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All Journal Indonesian Journal of Educational Counseling Economicus: Jurnal Ekonomi dan Manajemen
Sofiyanti, Meitami
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Arts Humanities Economics, Econometrics & Finance Education Other

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Media Permainan Ular Tangga dalam Mereduksi Kecanduan Game Online di Sekolah Dasar Sofiyanti, Meitami; Wahyuningsih, Lenny; Rahmawati, Rahmawati; Nurmala, Meilla Dwi; Wibowo, Bangun Yoga
Indonesian Journal of Educational Counseling Vol 8 No 2 (2024): Juli 2024
Publisher : Universitas Mathla'ul Anwar Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30653/001.202482.395

Abstract

Online game addiction is a common problem among students. This study aims to determine the effect of using the Snakes and Ladders game in reducing online game addiction among 5th-grade students at SD Negeri Serang 3. An experimental method with a nonequivalent control group design was used. The results showed that the experimental group, which received the Snakes and Ladders game intervention, experienced a significant reduction in online game addiction compared to the control group. The average pretest score for the experimental group was 75.6, and the posttest score was 58.3. The t-test showed t-value -5.669 with Sig. < 0.05, thus accepting Ha. The Snakes and Ladders game is effective in reducing online game addiction among elementary school students.
HUBUNGAN ANTARA CITRA MEREK DENGAN MINAT BELI HAND BODY LOTION PADA SISWA-SISWI KELAS XI DI SMA 2 CIPOCOK JAYA KOTA SERANG Dwi Nurmala, Meilla; Mulyapradana, Aria; Sofiyanti, Meitami
Economicus Vol. 14 No. 2 (2020): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v14i2.194

Abstract

Teenagers are potential consumers for skincare products such as hand body lotion because in their teens they want to try new things. Seeing this phenomenon, the manufacturers of skincare products competing to captivate the hearts of consumers by growing a positive brand image to adolescents, causing interest in buying hand body lotion. Based on this, a hypothesis emerged that students tend to be interested in buying hand body lotion from brands with positive images. Therefore, the purpose of this study was to obtain a picture of the relationship between brand image and buying interest at students of SMAN 2 Cipocok Jaya, Serang City. The method used is quantitative by using SPSS version 12.0 and the method of data collection by observation, interviews, and distributing questionnaires to students of Cipocok Jaya Serang City with 123 people. Data collection techniques using a questionnaire with a Likert scale, each of which has been tested using validity and reliability. The data analysis used bivariate correlation analysis and hypothesis testing using the t-test so that the results show that there is a positive relationship between brand image and buying interest in Class XI students of SMAN 2 Cipocok Jaya, Serang City, this is evidenced by the results of the correlation coefficient of brand image with buying interest (r) equal to 0.332 and p = 0,000 with p <0.05.
Co-Authors Aria Mulyapradana, Aria Dwi Nurmala, Meilla Nurmala, Meilla Dwi Rahmawati, Rahmawati Wahyuningsih, Lenny Wibowo, Bangun Yoga