<![CDATA[Ethnopedagogy is a form of learning actualization that focuses on instilling local wisdom values in the educational process. This study aims to explore the concept, implementation, and barriers of ethnopedagogy. As a pedagogical approach, ethnopedagogy in elementary schools needs to be implemented through innovative learning strategies and media in order to attract students' attention and foster a love for local culture. This study used a mixed methods approach with a concurrent triangulation strategy to obtain comprehensive data. The results show that the application of ethnopedagogy through learning media based on local wisdom is proven to be more effective in increasing student engagement and understanding of cultural values. Learning activities packaged in the form of traditional games and contextual media are able to create an active, creative, effective, and enjoyable learning atmosphere. Thus, ethnopedagogy can be optimally implemented when presented through innovative learning activities rooted in local potential. The research implies that for ethnopedagogy to be optimized, a more mature conceptual framework and collaborative efforts between universities, schools, and the government are necessary to strengthen its application and distinguish it from similar educational approaches.]]>
