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A Transformasi Digital UMKM Melalui Pelatihan dan Pendampingan untuk Penguatan Literasi Digital dan Peningkatan Omzet di Kecamatan Lingsar, Lombok Barat Armiani Armiani; I Made Murjana; Yusi Faizathul Octavia; Topan Siswanto; Nendy Pratama Agusfianto; Khaerul Hadi; Dwi Arini Nursansiwi
Valid Jurnal Pengabdian Vol. 4 No. 1 (2026): Vol. 4 No. 1 Januari 2026
Publisher : Lembaga Pengembangan, Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Ilmu Ekonomi AMM

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Abstract

This Community Service Program (PKM) aims to enhance the capacity of culinary MSME (Micro, Small, and Medium Enterprises) actors in Lingsar District, West Lombok Regency, in utilizing social media as a tool for promotion and sales improvement. Using the Participatory Action Research (PAR) approach, the program was implemented through four main stages: needs analysis, digital marketing training, four-week intensive mentoring, and evaluation and reflection. The mentoring activities focused on three MSMEs representing different culinary sub-sectors, namely traditional dry snacks, catfish floss, and wet cakes. The results showed a significant improvement in participants’ digital literacy, frequency of online promotional content, and an increase in business turnover by 20–30%. The program also fostered collaborative networks among MSME actors to ensure business sustainability through digital platforms. Thus, the PAR approach proved effective in empowering MSMEs toward sustainable digital independence in West Lombok.
Analisis Kemampuan Kinerja Keuangan Dalam Melaksanakan Otonomi Daerah Di Kabupaten Lombok Barat Periode 2018-2022 Lina Ma’anur Rapika; I Made Murjana; Topan Siswanto
Kredibel: Jurnal Ilmiah Manajemen Vol. 5 No. 1 (2025): Vol. 5 No. 1 Oktober 2025
Publisher : Lembaga Pengembangan, Penelitian dan Pengabdian Kepada Masyarakat (LP3M) Sekolah Tinggi Ilmu Ekonomi AMM (STIE AMM) Mataram

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Abstract

This study aims to find out how the regional financial capacity is in the implementation of regional autonomy in West Lombok Regency. By using descriptive research methods, by using financial ratios, namely the ratio of independence, the ratio of effectiveness and efficiency ratio, activity ratio and growth ratio. The results showed that the results of the ratio of regional financial independence were indicated by ratios between 0-25% which belonged to an instructive relationship pattern where the role of the Central Government was still large, the level of independence of West Lombok Regency was not yet able to carry out regional autonomy. The effectiveness ratio shows that the realization of Regional Original Revenue has not exceeded the budget and the efficiency ratio in 2018 and 2019 is between 80-90% which is classified as quite efficient, in 2020 and 2021 the ratio is between 90-100% which is classified as less efficient and in 2022 the ratio figure is 100.48% which is classified as inefficient. The activity ratio shows the ratio between 60-80% which belongs to the compatible category. The growth ratio shows that from 2018 to 2019 the growth of Local Own Revenue increased by 13.92% which is relatively low, the growth of Local Own Revenue from 2019 to 2020 decreased by -11.36% which is very low, the growth of Regional Own Revenue from 2020 to 2021 it has increased by 34.63% which is classified as moderate and the growth of Local Own Revenue in 2021 towards 2022 has decreased by -8.85% which is very low.
Analisis Kinerja Keuangan Industri Mebel Di Kawasan Ampenan Pada Masa Pandemi Covid-19 Menggunakan Analisis Rasio (Studi Kasus Pada UD. Mebel Tinggar Jaya) Muhammad Mulyaddin; I Nengah Arsana; Topan Siswanto
Kredibel: Jurnal Ilmiah Manajemen Vol. 5 No. 2 (2025): Vol. 5 No. 2 Desember 2025
Publisher : Lembaga Pengembangan, Penelitian dan Pengabdian Kepada Masyarakat (LP3M) Sekolah Tinggi Ilmu Ekonomi AMM (STIE AMM) Mataram

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Abstract

This research aims to analyze financial performance UD. Furniture Tinggar Jaya uses financial ratios, namely liquidity ratios, solvency ratios, profitability ratios before and during the covid-19 pandemic for the 2017-2022 period. So this research variable consistsof 3 (three) independent variables, namely liquidity ratio(X1), solvency variables (X2) and profitability ratio (X3) and financial performance (Y) . This type of research uses descriptive research. The data analysis technique used is financial ratio analysis. The result of this research show that there are fluctuations every year. From the liquidity aspect with current ratio and cash ratio indicators before and during the covid-19 pandemic for the 2017-2022 period UD. Furniture Tinggar Jaya is still in a stable conditionin paying off its current debtswith its current assets. From the solvency aspect with the debt to asset ratio and debt to equity ratio indicators before and during the covid-19 pandemic for the 2017-2022 period UD. Furniture Tinggar Jaya is also still in a stable condition in paying off its total debts with the total assets it owns. As for the profitability aspect with indicators of return on assets and return on equity before and during the covid-19 pandemic for the 2017-2022 periode UD. Furniture Tinggar Jaya is said to be in an unstable condition in gaining profits because the calculation results show it is below the industry standard average.