga District Court, still uses the method of imposing sentences based on trial examinations only. This causes court decisions issued by judges to have differences between one decision and another, which is called criminal disparity. The research method used by the researcher was a juridical-normative research method equipped with an in-depth case approach using the ratio decidendi theory. The technique of collecting legal materials used was a literature study. The legal material analysis technique used was deductive data analysis.
Exploring The Power of Social Communication on Tiktok Through a Qualitative Literature Review Winda Pratiwi; Myanya Khintan Sabrina; Irmawan Rahyadi
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (77.9 KB) | DOI: 10.36418/syntax-literate.v7i11.12633

Abstract

As the third-largest of the Big Five worldwide social networks, TikTok has rapidly gained global attention, attracting millions of users worldwide. The aim of this study is to explore the nuances and intricacies of social communication dynamics within the TikTok environment. This paper presents a comprehensive qualitative literature review that delves into the realm of social communication on TikTok by following a qualitative method of literature review, we have sorted 45 scientific journals from 3 sources: SAGE Journals, Wiley Journals, and Taylor & Francis Journals to support our phrase “Social Communication on TikTok”. Through an in-depth analysis of relevant scholarly articles, this review highlights key themes, trends, and patterns that emerge from the literature. It examines the diverse forms of social communication on TikTok, including the creation and consumption of user-generated content, the role of influencers and trends, and the impact of TikTok on interpersonal relationships and societal norms. Moreover, this review sheds light on the social, cultural, and psychological implications of TikTok as a communication platform. By adopting a qualitative lens, this research provides a deeper understanding of how users engage, connect, and communicate on TikTok, offering valuable insights for researchers, practitioners, and policymakers in the field of social media and communication studies.
Concepts and implications of social commerce: A systematic review Yuanita Eka lestary; Griselda utami; Irmawan rahyadi
Innovative: Journal Of Social Science Research Vol. 3 No. 4 (2023): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v3i4.4075

Abstract

Studi ini menyajikan tinjauan sistematis Social Commerce menggunakan database akademis dari Elsevier, SAGE Journals, Taylor & Francis, dan Wiley antara tahun 2018 dan 2023. Social Commerce, yang memanfaatkan media sosial untuk menjembatani kesenjangan antara lingkungan online dan offline, telah menarik banyak perhatian. dalam industri e-commerce. Tinjauan literatur mengkaji 60 artikel penelitian dan mengidentifikasi metode penelitian kuantitatif sebagai pendekatan dominan, diikuti oleh metode kualitatif. Jurnal Teknologi Informasi dan Pemasaran muncul sebagai penerbit utama di bidang ini. Analisis asal publikasi menunjukkan bahwa Asia, khususnya negara-negara seperti Tiongkok, India, dan Malaysia, menyumbang jumlah artikel terbanyak. Studi ini memberikan wawasan berharga untuk penelitian masa depan di bidang Social Commerce dan berfungsi sebagai referensi yang berguna bagi mahasiswa dan peneliti yang ingin mengeksplorasi topik ini. Dengan memahami lanskap saat ini, penelitian ini berkontribusi untuk meningkatkan pengetahuan dan pemahaman tentang konsep dan implikasi Social Commerce.
Analysis of Social Media Marketing in Starbucks Indonesia Mirna Aulia; Irmawan Rahyadi
Syntax Idea 3071-3090
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/syntax-idea.v6i7.3953

Abstract

In today's highly competitive business environment, effective digital marketing is essential for businesses to build brand presence and attract and retain customers. In Indonesia, internet users are increasing from year to year because they can access anything and easily explore the things they want to know. This research aims to analyze the digital marketing and social media content of Starbucks Indonesia. This research approach is a qualitative approach. In this research, the case study that will be used is Multiple Case Study. This research approach is a qualitative approach. In this research, the case study that will be used is Multiple Case Study.
Analysis The Influence Of Outlet Location And Halal Certification On Ice Cream Product Debora Agustina; Dhea Amelia Irawan; Almira Danella Azzahra; La Mani; Irmawan Rahyadi
Innovative: Journal Of Social Science Research Vol. 4 No. 2 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i2.10034

