Garuda - Garba Rujukan Digital

Empowering Coastal Women Tourism Business Actors Based on Bank Indonesia's Go Digital Application in Kupang City Manafe, Mesri Welhelmina Nisriani; Seseli, Eka Merdekawati Imelda; Kase, Marce Sherly; Fanggidae, Herny Constantia; Mbate, Maromi Merlin
Amalee: Indonesian Journal of Community Research and Engagement Vol 5 No 1 (2024): Amalee: Indonesian Journal of Community Research and Engagement
Publisher : LP2M INSURI Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/amalee.v5i1.3762

Student-based community service for female coastal culinary entrepreneurs in the tourism sector at Warna Beach, Kupang City is carried out because economically they are the group of business actors most vulnerable to the impact of Covid 19. This service activity aims to provide solutions based on situation analysis through socialization, training, and mentoring. e-financing, e-Payment, e-commerce, Go Digital Bank Indonesia in order to maintain the sustainability of MSMEs and in the long term it is hoped that it can encourage sustainable marine tourism. The method used is Participatory Action Research (PAR). The output target is to increase the knowledge and skills of 16 tourism business partners in using digital applications so that they are able to compete on a local scale. This service activity supports the achievement of main work indicators with a focus on serving the MBKM era on the use of digital technology, sustainability of the green economy, and encouraging the revival of the tourism sector. The achievement of this activity is that 16 partners have been able to carry out digital financial management using the SI APIK application. 16 Partners already have Facebook accounts, WA for business, Grab food, and Open Warung. These accounts have been used to conduct online marketing for each partner. Achieved 50% use of non-cash payments due to problems with several unbanked partners.

MSME business tranformation through mobile e-commerce applications Fajri, Muhammad Iqbal; Gani, Imam Prawiranegara; Fauzi, Fauzi; Manafe, Mesri Welhelmina Nisriani; Asmara, Maisa Azizah
Jurnal Info Sains : Informatika dan Sains Vol. 14 No. 01 (2024): Informatika dan Sains , Edition March 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

The expansion of information technology fundamentally alters business operations and social interactions. For MSMEs, e-commerce is emerging as a significant force in digital marketing. Skills deficiencies in technology and restricted market access are obstacles. Mobile e-commerce application adoption offers substantial advantages, including access to international markets, enhanced operational effectiveness, and increased consumer involvement. Adoption of these applications increases the sales and operational efficacy of MSMEs, according to research. For MSMEs, the adoption of mobile e-commerce creates economic expansion and business opportunities. In order to create mobile e-commerce applications that are adaptable to market shifts and user demands, R&D is utilized. The primary functionalities of the application implementation outcomes are as follows user registration, order management, login, item data management, sales, payments, and transaction reports. The application is designed using the UML methodology, which depicts purchasers and system administrators as well as actions that can be executed based on feature requirements.

THE RELATIONSHIP BETWEEN ENTREPRENEURIAL MINDSET AND THE ADAPTABILITY AND RESILIENCE OF BUSINESS OWNERS DURING ECONOMIC CRISES Hendrik, Nitaniel; Ala, Helda Marlin; Fanggidae, Herny Constantia; Manafe, Mesri Welhelmina Nisriani
Technopreneurship and Educational Development Review (TENDER) Vol 1 No 3 (2024): October 2024
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/tender.v1i3.224

This study aims to analyze the relationship between entrepreneurial mindset and the adaptability and resilience of business owners in facing economic crises. Using a qualitative literature review method with descriptive analysis, the research examines 25 selectively chosen articles from a pool of 50 identified through Google Scholar spanning 2001–2024. The findings reveal that an entrepreneurial mindset—characterized by risk-taking, creativity, and opportunity recognition—significantly contributes to the success of business owners in adjusting strategies and enduring economic pressures. Case studies, such as Kopi Kenangan, Rumah Makan Padang Sederhana, and Javara Indonesia, highlight the importance of an entrepreneurial mindset in supporting business adaptability and resilience. However, challenges such as limited access to training and financial constraints remain significant barriers to developing entrepreneurial mindsets among SME owners. This study recommends strengthening entrepreneurial training programs, expanding access to financing, and fostering collaboration among governments, educational institutions, and business owners to enhance SMEs' competitiveness during economic crises.

