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All Journal Wacana: Jurnal Ilmiah Ilmu Komunikasi Jurnal Ilmu Komunikasi Dan Media Ensiklopedia Research and Community Service Review Jurnal Ilmu Komunikasi dan Sosial Politik Retorika: Jurnal Komunikasi, Sosial dan Ilmu Politik
Edlina, Ria
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Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Electrical & Electronics Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Social Sciences Other

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Pemanfaatan Media Sosial Facebook Sebagai Media Pemenuh Kebutuhan Informasi Bagi Penyandang Tunanetra Azizaha, Nur; Edlina, Ria
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 4 No. 3 (2024): September - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v4i3.2075

Abstract

This study aims to find out how the use of social media, especially Facebook, as a means of fulfilling information needs for people with visual disabilities at the Bina Netra Tuah Sakato Social Home and what are the obstacles in its use. Technological developments, including social media, have provided wide access to users from all walks of life to communicate, share content, and get information. For people with visual impairments, the accessibility of social media such as Facebook can be important in filling their free time, sharing activities, and finding information relevant to their interests. The method used in this study is a qualitative research method. The results showed that the informants have various different motivations in using Facebook based on the purpose of each informant. The use of Facebook provides satisfaction for each informant. And from the interview results the results obtained that Facebook provides satisfaction in accordance with the purpose of using each informant. And obstacles in the utilization of Facebook by blind people cannot be separated from the limitations they have.
PERAN CORPORATE SOCIAL RESPONSIBILITY (CSR) PT SEMEN PADANG DALAM MENINGKATKAN CITRA PERUSAHAAN Amanda, Meri; Edlina, Ria
Retorika: Jurnal Komunikasi, Sosial dan Ilmu Politik Vol. 1 No. 5 (2024): Retorika: Jurnal Komunikasi, Sosial dan Ilmu Politik
Publisher : Retorika: Jurnal Komunikasi, Sosial dan Ilmu Politik

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Abstract

Penelitian ini menyelidiki peran Corporate Social Responsibility (CSR) dalam meningkatkan citra perusahaan PT Semen Padang. Di era globalisasi dan persaingan ketat, perusahaan tidak hanya mengejar keuntungan tetapi juga memiliki tanggung jawab sosial untuk mendukung perkembangan masyarakat. CSR merupakan bagian penting dari hubungan masyarakat, bertujuan untuk mempertahankan hubungan harmonis antara perusahaan dan publik dengan berkomitmen pada kesejahteraan komunitas. Penelitian ini mengidentifikasi beberapa aspek utama CSR di PT Semen Padang, termasuk perbaikan lingkungan, inisiatif kesehatan, dukungan ekonomi, dan pengembangan infrastruktur, yang terutama bermanfaat bagi komunitas di sekitar area operasional perusahaan. Program CSR yang efektif dapat meningkatkan citra perusahaan, membangun kepercayaan publik, dan memastikan pengembangan komunitas yang berkelanjutan. Namun, tantangan seperti menurunnya intensitas kegiatan dan kurangnya sumber daya manusia yang memadai dapat menghambat pelaksanaan program CSR. Penelitian ini menekankan pentingnya meningkatkan kualitas dan konsistensi kegiatan CSR, mengembangkan kapasitas tim CSR dan PR, menerapkan mekanisme monitoring dan evaluasi yang ketat, serta mendorong komunikasi dan kolaborasi yang efektif dengan pemangku kepentingan. Dengan mengatasi tantangan ini, PT Semen Padang dapat memperkuat upaya tanggung jawab sosialnya dan membangun citra perusahaan yang positif. Penelitian ini menggunakan Teori Hubungan Sosial, yang menyoroti sifat dinamis dan timbal balik dari interaksi sosial, untuk memahami motivasi dan dampak kegiatan CSR. Teori ini menyarankan bahwa inisiatif CSR dapat meningkatkan modal sosial, mendapatkan pengakuan dari masyarakat, dan memastikan distribusi sumber daya yang adil, sehingga berkontribusi pada identitas sosial yang positif bagi perusahaan. Penelitian ini menyimpulkan bahwa program CSR yang dijalankan dengan baik tidak hanya memenuhi kewajiban hukum tetapi juga meningkatkan hubungan dengan masyarakat, modal sosial, dan legitimasi perusahaan, yang pada akhirnya mendukung keberlanjutan dan kesuksesan jangka panjang perusahaan.
STRATEGI KOMUNIKASI PT PLN UNIT INDUK DISTRIBUSI (UID) DALAM MENANGANI KELUHAN PELANGGAN Ramadhani, Shinta; Edlina, Ria
Retorika: Jurnal Komunikasi, Sosial dan Ilmu Politik Vol. 1 No. 5 (2024): Retorika: Jurnal Komunikasi, Sosial dan Ilmu Politik
Publisher : Retorika: Jurnal Komunikasi, Sosial dan Ilmu Politik