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh lokasi gerai dan sertifikasi halal terhadap kesadaran merek dan keputusan pembelian produk es krim. Latar belakang masalah penelitian ini bermula dari meningkatnya persaingan bisnis kuliner es krim yang diimbangi dengan tingginya minat masyarakat terhadap produk es krim. Dengan adanya permasalahan tersebut tentunya menuntut perusahaan X sebagai perusahaan es krim yang baru memulai usahanya di Indonesia beberapa tahun terakhir untuk lebih memperkuat strategi pemasaran produknya yang mencakup faktor kesadaran merek dan keputusan pembelian. Penggunaan teori sikap dan teori persuasif akan membantu peneliti dalam menyelidiki permasalahan yang ada. Jumlah responden yang terlibat dalam penelitian ini adalah 400 orang yang merupakan konsumen Mixue dan pernah membeli produk tersebut minimal satu kali. Teknik pengambilan sampelnya adalah purposive sampling. Dengan menggunakan teknik analisis Partial Least Squares Structural Equation Modeling (SEM-PLS). Berdasarkan hasil perhitungan menggunakan software PLS-SEM versi 3.0 diperoleh bahwa variabel Lokasi (X1), Sertifikasi Halal (X2) mempunyai pengaruh positif signifikan terhadap kesadaran merek dan keputusan pembelian pada produk es krim dan Kesadaran Merek (Z ) mempunyai pengaruh positif signifikan terhadap keputusan pembelian produk es krim.
ASIAN POLITICAL NEWS FRAMING: A SYSTEMATIC LITERATURE REVIEW Pradana, Nawfal Oktavialdi; Rahyadi, Irmawan; Sarnoto, Natan Ekaputera
INFOKUM Vol. 10 No. 5 (2022): December, Computer and Communication
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/infokum.v10i5.1122

Abstract

News framing has a different meaning for every scholar but the outline of every definition is that news framing helps individuals to understand reality, this reality can be shaped by any kind of information. In this case, the news or mass media is the tool to understand reality. This journal explains to you the recent update on news framing topics with around 40 journals from various publishers being reviewed to discover the trend and the characteristics of news framing topics. The finding from the research is that most of the news framing topic journals used qualitative methodology, moreover, the relation with politics is also one of the strong characteristics of this topic. Another finding from the research is that there is a lot of Asian content related to this topic, the journal being reviewed shows us there is strong popularity in the Asia continent. Even so, there are still many affiliated journals from other countries, but indeed the Asian continent is the biggest contributor. In addition, all the journals from the Asian continent were found to have a lot of political content, so it can be concluded that there are many journals from Asia that also discuss politics.
BEAUTY OF WOMEN FROM IDEAL APPEARANCE AND UNDERSTANDING OF BEAUTY STANDARDS: A LITERATURE REVIEW Sari, Mila; Ayuningtyas, Chandra Dyah; Cristin, Sarah; Rahyadi, Irmawan
INFOKUM Vol. 10 No. 5 (2022): December, Computer and Communication
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/infokum.v10i5.1124

Abstract

Women's beauty is crucial for women as identification of beauty with interesting things about the desire to meet needs and satisfaction in appearance from a different perspective. This study uses content analysis of a number of articles that will focus on sources of data from Scopus-indexed journals with a focus on discussing women's beauty from various findings that have been published in the SAGE Journals, Taylor & Francis and Wiley database with the main focus of research being critical thinking skills from inclusion and exclusion criteria. Narrative literature reviews the perspective of ideal appearance and understanding of beauty standards as factors for identifying women's beauty. The current study reveals that in the last six years, female beauty has highlighted the perspective of ideal appearance with aspects of the influence of social media exposure on women's behaviour, body dissatisfaction to appearance and body care trends which are dominated by the effects of using social media Instagram. While different understandings influence the perspective of beauty standards in the construction of beauty in the perspective of social interaction, body image to ethnicity and minorities.
Co-Authors Almira Danella Azzahra Amelia Irawan, Dhea Andri, Mohammad Faizal Ardianov, Hamiid Rizky Ardyan, Patricia Felicita Aryo, Leonardus Dimas Aulia, Mirna Ayuningtyas, Chandra Dyah Cristin, Sarah Danella Azzahra, Almira Darmayanti, Ni Putu Sari Debora Agustina Dhea Amelia Irawan Fransiska, Mita Griselda utami Indra, Ricardo Joshua Hezekiah Kairupan La Mani La Mani Lazuardi, Muhammad Azhar Lukiyanto, Kukuh Maharani, Alissya Matthew Austin Naibaho Mirelle Mirna Aulia Myanya Khintan Sabrina Nadia Novita Risky Oktaviana, Cantika Nur Patrick, Kenji Pradana, Nawfal Oktavialdi Priskha Dewi, Olivia Rara Andica Oyza Sativa Sari, Mila Sarnoto, Natan Ekaputera Siti Nurhayati Arista Valen Winda Pratiwi Yuanita Eka lestary