Analysis of the Influence of Technical Expertise, Market Orientation, Social Capital, and Innovation on the Performance of Micro and Small Businesses in the Technology Sector Manafe, Mesri Welhelmina Nisriani; Rizani, Ahmad; Purnawati, Elisa
International Journal of Business, Law, and Education Vol. 5 No. 1 (2024): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i1.493

In today's rapidly evolving technology sector, the performance and sustainability of micro and small businesses hinge upon various factors, including technical expertise, market orientation, social capital, and innovation. Understanding the intricate interplay among these variables is crucial for devising effective strategies that foster growth and competitiveness within the industry. This research aims to explore the influence of technical expertise, market orientation, social capital, and innovation on the performance of micro and small businesses operating in the technology sector. Through empirical investigation and data analysis using Partial Least Squares Structural Equation Modeling (PLS SEM) with a sample of 100 businesses, this study sheds light on the relationships among these key factors and their implications for business success.

Analysis of the Role of Digital Technology in Driving Business Model Innovation in MSMEs: Implications for Enhancing Operational Efficiency and Sustainable Economic Growth Yani, Ahmad; Manafe, Mesri Welhelmina Nisriani; Santosa, Sonny
Technology and Society Perspectives (TACIT) Vol 3 No 1 (2025): March 2025
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/tacit.v3i1.253

This study analyzes the role of digital technology in driving business model innovation in Micro, Small, and Medium Enterprises (MSMEs) and its implications for enhancing operational efficiency and sustainable economic growth. Using a qualitative approach based on a literature review, this study examines literature from Google Scholar for the 2020-2025 period, with a rigorous selection process yielding 20 articles as the basis for analysis. The findings indicate that the adoption of digital technology, including e-commerce, social media, cloud-based systems, and operational automation, enables MSMEs to enhance their competitiveness, expand market reach, and optimize business management. Case studies from various sectors, such as Kopi Kenangan, Sage Footwear, CV Sinar Baja Electric, and Du Anyam, demonstrate that digital technology contributes to accelerating business processes and creating more adaptive and environmentally friendly business models. However, challenges such as limited digital literacy, infrastructure access, and MSME readiness in adopting technology remain significant barriers. Therefore, more inclusive policies, improved access to digital training, and collaboration between the government, private sector, and business communities are necessary to support the optimal digital transformation of MSMEs.

EXPLORING THE ROLE OF GENDER IN MSME ENTREPRENEURSHIP DYNAMICS: STRUCTURAL IMPLICATIONS FOR INCLUSIVE AND SUSTAINABLE BUSINESS GROWTH IN THE CONTEXT OF THE DIGITAL ECONOMY Manafe, Mesri Welhelmina Nisriani; Fanggidae, Herny Constantia
Technopreneurship and Educational Development Review (TENDER) Vol 2 No 2 (2025): June 2025
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/tender.v2i2.267

This research aims to explore the role of gender in the entrepreneurial dynamics of Micro, Small and Medium Enterprises (MSMEs) and its structural implications for inclusive and sustainable business growth in the context of the digital economy. Using a qualitative approach through a literature review method, this study analyses 22 selected scientific articles published between 2002 and 2025 and obtained from Google Scholar and other credible online sources. The analysis shows that gender inequality is still a structural issue that affects women's access to digital technology, financing, business networks, and entrepreneurship training. In the context of the digital economy, women MSME actors often face additional barriers due to social norms, multiple domestic responsibilities, and limited digital literacy. These findings are supported by Gender Role Theory, Institutional Theory, and Digital Divide, which explain the complex relationship between social structures, policies, and technology adoption. The study concludes that inclusive and sustainable business growth will not be achieved without gender mainstreaming in MSME digital transformation policies.

Dynamic Success Dynamics of SMEs in Digital Transformation: Analysis of Social and Psychological Factors Manafe, Mesri Welhelmina Nisriani
ADMAN: Journal of Contemporary Administration and Management Vol 2 No 1 (2024): April 2024
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v2i1.127

The advancement of information and communication technology has transformed the way business is conducted. Small and Medium Enterprises (SMEs) often face challenges in adopting these changes, including difficulties in integrating digital technology into their operations. This research aims to understand the dynamics of the successful adaptation of Micro, Small, and Medium Enterprises (SMEs) to digital transformation, employing an analysis approach that considers social and psychological factors. The study utilizes a qualitative literature review method, focusing on data from Google Scholar within the range of 2009-2023. The study's findings indicate that SMEs, when confronting digital transformation, can draw several important conclusions. Firstly, it is crucial to build strong relationships with customers, business partners, and the community through social media and business networks to garner necessary support. Secondly, SME owners need to cultivate an adaptive and innovative mindset, along with the ability to take risks and resilience in facing failures. Training and psychological support can help overcome resistance to change. Thirdly, effective management is key to handling digital transformation, with SME owners requiring leadership skills, strategic planning abilities, and expertise in efficiently managing human resources. Managerial training can enhance the leadership capabilities of SME owners.