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Abstract

Skripsi ini membahas mengenai strategi komunikasi PT PLN Unit Induk Distribusi Wilayah Sumatera Barat dalam menangani keluhan pelanggan. Penelitian ini bertujuan untuk mengetahui dan menjelaskan strategi komunikasi dalam penanganan keluhan pelanggan yang sering terjadi di PLN Unit Induk Distribusi Wilayah Sumatera Barat. Dalam hal ini diketahui bahwa meningkatnya keluhan pelanggan dari tahun ke tahun. Diketahui bahwa keluhan pelanggan masih terjadi karena belum sesuainya dari keinginan pelanggan seperti tagihan dan token listrik yang tidak sesuai. Peneliti menggunakan penelitan kualitatif. Adapun teknik pengumpulan data yang dilakukan yaitu dengan wawancara mendalam, observasi ke lapangan dan telaah dokumen untuk memperoleh data yang akan diteliti. Teori yang digunakan yaitu model perencanaan komunikasi Philip Lesly dengan dua konsep yaitu organisasi dan publik. Peneliti melakukan penelitian di PT PLN Unit Induk Distribusi Wilayah Sumatera Barat selama satu bulan. Data primer diperoleh melalui wawancara dan observasi, sementara data sekunder diperoleh melalui media cetak dan situs internet yang dapat membantu peneliti melakukan penelitian. Hasil dari penelitian ini yaitu PT PLN UID Wilayah Sumatera Barat melakukan perbaikan sistem dari keluhan pelanggan melalui teknologi yang berkembang saat ini. Perbaikan sistem yang dilakukan baik dari segi jasa maupun pelayanan yang diberikan kepada pelanggan melalui keluhan ringan maupun keluhan berat. Selain itu dalam menangani keluhan pelangga strategi komunikasi yang dilakukan ada komunikasi langsung dan komunikasi tidak langsung. Dalam hal ini PLN memberikan pelatihan kepada karyawannya untuk menangani dan mengatasi keluhan apa saja yang terjadi sesuai dengan bidangnya masing-masing.
Strategi Komunikasi Kelompok Sadar Wisata (Pokdarwis) Dalam Meningkatkan Kunjungan Wisatawan Pada Destinasi Wisata Geopark Silokek Herdiningsih, Nikken; Edlina, Ria
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 2 No. 3 (2025): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v2i3.1752

Abstract

Geopark Silokek is one of the potential assets to be developed in Sijunjung Regency which has natural beauty and uniqueness that will spoil the eyes of tourists. Silokek geopark has been designated as a national geopark in November 2018 and is in submission to UGG (unesco global geopark). silokek geopark tourist destinations are also included in the 50 best tourist villages inaugurated by menparekraf sandiaga uno, geopak silokek was also used as a rafting host in 2019 which was attended by 250 athletes from various countries, but silokek geopark tourist destinations are still not known by the wider community this is in accordance with data on the number of visitors in recent years. This research method is descriptive qualitative using the AIDDA theory by Wilbur Schramm to analyze the communication strategies used by tourism awareness groups in increasing tourist visits to silokek geopark tourist destinations. The results of this study are the communication strategy carried out by the Pokdarwis is to promote through social media TikTok and Instagram by creating content that shows the beauty and uniqueness of the Silokek Geopark, and Pokdarwis also holds various events that will attract tourist visits so that there is an increase in the number of tourists. The youth tourism and sports office of Sijunjung district has a special strategy to promote the Silokek geopark, namely by requiring all schools and government agency offices in Sijunjung district to wear the Silokek geopark logo to be better known by the wider community.
Strategi Komunikasi Pariwisata Pada Objek Wisata Puncak Pato Dalam Meningkatkan Kunjungan Wisatawan Mardia, Ainul; Edlina, Ria
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 2 No. 3 (2025): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v2i3.1746

