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Keputusan Berkunjung ke Desa Wisata Bojongkulur Gunung Putri Kabupaten Bogor yang Dipengaruhi oleh Fasilitas Tempat Wisata dan Kepuasan Pengunjung Dimoderasi oleh Loyalitas Pelanggan Frimayasa, Agtovia; Nasution, Ibnu Haris; Purnama, Yanthy Herawaty
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 4 No. 2 (2024): Indo-Fintech Intellectuals: Journal of Economics and Business
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v4i2.1309

Abstract

This study aims to find out the decision to visit the Bojongkulur Gunung Putri tourist village, Bogor Regency which is influenced by tourist attraction facilities and visitor satisfaction is moderated by customer loyalty. This study uses a quantitative research method. In this study, the sampling technique used is probability sampling, with the sampling method used being simple random sampling. This study uses the Partial Least Squares (PLS) methodological analysis technique with smartPLS 3.0 software to assess the hypothesis. The results of the data analysis showed that (1) facilities had a positive and significant effect on the decision to visit, (2) visitor satisfaction with the decision to visit had a positive and significant effect, (3) visitor satisfaction with the decision to visit had a positive and significant effect, (4) visitor satisfaction with loyalty had a positive and significant effect, (5) loyalty to the decision to visit had a positive effect and significantly, (6) loyalty plays a role in mediating facilities against the decision to visit, and (7) loyalty plays a role in mediating visitor satisfaction with the decision to visit
Analisis Keputusan Penggunaan QRIS Pada UMKM di Kelurahan Tanjung Duren Utara Dengan Perspektif Persepsi Kemudahan dan Persepsi Kegunaan Melalui Minat Sebagai Variabel Mediasi Nasution, Ibnu Haris; Purnama, Yanthy Herawaty; R, Rahmat; Frimayasa, Agtovia
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 2, No 7 (2025): February
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Digital transformation in payment systems has driven the adoption of the Quick Response Code Indonesian Standard (QRIS) as a more efficient transaction method for Micro, Small, and Medium Enterprises (MSMEs). This study aims to analyze the influence of perceived usefulness and perceived ease of use on the decision to use QRIS, both directly and through interest as a mediating variable. The sample taken in this study was 97 MSME respondents. The research method used was Partial Least Squares - Structural Equation Modeling (PLS-SEM) with SmartPLS 3.0, based on data collected from MSMEs in Tanjung Duren Utara Village. The results showed that perceived usefulness and perceived ease of use had a significant influence on the decision to use QRIS. In addition, interest proved to be a significant mediating variable, which strengthened the relationship between the two perception factors and the decision to use QRIS. The Q² value obtained showed that this research model had strong predictive ability, with the main contribution coming from perceived usefulness. This indicates that MSME actors are more likely to use QRIS if they feel that this technology provides real benefits in their business operations. Therefore, increasing QRIS adoption can be driven by educational and promotional strategies that emphasize the benefits and ease of use for MSMEs.
Strategi Pemberdayaan Masyarakat Desa Sungai Pinang Melalui Pembentukan Desa Binaan Di Kabupaten Musi Rawas, Sumatera Selatan Yuwono, Imam; Sardiyo, Sardiyo; Rahmanti, Virzinia Nur; Putri, Nurulita Purnama; Rakhmawati, Nur Endah; Yuwanti, Destiyana; Rahmat, Rahmat; Nasution, Ibnu Haris; Sari, Ovi Hamidah
Jurnal Abdimas Kartika Wijayakusuma Vol 6 No 3 (2025): Jurnal Abdimas Kartika Wijayakusuma
Publisher : LPPM Universitas Jenderal Achmad Yani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26874/jakw.v6i3.836

Abstract

Desa Sungai Pinang di Kecamatan Muara Lakitan, Kabupaten Musi Rawas, menghadapi tantangan sosial-ekonomi yang signifikan, termasuk keterbatasan akses pendidikan, keterampilan, dan sumber daya ekonomi. Upaya pemberdayaan masyarakat desa menjadi strategi krusial dalam meningkatkan kesejahteraan dan kemandirian masyarakat. Tujuan kegiatan pengabdian kepada masyarakat ini adalah untuk merancang dan mengimplementasikan strategi pemberdayaan berbasis desa binaan dengan pendekatan multidisiplin yang melibatkan perguruan tinggi, pemerintah desa, dan komunitas lokal. Metode kegiatan ini menggunakan metode tindakan partisipatif (Participatory Action Research/PAR) dengan pendekatan kualitatif dan kuantitatif. Program pengabdian masyarakat dilaksanakan pada Juli 2023, melibatkan 35 peserta dari berbagai kelompok masyarakat, termasuk tokoh adat, aparat desa, dan warga setempat yang dilakukan melalui tiga tahap utama: (1) edukasi dan sosialisasi konsep desa binaan, (2) pembentukan kelompok kerja berbasis bidang (ekonomi, pertanian, hukum, dan teknologi informasi), serta (3) implementasi dan evaluasi program berbasis kebutuhan masyarakat. Program ini berhasil meningkatkan kesadaran masyarakat mengenai konsep desa binaan serta memfasilitasi pengelompokan warga dalam bidang ekonomi, pertanian, hukum, dan teknologi informasi. Hasil evaluasi menunjukkan peningkatan keterampilan teknis dan manajerial peserta dalam bidang ekonomi kreatif, pertanian berkelanjutan, pemanfaatan teknologi digital, serta pemahaman terhadap regulasi hukum desa. Selain itu, kolaborasi dengan perguruan tinggi berkontribusi pada peningkatan kapasitas sumber daya manusia desa.