PELATIHAN PEMBUATAN PUPUK ORGANIK CAIR LONTAR (PocLon) BAGI JEMAAT GEREJA GMIT IMANUEL OEPUNU, KABUPATEN KUPANG Solle, Hartini Realista Lydia; Manafe, Mesri Welhelmina Nisriani; Nitsae, Merpiseldin; Medah, Andreas Isakh; Mamulak, Yulita Iryani
Jurnal Abdi Insani Vol 11 No 1 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i1.1232

East Nusa Tenggara is the provinces that has a vast plain and is classified as a dry area, this can be proven by various types of plants that can survive in dry areas. One of the plants is Lontar (Borassus flabelifer L.). Lontar is a tropical plant that has many benefits and high economic value. Objective: To improve the ability of partners through eco-green based empowerment that is economically and socially independent by utilising lontar waste as Liquid Organic Fertiliser (LOF), technology application and Human Resources (HR) management. Activity method: The method used is two methods: training conducted involving partners consisting of church fathers in the training process the team also delivered material related to Lontar and the Benefits of Organic Fertilisers and PKM team mentoring was carried out for approximately 8 months. Activity results: The activity was carried out in September 2023 at the Imanuel Oepunu GMIT Church Building. Most people in kupang district use lontar to take lontar sap which is fermented into tuak/laru, lontar fruit is also usually used as animal feed There are 3 groups where each group produces approximately 10 litres of ready-to-use PocLon. In the mentoring process, the Poclon products that have been obtained are applied to crops Conclusion: GMIT Imanuel Oepunu was able to conduct training in making PocLon properly and correctly and was able to work together in the assistance provided by the team. Partners were very enthusiastic in practicing making Poclon and discussing with the team so that the activity was very interactive.

Empowering Coastal Women Tourism Business Actors Based on Bank Indonesia's Go Digital Application in Kupang City Manafe, Mesri Welhelmina Nisriani; Seseli, Eka Merdekawati Imelda; Kase, Marce Sherly; Fanggidae, Herny Constantia; Mbate, Maromi Merlin
Amalee: Indonesian Journal of Community Research and Engagement Vol. 5 No. 1 (2024): Amalee: Indonesian Journal of Community Research and Engagement
Publisher : LP2M INSURI Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/amalee.v5i1.3762

Student-based community service for female coastal culinary entrepreneurs in the tourism sector at Warna Beach, Kupang City is carried out because economically they are the group of business actors most vulnerable to the impact of Covid 19. This service activity aims to provide solutions based on situation analysis through socialization, training, and mentoring. e-financing, e-Payment, e-commerce, Go Digital Bank Indonesia in order to maintain the sustainability of MSMEs and in the long term it is hoped that it can encourage sustainable marine tourism. The method used is Participatory Action Research (PAR). The output target is to increase the knowledge and skills of 16 tourism business partners in using digital applications so that they are able to compete on a local scale. This service activity supports the achievement of main work indicators with a focus on serving the MBKM era on the use of digital technology, sustainability of the green economy, and encouraging the revival of the tourism sector. The achievement of this activity is that 16 partners have been able to carry out digital financial management using the SI APIK application. 16 Partners already have Facebook accounts, WA for business, Grab food, and Open Warung. These accounts have been used to conduct online marketing for each partner. Achieved 50% use of non-cash payments due to problems with several unbanked partners.

The Impact of Mobile Banking Adoption, Financial Inclusion Programs, Perceived Services Accessibility, and Trust in Financial Institutions on the Financial Empowerment of Rural Communities Manafe, Mesri Welhelmina Nisriani; Fanggidae, Herny Constantia; Pattiruhu, Fransina; Ala, Helda Marlin; Hendrik, Nitaniel
Journal Management & Economics Review (JUMPER) Vol. 3 No. 8 (2026): February
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i8.865

This study examines the impact of mobile banking adoption, financial inclusion programs, perceived service accessibility, and trust in financial institutions on the financial empowerment of rural communities. Using a quantitative research design, data were collected through structured questionnaires from 400 adult residents in rural areas. Descriptive statistics, reliability tests, correlation analysis, and multiple regression analysis were conducted to explore the relationships among the variables. The results indicate that all four factors significantly and positively influence financial empowerment, with mobile banking adoption emerging as the strongest predictor. Financial inclusion programs, trust in financial institutions, and perceived service accessibility also contribute meaningfully, highlighting the importance of a multifaceted approach to enhancing financial capabilities in rural populations. The study underscores the need for integrated strategies that combine technology adoption, institutional support, improved service accessibility, and trust-building measures to promote sustainable financial empowerment. These findings provide valuable insights for policymakers, financial institutions, and development practitioners seeking to enhance economic resilience and autonomy in rural communities.

Title

Found 21 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 21 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 21 Documents
Search