Abstract

Puncak Pato is one of the historical attractions located in Nagari Batu Bulek, North Lintau Buo District, Tanah Datar Regency, West Sumatra, Indonesia. Puncak Pato tourist attraction is one of the proofs of the birth of the Sati Bukik Marapalam Oath. The purpose of this study was to determine how the destination branding stages carried out by the manager or pokdarwis in introducing Puncak Pato tourist attraction. The method used is a qualitative research method with descriptive data type. The data collection techniques used are observation, interviews, and documentation. The results of the study use the concept of destination branding by Morgan and Pritchard, namely Market investigation, analysis, and strategic recommendations, managers strive to further improve and develop facilities for the sustainability of their tours, in the aspect of brand identity the manager still uses the motto Adat Basandi Syarak, Syarak Basandi Kitabullah as the identity of Puncak Pato tourism in the pledge of Sati Bukik Marapalam Oath. Meanwhile, in the brand launch aspect, the manager uses social media to promote tourism and the brand implementation aspect, the manager tries to make events every year and provide the best service to tourists. The last aspect is monitoring, evaluation and review by looking at the shortcomings that still exist such as the lack of tourists knowing about existing tour packages and will be strived for.
Strategi Komunikasi Piapi Animation Dalam Membangun Brand Image Melalui Instagram Sebagai Studio Animasi Pertama Di Sumatera Barat Zahra, Mahalia; Edlina, Ria
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 2 No. 3 (2025): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v2i3.1763

Abstract

Piapi Animation or PT Creative Media is the first animation studio in West Sumatra which is located in Padang City. This research was conducted to find out the steps of marketing communication strategies carried out by Piapi Animation in building brand image in the province of Sumatera Barat. In a business environment that continues to grow and compete, it is important for creative industry companies to understand the important role of brand image in achieving their marketing goals. The method used is a qualitative research method with descriptive data type. The data collection techniques used are observation, interviews, and documentation. The results of the research using the AIDA theory by E. St. Elmo Lewis, namely Attention, Interest, Desire, Action, Piapi animation strives to be more active in disseminating content in the Attention aspect, Piapi introduces the world of animation to the audience through content. Meanwhile, in the Interest and Desire aspects, the existence of interesting content makes people want to follow the @piapianimation Instagram account. The last aspect is Action, the audience starts watching the animation that has been created by subscribing to Durioo + or downloading the Durioo+ application.
Peran Cs (Customer Service) Dalam Menangani Keluhan Nasabah Pada Bank Nagari Cabang Utama Padang Asyahta, Salsabila; Edlina, Ria
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 4 No. 3 (2024): September - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v4i3.2228

Abstract

Customers who make complaints regarding ATM cards can be resolved directly by customer service at that time, however complaints about electronic biller transactions must be reported first to the head office, customers are asked to wait a few days. Customers who make complaints but feel they are not being provided with service rights cause disappointment with the company for the community. This research uses qualitative methods. Qualitative research is research conducted comprehensively on an object. Then the research results are explained in the form of words obtained through valid data. Customer service plays the role of receiving complaints and then providing solutions according to the problems the customers complain about. There are 5 indicators of service quality according to Parasuraman, Zeithaml and Berry, namely: tangibility, reliability, responsiveness, empathy and assurance. From a series of interviews, it was found that customer service was less responsive in responding to electronic biller transaction complaints. So the author suggests to the CS of Bank Nagari Main Branch to be more responsive in terms of service quality indicators
PENGEMBANGAN SELF-AWARENESS ANAK PANTI ASUHAN AISYIYAH PADANG MELALUI PELATIHAN REFLEKSI DAN KOMUNIKASI EMPATIK (Kolaborasi dengan Padang Sehat: Dukungan yang Tepat untuk Kesehatan Mental) Yarisda, Viona Putri; Eriend, Dion; Flowerina, Indria; Edlina, Ria; Martha, Zike; Al Azizu, Khairannisa
Ensiklopedia Research and Community Service Review Vol 4, No 3 (2025): Vol. 4 No. 3 Juni 2025
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/err.v4i3.3273

Abstract

In accordance with the lecturers’ obligations in the Odd Semester of the 2024/2025 academic year as part of the Tri Dharma of Higher Education, one of the activities carried out was a Community Service Program entitled: “Self-Awareness: Becoming the Best Version of Yourself Through Self-Discovery” (a seminar held at Aisyiyah Orphanage, Padang). This activity served as both a responsibility in implementing the Tri Dharma and a social contribution from UNIDHA lecturers to the community. One important societal group that requires special attention is children in orphanages who are undergoing identity development. Many of them grow up in pressured environments and lack a proper understanding of themselves and the importance of mental health. Therefore, it is essential to provide early education on self-awareness and emotional regulation. The ability to recognize personal potential, understand emotions, and develop healthy interpersonal communication can help these children grow into more confident and resilient individuals. In this program, the UNIDHA team of lecturers provided training and guidance on self-reflection, mental strength, and empathic communication. Using methods such as lectures, interactive discussions, and simulations, participants were guided to formulate personal growth steps with a positive impact on themselves and their surroundings.Keywords: Self-awareness, Mental Health, Self-Reflection, Empathic Communication, Orphanage
Persepsi Generasi Muda Dalam Konten Influencer Di Platform Media Sosial Tiktok (Studi Kualitatif Deskriptif Pada Akun @Dokterdetektif) Muthmainah, Syifa; Edlina, Ria
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 3 No. 1 (2025): Juli - September
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v3i1.2486

Abstract

The lack of knowledge of the younger generation regarding the content of skincare products that are currently circulating on the TikTok platform has led to the abuse of skincare products that are not in accordance with their skin needs. Doctor Detectife provides education about dangerous skincare products and also overclaims through the TikTok account @dokterdetektif. The purpose of this research is to find out the perception and views of the younger generation towards the content presented by influencers on TikTok @dokterdetektif accounts. The research method used in this study is a qualitative study with a type of descriptive approach. The data was used by observation methods, in-depth interviews, and documentation. Data analysis uses data reduction, data presentation and conclusion drawn. The theory used in this study is the Uses and Gratifications (U&G) theory. The results of this study show that the perception of the younger generation towards skincare education content on the @dokterdetektif tiktok account is that the content can provide knowledge to the younger generation not to be easily tempted and carelessly use skincare products that contain harmful ingredients, where now there are many skincare products which gives excessive claims to its products, with this educational content making the younger generation more careful in choosing safe skincare products. The uniqueness of the results of this study highlights how the content not only provides information, but also equips the younger generation with critical knowledge not to be easily tempted by excessive claims from potentially harmful skincare products. With an approach that combines educational aspects and risk awareness, this study provides new insights into the importance of the role of social media in increasing the caution and selectivity of the younger generation in choosing beauty products, thereby contributing to better skin health.
Peran Komunikasi Interpersonal Perawat Dengan Pasien Instalasi Gawat Darurat (IGD) Dalam Pertolongan Pertama Rsud M.Natsir Kota Solok Fefrans, Dafina Mutiara; Edlina, Ria
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 2 No. 3 (2025): Januari - Maret
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v2i3.2076

Abstract

This research was conducted to analyze the role of interpersonal communication between nurses and patients in the Emergency Room (IGD) of the Mohammad Natsir Regional General Hospital, Solok City with a focus on first aid and its impact on patient satisfaction. Interpersonal communication theory according to Joseph A. Devito was used as the basis for this research. The research method applied is descriptive qualitative, with data collection techniques through interviews, observation and documentation. The research results show that effective interpersonal communication between nurses and emergency room patients is implemented through five main aspects: (1) Openness, where nurses create conditions that allow patients to talk openly about their complaints; (2) Empathy, where the nurse shows attention and concern for the patient; (3) Support, which is realized by nurses accepting ideas and suggestions from patients; (4) Positive feelings, which nurses build to increase patient enthusiasm, determination and confidence; and (5) Equality, where nurses treat patients fairly and humanely. This research confirms the importance of interpersonal communication in improving the quality of first aid in the ER, as well as playing a significant role in increasing patient satisfaction.
Co-Authors ., Asyha Al Azizu, Khairannisa Amanda, Meri Asyahta, Salsabila Azizaha, Nur bila, salsa Defhany Diego, Diego Eriend, Dion faizah, Salsabila Fefrans, Dafina Mutiara Fernanda, Kurnia Fitri , Kintan Rahmi Flowerina, Indria Herdiningsih, Nikken Mardia, Ainul Martha, Zike Martin, Robi Muthmainah, Syifa Nurhadi , Brata Putri, Mike Mareprillya Ramadhani, Shinta Rayskia, Muhammad Iqbal Revolver, Angeline Risti, Athifa Nabila Sasmita, Wilda Surendra, Gilang Yades, Ridho Yarisda, Viona Putri Zahra, Mahalia